Is this page low quality?
-
Hey everyone,
I need some help defining a post whether it is low quality or not. I got a post and it's a roundup post having 5 lists of fonts for free download. I actually linked to the sites from where anyone can download the font. The post is driving 300 visits a day but the bounce rate is too high around 90% and the time spent on the post is about 20 seconds on average (I checked it under GA Behaviour > Site Content > Landing pages).
Also, I checked the traffic of those sites which I'm pointing in the roundup post and in their referral traffic my website is contributing. Does this mean that people clicking on the post from SERPs then quickly visiting the site to download the font as there are only 6 fonts featured in the post to download (due to six font they are not spending time)?
Should I need to improve it or the page is answering query fast? Any thoughts are welcome.
-
...Does this mean that people clicking on the post from SERPs then quickly visiting the site to download the font as there are only 6 fonts featured in the post to download (due to six font they are not spending time)?
-> Looks like. I would measure the clicks on the download links and calculate a conversion rate. To know how good the convert, i.e. perform the action you want them to do.
-
Thanks for reply Cesare. Let me explain about the post.
Post Title: Free Download Etc font (assume)
Content: <a>Etc bold</a> (link to external site 1)
<a>Etc italic</a> (link to external site 2)
<a>Etc regular</a> (link to external site 3)
<a>Etc bold</a> (link to external site 4)
<a>Etc book</a> (link to external site 5)
<a>Etc ultra thin</a> (link to external site 6)
end of the content
so you can see this is how my content looks like. But if the user needs to download (this is what they looking for) etc bold font then user need to click on the link (link to external site 1) and it will take the user to the other site and then user can download the font as I said it's the roundup post featuring some fonts to download. Same with others links.
Let me know what you think
-
Its difficult to answer your question without having seen the landingpage/statics/conversion rates, etc. you are talking about. From what you say I have the feeling that the page where you can download the fonts is simply answering the query fast. Maybe you could add some conversion tracking to see what percentage of the visitors perform a download and compare it with similar download landingpages you are or were probably running. Just to understand a little what is really going on.
Hope this helps.
Cheers,
Cesare
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google webcache of product page redirects back to product page
Hi all– I've legitimately never seen this before, in any circumstance. I just went to check the google webcache of a product page on our site (was just grabbing the last indexation date) and was immediately redirected away from google's cached version BACK to the site's standard product page. I ran a status check on the product page itself and it was 200, then ran a status check on the webcache version and sure enough, it registered as redirected. It looks like this is happening for ALL indexed product pages across the site (several thousand), and though organic traffic has not been affected it is starting to worry me a little bit. Has anyone ever encountered this situation before? Why would a google webcache possibly have any reason to redirect? Is there anything to be done on our side? Thanks as always for the help and opinions, y'all!
Intermediate & Advanced SEO | | TukTown1 -
Page speed - what do you aim for?
Hi Mozzers - was just looking at website speed and know the google guidelines on average page load time but I'm not sure whether Google issues guidelines on any of the other 4? Do you know of any guidance on domain lookup, server response, server connection or page download? Page Load Time (sec) - I tend to aim for 2 seconds max: http://www.hobo-web.co.uk/your-website-design-should-load-in-4-seconds/
Intermediate & Advanced SEO | | McTaggart
Server Response Time: [Google recommends 200ms]: https://developers.google.com/speed/docs/insights/Server Redirection Time (sec) [dependent on number of redirects so probably no guide figure]
Domain Lookup Time (sec)
Server Connection Time (sec)
Page Download Time (sec) Thanks, Luke0 -
SEO and Internal Pages
Howdy Moz Fans (quoting Rand), I have a weird issue. I have a site dedicated to criminal defense. When you Google some crimes, the homepage comes up INSTEAD of the internal page directly related to that type of crime. However, on other crimes, the more relevant internal page appears. Obviously, I want the internal page to appear when a particular crime is Googled and NOT the homepage. Does anyone have an explanation why this happens? FYI: I recently moved to WP and used a site map plugin that values the internal pages at 60% (instead of Weebly, which has an auto site map that didn't do that). Could that be it? I have repeatedly submitted the internal pages via GWT, but nothing happens. Thanks.
Intermediate & Advanced SEO | | mrodriguez14400 -
410 pages
Do you need to optimize a 410 page like you do for 404 pages? What does a visitor see when a page is 410 compared to a 404?
Intermediate & Advanced SEO | | WebServiceConsulting.com0 -
How important is the number of indexed pages?
I'm considering making a change to using AJAX filtered navigation on my e-commerce site. If I do this, the user experience will be significantly improved but the number of pages that Google finds on my site will go down significantly (in the 10,000's). It feels to me like our filtered navigation has grown out of control and we spend too much time worrying about the url structure of it - in some ways it's paralyzing us. I'd like to be able to focus on pages that matter (explicit Category and Sub-Category) pages and then just let ajax take care of filtering products below these levels. For customer usability this is smart. From the perspective of manageable code and long term design this also seems very smart -we can't continue to worry so much about filtered navigation. My concern is that losing so many indexed pages will have a large negative effect (however, we will reduce duplicate content and be able provide much better category and sub-category pages). We probably should have thought about this a year ago before Google indexed everything :-). Does anybody have any experience with this or insight on what to do? Thanks, -Jason
Intermediate & Advanced SEO | | cre80 -
Ranking with other pages not index
The site ranks on page 4-5 with other page like privacy, about us, term pages. I encounter this problem allot in the last weeks; this usually occurs after the page sits 1-2 months on page 1 for the terms. I'm thinking of to much use the same anchor as a primary issue. The sites in questions are 1-5 pages microniche sites. Any suggestions is appreciated. Thank You
Intermediate & Advanced SEO | | m3fan0 -
When to delete low quality content
If 75% of a site is poor quality, but still accounts for 35% of the traffic to the site, should the content be 404ed? Or, would it be better to move it to a subdomain and set up 301 re-directs? This site was greatly affected by Panda.
Intermediate & Advanced SEO | | nicole.healthline0 -
Page titles
Hi Guys, Hope your all well and business is good. I have been going through and changing page titles for my site which is currently huge attracting massive amounts of traffic. However from my pro membership i have notice a lot of the rankings in Google search engine has decreased. I have been using a strategy that i read on SEOMoz which is; example Keyword | Page heading | company name Is this why? if so what is the best method? I have changed nothing else so far.
Intermediate & Advanced SEO | | wazza19850