How is your site holding up post Penguin 4.0 roll out?
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Hi team
I was reading an article this morning from Barry Schwartz at SERoundtable about the impact of Penguin 4.0 and how webmasters are reporting minimal effects since launch. There was another article posted this morning about how the roll out may have began before the launch date, which would make sense as MozCast was reporting high temperatures leading up to Friday, specifically 9/12 to 9/15.
I was wondering how everyone's traffic / rankings are performing after news broke on Friday, 9/23? Were you see fluctuations before that? What are you focusing on most now that Penguin 4.0 has launched? I understand we are a few days in and this is a real time / ongoing rollout, but I would be interested to hear what everyone has been seeing so far, if anything!
Hope you all are doing well and I'm looking forward to hearing from you! Good luck!
P -
I run an ecommerce site. My site used to rank #2 (my homepage) and #3 (my product page) for my primary keyword. #1 has always been my competitor's homepage. Now, my competitor's Shop page -- which uses this keyword only 6x within the content of that page -- is #2 bumping me down to #3 and #4
Any advice or guidance would be much appreciated.
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We've noticed most of our clients moving up quite strongly in the past couple of weeks. They started moving just before the official Penguin release date - coincidence? A different update?
Whatever the change, it's been quite a positive thing for us. We're seeing ~10-20% increase in visibility including quite a number of new #1 and page 1 results.
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Nothing to write home about.. If I was Google, I would certainly make the ranking changes subtle and gradual rather than drastic. I think they learned their lesson from the first Panda/Penguin updates that it's not beneficial to anger everyone and turn the spotlight on themselves- better to obfuscate and roll out multiple updates at once and have the changes take affect slowly. Hench John's "good luck with that" comment. It's better for companies to holistically determine that they need to spend more on SEM rather than forcing/shocking them into it.
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So far very little change, in terms of positions and organic traffic. I however, expect more volatility in the coming weeks as things start to bed down.
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I saw more volatility and fluctuations earlier in the month on some of my clients than I did on the "official" rollout day & weekend.
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