Where to promote a blog post?
-
I want to promote a blog post with the littlest invested time. It's not something I need to get ranked high. Just wondering what is the most efficient method or service to broadcast it out there with at least some chance of driving some traffic (other than "just let Google index it")
-
Hi,
I'd use social media - Twitter, Facebook. If you have good images you could also use Instagram and in the accompanying text say that there's a post about it over on your site.
I'd look at what others have done by searching the keywords on that social media platform and seeing what comes up. if they used a good hook or hashtag then use that in your post too.
You could post a few times on your chosen platforms with different text each time and see what works best - don't overdo the posting though as people will get annoyed.
If your topic ties in with something upcoming eg a national awareness day or big event, make sure you post during that period and use the relevant hashtags (which you can usually research before).
-
Hi - I would try to think of it in terms of who is your favorite blog reader. Take a piece of paper and draw out who that is. Then you want to think about "Where do they hang out on the Internet.
If you know who you want to attract, and where they are then half the battle is over. Now you need your "Bait". Your "Bait" is what is actually going to get them to click a link and goto the Blog. Figure out something that you can give your target market for free. It could be an article you wrote. A free infographic with information that has value to them or really anything they feel has value.
Remember your "Hook" is your "Bait".
-
Social media is the best avenue that creates the best of all awareness one wishes to have.Being new to SEO and tasked to https://theessaypro.com/euthanasia-essays/, I started with social media. I have invested little time on articles and infographics which I can say am getting the best results possible.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Internal blog with history and some SEO value versus new external blogs with specialized content?
We operate a blog inside a folder on our site and considering the launch of 4 highly focused blogs with specialized content which are now categories on the internal blog. Wondering if there is more value in using the external new blogs or just keep growing the internal blog content. Does fact that the internal blog is buried amongst millions of pages have any impact if we want the content indexed and value given to the links from the blog content to our main site pages.
Content Development | | CondoRich0 -
Best Wordpress theme for blogging
Hi all, What is the best Wordpress theme for a professional DM blog? I am looking for something minimalistic where I can add my personal profile and have articles nicely listed, potentially grouped within categories. Any ideas? Thanks. Katarina
Content Development | | Katarina-Borovska3 -
How to best host a blog - standalone or on the site?
HI We are redesiging our site currently - at the moment we have a low key blog on the site which is pretty well hidden (to be changed with redesign) but is hosted as brand.com/blog name. I have been advised it might be a good idea on relaunch to have the blog as a standalone blog linking back to our main site but also having a graphic on the site that promotes the blog. The blog does not currently have the same name as the website so would work as a standalone site but I understand it would not have any seo benefits from the original site. I have seen on previous posts here that the best practise is domain.com/blog but wondered if anyone thought different? Hope someone can point me in the right direction. Thanks, Penny
Content Development | | Pday0 -
Company blog relaunch. Best practices with Google Algorithm updates in mind?
We have a company blog living on our corporate domain. The blog contained many posts with keywords and we believe google is penalizing us for over optimization as we use to be ranked in the top 5 for our main keyword now we're on page 8. Keeping this in mind, we are planning to relaunch the blog and we wanted to get some tips on best practices that addressing the following questions. Should we archive _all _of our previously published content and start fresh with this relaunch? Should we keep 50 or so published blogs visible? Where should this blog live (on our domain or a wholly separate domain)? We'd love to get thoughts and opinions, and any insight about best practices for a blog relaunch.
Content Development | | plumvoice0 -
What is the easiest way for me to pitch a blog post for inclusion on SEOmoz?
I want to write a post about why PR people have been doing content marketing for decades. It is just that most don't realise it. I then want to cover 5 content marketing tips from the PR industry, looking 'beyond the infographic'.
Content Development | | PRAgencyOne0 -
Short Meme/Image Posts on Blog - Will this hurt me?
Hey guys, I use Hootsuite to cross-post to twitter/facebook/google+/wordpress. It's mostly short one-sentence posts (http://minecraftserverfinder.wordpress.com/). But it's updated about 5-6 times a day and the images are relevant and interesting to my followers. Currently the wordpress page is not hosted on my main site minecraftserverfinder.com, it just links to it. I do have another blog on minecraftserverfinder.com/blog that has a couple of lengthy articles. My questions are thus: Should I keep going with these posts? Should I consolidate the blogs and host them on my main site? Thanks in advance.
Content Development | | HamburgerHelper0 -
Duplicate Page Content WordPress blog with categories?
Just got a crawl report back from SEOmoz and it gives me lots of errors for "duplicate page content". Upon investigating, I notice this is because my WP blog is setup into categories so the home page is almost identical to one of the category pages. None of my actually posts are the same but the category pages have some overlap since the same post could show up in two or more categories. Is this a problem or can I just ignore this error? Any thing I should be doing differently? Thanks!
Content Development | | frankthetank20 -
Content Writers / Blog Posts
Hi there Would anyone know where i could fund affordable, reliable blog post writers who would be able to produce quality posts at affordable rates? What would the accepted rate be etc? Regards Stef
Content Development | | stefanok0