Continued Drop in Rankings for Houston Office Furniture
-
I'm working with a new and used furniture client and we're struggling to improve rankings for their site. In the last week, they went from 25th place to 50+ for houston office furniture. Any help would be much appreciated. usedcubicleshouston.com
-
I was aiming for organically, and you bring up a good point, thanks!
-
Were you trying to gain ranking organically or in the 3-pack?
It's not likely you'll rank in the 3-pack for that keyword since you're not in Houston, like Logan pointed out. They rank in the 3-pack currently if you change the city to College Station instead ("Office Furniture College Station").
However, it is possible for them to rank organically for that keyword. Is there a reason why you guys didn't include the keyword you're targeting in the title tag? I don't see a mention of "Houston" at all.
-
That is REALLY helpful. Thank you!
-
Hi,
A big part of ranking for keywords with local intent (anytime a geographical qualifier is used in a query) is the geographical location of the business. In your case, it looks like you're about 100 miles outside of Houston, which means there's little to no value for the searcher to see results that far away (in the eyes of search engines).
The fact that you've got an exact match domain for a city in which you're not located is probably not helping either. Domains like that used to be a sure-fire way to get decent rankings, but nowadays, unless it's a logical fit, it's not going to help and could actually work against you.
I noticed a couple other things that could also be hurting your chances. Your canonical tags don't match the URL format that resolves in the URL bar; on the homepage, your canonical tag is http://www but the actual URL is https://www. To a search engine, this is a confusing signal and could hint at a low quality site. The other thing I noticed is when I pulled up MozBar, it says the target country is Romania, I couldn't find where that's specified in the source code, but MozBar is getting it from somewhere. This mismatch of country targeting could be working against you as well.
Hope that's helpful!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Ranking a forum topic
We can rank a e-commerce product page,
On-Page Optimization | | kevinbp
http://moz.com/blog/building-deep-links-into-ecommerce-pages Q: But how do we rank a forum topic?
For example i want to rank this page, http://moz.com/community/q/does-a-link-in-facebook-count-as-a-backlinkHow do i go about doing it? Is it similar to ranking a website?1 -
Properly changing title, URL and content for new keywords without harming other rankings.
Hello - We are looking to try to bring up some keywords in the SERPs that we are currently ranking fairly low for. We sell Christening clothing for children and people will use both Christening and Baptism to search for the same thing. We currently rank very high for Christening (#1 on Google for certain combinations) but we are fairly low on Baptism.
On-Page Optimization | | BabyBeauBelle
I am trying to figure out the best way to start getting Baptism up by changing some title, URL and content pages to include more Baptism keywords. My concern is messing with the existing because we rank so well for Christening. Since we are ecommerce we can vary this quite a bit on our products, but again I'm nervous to do so fearing changing the wrong things, too many products etc and in the process of trying to raise one set of keywords (baptism) we harm the other set (christening).
Any advice would be appreciated!0 -
Splash page - is it possible to rank well?
Hi there, I have a website with splash page - http://veda4.com/ . It's trully cool looking, the owner of our company wants the home page to be this way. But is it ok from SEO viewpoint? Can it rank well for keywords. All my SEO strategy were not using splash pages and I am not sure what should I change so it work with splash page also. I myself won't choose splash page but my boss trully liked it.
On-Page Optimization | | HrishikeshKarov0 -
Ranking well with Google but not in Top 50 with Bing and Yahoo?
I have sometimes pages ranking very well on Google but in comparison with Bing and Yahoo they are not listed within the Top50 SERP's What are the ranking factors for Bing and Yahoo? Although Bing and Yahoo play a minor role it would be fine also to rank well with these engines. Thanks for any tips!
On-Page Optimization | | inlinear0 -
How long should I wait before making changes to my new site in order to increase ranking?
I just create a site www.autoinsurancefremontca.com. It has been about a week since this site has been launched. The site currently resides at 12th position on google. With Semoz it has a Site Grade Of "A" . When should I start making changes to the site like adding a content as an example to increase my ranking. I am trying to get this site on the first page with google. Please help!!
On-Page Optimization | | Greenpeak0 -
Need YouTube Tips for ranking videos using keywords
Hi, I'm working on building explination videos to had to our site. The video will be publish on a new YouTube channel I will create and the YouTube file ad to web site. How and Where to use keyword on YouTube to rank well? Is there some tips I should know to bring traffic to site using YouTube? Can anybody give some tips? Thank you, BigBlaze
On-Page Optimization | | BigBlaze2050 -
Does a page's url have any weight in Google rankings?
I'm sure this question must have been asked before but I can't find it. I'm assuming that the title tag is far more important than the page's url. Is that correct? Does the url have any relevance to Google?
On-Page Optimization | | rdreich490 -
Continuous variation of a keyword
Lords, on a site i have optimization job, a specific keyword, for over 5 months, ranging from 7 to +100 position. One day the keyword is there, beautiful on the first page, and another day disappear. I do not understand why this happens, someone has something happened? I can not stabilize it, and is one of the most important for this client. I live in tension, in the morning the first thing I do is search to see whether the keyword is. Obviously it did in the first 2 months, then relaxed as she always comes back : ) Anyone have any idea what might be happening?
On-Page Optimization | | j0a0vargas0