Ranking in .com .fr .de but not in my target .cz serp?
-
Hello,
our website is targeted for the Czech Republic. When I monitor our rankings, we have very high rankings in all of the other SERPs like .com and .fr .de but we are in the very end of CZ serp.
Not CZ is the only SERP where we have two languages (Czech which is on subdomain cs.domain.com and domain.com which is for english). Now i am concerned about the example.com.
Why is it not ranking at all (very low in czech serp like 130 vs 10-15 in other serps)
We have used href lang tags to specify the language
I think
- Can it be because of my cs. domain is optimized for a keyword which is not the example.com keyword ? (I think this is not the reason) - my example.com domain optimization is for "Kids clothes in Czech Republic" but cs domain for "Used clothes in Czech Republic"
- is it a linking issue? Should I have more local Czech links?
Im out of ideas.
-
Did you try to add a third hreflang annotation like this?
You can assign more than 1 hreflang annotation to an Url.
Maybe you could test this idea for a subfolder that you can easily track on Search Console.
-
Mmm... now I understand your question, and - yes - that sounds weird.
Sincerely, without knowing the site and for what keywords it doesn't rank with its English version in CZ for English queries, I cannot give an answer.
-
Hello,
Thanks! That is a great answer. My question was not more why is not my subdomain ranking but why is not my example.com domain ranking for English queris in Czech SERP.
This would mean that if a person googles in google.cz "Cars in Czech" they should get my example.com domain and if they google in Czech language they get my cs. domain.
My issue is that example.com is ranking everywhere except in google.cz for english terms. (subdomain is not an issue, its ranking). I analyzed the keyword difficulties and this is not an issue. English terms in google.cz are lot easier in KD than in google.com for example...
-
If the sites are in two different languages, then canonicalizing the CZ version to the EN version is not only a mistake: it's stupid because you're telling Google: "Hey, this is the Czech version of the site, but I don't care... so show the English version to Czech people".
Even if the two sites have the same language but target different markets, it would be wrong cross-canonicalize one of them.
The use of the hreflang is a win-win also for this reason: avoiding duplicate content issues... so, if you cross-canonicalized the two sites, quit that canonicalization ASAP!!!
Then, regarding how the hreflang has been implemented by you, that is ok... albeit no positive response can be given in a Q&A without seeing the actual code.
Finally, regarding why your CZ subdomain is not ranking in google.cz as the English version does elsewhere... the answer is easy (at least in theory, as - I repeat - no real answer can be given without knowing the website): your cz subdomain is a separate website and probably doesn't have a strong link profile, at least not as strong as its competitors.
And, no: even if your english website has a strong link profile, it is not helping at all the cz subdomain.
-
Hello,
Yes they are the exact same except different language.
What do you mean? That we canonicalize the cs.example.com to example.com? E.g the homepage of example.com has <link < span="">rel="canonical" href="https://example.com/"></link <>
Reading online I see that this is not recommended. I changed the double tags now that the one href lang tag is just "En" and others "cs-cz". This is correct I presume?
-
We are using a classified advertisement palfrom Osclass which does not support this. But this can not be the reason why my. Com domain ranks in other serp but not CZ, can it?
If it is then I will only choose one language and rank that.. But yes os class for some reason still does not support language tags. I can not use same database to install to /CZ the community has tried this.
So you think because I have cs subdomain and the main domain my rankings in Czech serp are so. So much lower? (were talking about. Com ranking from top 10-15 in all other serps and 120 in CZ. The keyword difficult is not so much different for example for Co.uk and CZ for English terms.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Blog not ranking for my name
Hi everyone. I'm new here so apologies if I'm not asking an appropriate question - just let me know! Can anyone help me figure out why my blog (https://www.jamescrowley.net/) isn't ranking at all for my name? I've run it through the standard Moz audit tools and it hasn't picked up any major issues. It ranks fine for my name plus " CTO", but doesn't appear anywhere in the top 50 without that qualifier. I realise there are many other 'James Crowley's to compete with but weirdly even my GitHub profile page appears to rank higher (https://github.com/jamescrowley) I moved the domain a while back (18 months+) and I used to rank highly, but it never seems to have recovered (all the standard redirects are in place, and told Google at the time about the move). Any suggestions would be very much appreciated!
Technical SEO | | james.crowley0 -
Hi! I'm wondering whether for keyword SEO - a url should be www.salshoes.com/shoes/mens/day-wear (so with a few parent categories) or www.salshoes.com/shoes-mens-day-wear is ok for on page optimization?
Hi! I'm wondering whether for keyword SEO - a url should be www.salshoes.com/shoes/mens/day-wear (so with a few parent categories) or www.salshoes.com/shoes-mens-day-wear is ok for on page optimization? Hi! I'm wondering whether for keyword SEO - a url should be www.salshoes.com/shoes/mens/day-wear (so with a few parent categories) or www.salshoes.com/shoes-mens-day-wear is ok for on page optimization?
Technical SEO | | SalSantaCruz0 -
Auto Generated Title by Google in SERP
Is there a way to tell Goolge to use my title instead of one generated by Google I have unique meta tags for each page, no duplicates, why Google is doing that? Thanks
Technical SEO | | KentR0 -
What can i do to stop my site from dropping in the rankings
Hi, we were number one in google for the keyword lifestyle magazine but now our magazine website www.in2town.co.uk is doing very bad in the rankings. One week ago we were around 8 then we went to 12 and now we are on the third page and i am not sure what is happening. We wanted and needed our home page to rank for the keywords of lifestyle magazine, lifestyle news but none of these keywords are doing very well with google can anyone please point me in the right direction so i can stop my site falling any further I am not sure if the home page is properly optimized but i have never had trouble with it before many thanks
Technical SEO | | ClaireH-1848860 -
Event Landing Pages not ranking
Hi there I need to optimize the website of a club/concert venue. The site isn't bad and has authority, but the event pages don't seem to rank and I'm unsure about the reason. There is an overview page of the events: http://www.kaufleuten.ch/events/ What happens currently when clicking on a specific event (on "WEITER", top right of each event) is that users get redirected to a hashtag page by jQuery. The href of "WEITER" itself links to another landing page (which is IMO the one we should see ranking for the specific event). Here is a concrete example: Look at the event "Tanz & Konzert: Andreas Vollenweider, Seven & ROKPA-KIDS" on /events by clicking on "WEITER", you get directed to http://www.kaufleuten.ch/events/#2790/andreas-vollenweider the actual "WEITER" link in the source code though, points to the landing page http://www.kaufleuten.ch/event/andreas-vollenweider/ This seems to be done by an AJAX load: jQuery loads a DIV with the ID "ajax-content". Apparently, this is the code responsible for it: $(„.link“, click(function() {
Technical SEO | | zeepartner
el.find('.wrapper').load(target+' #ajax-content', function() {
});
return false;
}); I know the site has good authority and should rank well. however, the event landing pages never seem to appear, but only the page /events is ranking: SERP
(Strangely, when using the site command, the event page suddenly appears above: SERP. (But I have never seen this in a "normal search query", even though we are the organisers and should at least be among the top 5). Now my question: Does Google consider this AJAX load to be some sort of cloaking? (because the href in the code is different to you actually end up by clicking "WEITER"). Will the landing pages begin to rank if we disable this AJAX load? Or should we stick to hashtags and not even create landing pages? (but then, we will have no control over title tags of specific events, right?) Thanks for your help, I'm a bit lost here as my JS knowledge is meagre... Cheers,
Phil0 -
UK Serps
Hi there, I have a website that is aimed primarily at the US market. However, I have the option to make some content for people in my niche for people in the UK. Is there anything I can do to help the site rank on google.co.uk for the UK content, baring in mind that most of my content is aimed at the US. Thanks, Peter
Technical SEO | | PeterM220 -
Ranking above PLACE PAGES
What does it take for results to show up above Place Page results. It seems like Google Local gets a lot of emphasis . Any thoughts?
Technical SEO | | musillawfirm0 -
What has to be changed to improve rank?
What has to be changed to improve rank? We had "hip hop jewelry" keyword for a while, position 4. All of the sudden it dropped for position 6 and never went back. We did some on page optimization and got couple of links here and there... but so far we still at position 6. Please suggest us what has to be done?
Technical SEO | | DiamondJewelryEmpire0