Pontoon boats rankings...stumped
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Recently fallen from 2nd to 5th with Manitou Boats website for the term pontoon boats - this is our money term. I can see eBay jumping us since they're a huge brand, but Avalon and Crest aren't even close by any metrics I can find. Really would like someone else's perspective on this...Anyone?
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Ahhhh...yes, this is a big help. We've been working to get some of the site wide exacts down for a while (a few still showing in OSE have already been changed) - but perhaps we need to push this further. Sometimes you stand too close to a project and you need some other eyes. If we can swap out some of these sitewides with something a little more sensible hopefully that does the trick.
Sometimes you get into such a mode of link building you don't step back and take a look at the larger profile. Thank you, Mr. Mike Davis!
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Look at your link profile as compared to Avalon. Avalon has a really clean Link Profile while a large portion of your links are suspect. You have links on link farms (boatlinks.com, http://zicosur.org/, and bcm.ru) and other domains that have nothing to do with your brand. Also, you have a ton of exact match anchor text links and I mean a TON. Also watch your keyword stuffing (you say Pontoon Boat 10 times on your landing page)
Overall, I wouldn't be overly concerned. Google does a lot of testing. Next week you might be back up to number 2. That being said, I would definitely work on your link profile.
I hope that helps!
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I don't know why your rankings dropped but I think that you competitors have better title tags....
Avalon Pontoon Boats | Highest quality Luxury, High Performance
Pontoon Boat - Get great deals for Pontoon Boats on eBay!
Your title tag is sleepy.
You might get more clickthroughs if you change it.
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