Does Google's Information Box Seem Shady to you?
-
So I just had this thought, Google returns information boxes for certain search terms. Recently I noticed one word searches usually return a definition.
For example if you type in the word "occur" or "happenstance" or "frustration" you get a definition information box. But what I didn't see is a reference to where they are getting or have gotten this information.
Now it could very well be they built their own database of definitions, and if they did great, but here is where it seems a bit grey to me... Did Google hire a team of people to populate the database, or did they just write an algorithm to comb a dictionary website and stick the information in their database. The latter seems more likely.
If that is what happened then Google basically stole the information from somebody to claim it as their own, which makes me worry, if you coin a term, lets say "lumpy stumpy" and it goes mainstream which would entail a lot of marketing, and luck. Would Google just add it to its database and forgo giving you credit for its creation?
From a user perspective I love these information boxes, but just like Google expects us webmasters to do, they should be giving credit where credit is due... don't you think?
I'm not plugged in to the happenings of Google so maybe they bought the rights, or maybe they bought or hold a majority of shares in some definition type company (they have the cash) but it just struck me as odd not seeing a reference to a site. What are your thoughts?
-
Hi Saijo,
Absolutely! in fact that is exactly what I was looking for in the Information Box, I wanted to see the source of the definition. When citing a source it feels like it would look better to cite Merriam Webster rather then Google, if that makes any sense. But perhaps Google is aware of that perception and this is an effort to change it.
I know there is a difference between Snippets and the Information Box or I think Google calls it "Knowledge Graph", but when I didn't see a source my wheels started turning. I really like the Snippets as you and EGOL point out, they are extremely helpful and can be a valuable source of traffic.
Thanks guys for your thoughts,
Don
-
I have a few pages that rank with featured snippet and they bring in a lot of traffic to the site. I think that even though Google displays the content in the SERP, people click through to these sites.
-
Those boxes do not seem shady do me. I don't know where Google got those definitions. There are plenty of ways as you mentioned... license them, purchase ownership, public domain, hire authors... In all of those cases they can have an "ability" or even a "right" to display them without attribution.
I am sure that these definitions have really damaged the dictionary publishers who used to get a lot more traffic from the SERPs before these boxes started to appear. Other publishers have been hit by these types of innovations by Google, map, calculator, unit convesioin, etc.
What I don't like is Google's flagrant disregard for copyright. Most notable was their books project in which they scanned and gave free access online to millions of books often without regard to their copyright status (public domain, in copyright but out-of-print, in copyright and in-print). Google did this with premeditated strategies and tactics to claim "fair use". Google's publication of these books is not as convenient to use as a hard copy or digital file but lots of people can get information that they need from someone's intellectual property without the need to buy it.
One thing that I do like is featured snippets. These allow webmasters who know how to be placed in them an ability to gain topSERPs position for very difficult queries without the need to battle in the organic SERPs. The featured snippets often go to Wikipedia, but frequently go to other websites. Featured snipped for surety bond.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How Google distinguish and ignore keyword attested with or in a brand?
Hi community, Generally there will be a primary keyword which everybody concentrates and expect their homepage or website to rank for....like "seo" for seo consulting or seo tools. There might be some companies with this keyword in their brand name like "ABC SEO". So this primary keyword will be all over the website being part of the brand name; especially in page titles and header tags. How Google distinguish and ignores this keyword in brand name to avoid giving more ranking boost to such websites? Will this keyword will be completely ignored being the part of the company name or their domain name? How Google distinguish between a generic keyword and keyword in company name? Thanks
Algorithm Updates | | vtmoz0 -
Does Google considers the direct traffic on the pages with rel canonical tags?
Hi community, Let's say there is a duplicate page (A) pointing to original page (B) using rel canonical tag. Pagerank will be passed from Page A to B as the content is very similar and Google honours it hopefully. I wonder how Google treats the direct traffic on the duplicate Page A. We know that direct traffic is also an important ranking factor (correct me if I'm wrong). If the direct traffic is high on the duplicate page A, then how Google considers it? Will there be any score given to original page B? Thanks
Algorithm Updates | | vtmoz0 -
Google Birthday Update - noticeable industries?
Anybody see anything specific around which sites are seeing upswing from birthday update? We saw a lot of rankings drop, most drastic in terms that are more loosely associated with our offerings but also seeing more sites with higher DA taking a spot or two above and some more images in top spots for ecommerce terms that you might not usually think to click images to view. For a lot of these terms we're sure our conversion is better, and we offer to more of the search query intent, than some of the competitor sites that have taken top spots - even Amazon and staples who I'm guessing will move back down after google sees people leaving their site to find what they are looking for (hopefully).
Algorithm Updates | | david-johns-sheetlabels1 -
Is it possible that Google may have erroneous indexing dates?
I am consulting someone for a problem related to copied content. Both sites in question are WordPress (self hosted) sites. The "good" site publishes a post. The "bad" site copies the post (without even removing all internal links to the "good" site) a few days after. On both websites it is obvious the publishing date of the posts, and it is clear that the "bad" site publishes the posts days later. The content thief doesn't even bother to fake the publishing date. The owner of the "good" site wants to have all the proofs needed before acting against the content thief. So I suggested him to also check in Google the dates the various pages were indexed using Search Tools -> Custom Range in order to have the indexing date displayed next to the search results. For all of the copied pages the indexing dates also prove the "bad" site published the content days after the "good" site, but there are 2 exceptions for the very 2 first posts copied. First post:
Algorithm Updates | | SorinaDascalu
On the "good" website it was published on 30 January 2013
On the "bad" website it was published on 26 February 2013
In Google search both show up indexed on 30 January 2013! Second post:
On the "good" website it was published on 20 March 2013
On the "bad" website it was published on 10 May 2013
In Google search both show up indexed on 20 March 2013! Is it possible to be an error in the date shown in Google search results? I also asked for help on Google Webmaster forums but there the discussion shifted to "who copied the content" and "file a DMCA complain". So I want to be sure my question is better understood here.
It is not about who published the content first or how to take down the copied content, I am just asking if anybody else noticed this strange thing with Google indexing dates. How is it possible for Google search results to display an indexing date previous to the date the article copy was published and exactly the same date that the original article was published and indexed?0 -
With Google's Location Based Searches, Should I Include a City Name with My Keywords?
What I mean is when you search on Google it seems to pull information by your location so would it be helpful including the city name + keyword still for SEO or would it be just as helpful using just the keyword? For example, a client is in Alexandria, VA and has a computer repair shop so would "Alexandria computer repair" be as good or better than "computer repair"? Just a little curious. Thanks!
Algorithm Updates | | CodyOelker-AMICreativeStudio2 -
Google.uk rankings plummet, .com improves. What to do?
Hey Guys, Seems so much has changed with international SEO I'm not sure what to do with our site. We have a huge site with many country level landing pages that perform very well on google.com searches (IE; keyword + Jamaica) etc. We are not using a .co.uk version of our site and now our rankings have plummeted in the UK. Should we just make a .co.uk with similar (or the exact same content) or is there some newer strategy to follow?
Algorithm Updates | | iAnalyst.com0 -
Google and Content at Top of Page Change?
We always hear about how Google made this change or that change this month to their algorithm. Sometimes it's true and other times it's just a rumor. So this week I was speaking with someone in the SEO field who said that this week a change occurred at Google and is going to become more prevalent where content placed at the "top of the fold" on merchant sites with products are going to get better placement, rather than if you have your products at top with some content beneath them at the bottom of the page. Any comments on this?
Algorithm Updates | | applesofgold0 -
Working in the world of Google Farmer Update
So I know have seen how my websites have taken a nose dive from the google farmer update most likely with traffic significantly hit. Example site is callcatalog.com. What recommendations are there to deal with the new world order? How can we look at optimizing, changing, modifying our process to improve rankings and traffic?
Algorithm Updates | | seo_ploom0