Rich Snippets Ratings For Q&A Discussions, Articles,
-
Hi,
I'm looking for how I can use a star rating for a q&a discussion or article/blog post to achieve a rich snippets search result.
I'm thinking about a user rating for "Was this helpful?" 1 to 5 stars.
As I look at schema.org and do and other reading on it, it looks like it's possible to rate only a set group of content types, blogs and discussions not included.
However, I've seen rich snippets ratings in SERPs for blog posts, like this example
On page, it looks like they used some simple span tags.
So, my question is, which content type category does that fit into for rating and is that strategy safe enough going forward? Also, are there more steps to making this work?
It it is okay to have users rate the helpfulness of a discussion or article and get rich snippets, I'd kinda like to do it.
Best... Darcy
-
Hi!
I consider that your first original idea of justifying the rating system (aggregatereview in Schema.org) bounding it to the "how much this answer was useful?" is correct.
Said that, I did not really understood if to a question is possible to offer more than one answer.
In that case the aggregatereview value should be something like "the average quality of the answers given to this question is 3/5).
So you should use the Schema just for that average of all the starred answers, and not adding Schema for every aggregatereview assigned to every answer.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
MOZ is showing that I have non- indexed blog tag posts are they supposed to be nonindexed. My articles are indexed just not the blog tags that take you to other similar articles do I need to fix this or is it ok?
MOZ is showing that my blog post tags are not indexed my question is should they be indexed? my articles are indexed just not the tags that take you to posts that are similar. Do I need to fix this or not? Thank you
Intermediate & Advanced SEO | | Tyler58910 -
Forced to remove Categories with high volume & revenue
Hi everyone I've been forced to remove level 4 & 5 categories (e.g. example.com/level-2/level-3**/level-4/level-5/**) from our website, even though they're getting plenty of traffic, revenue and are ranking for some of our keywords. The argument is customers were using refinement/filters more than clicking into categories, and a new backend system is coming into the business and these need to be removed anyway. We've done this before and seen a drop in visibility, revenue & traffic in these areas, but we're going ahead with another batch of removals anyway. I was wondering if anyone has any experience in fixing a problem like this? I've been told the categories will not be returning and have to 301 them, so need to find a workaround to get eligible for ranking for these Keywords again. I've been looking at using the refinements to make it look like a category (change URL to a clean one, update Page Title, Meta Description, H1, remove text from core page, when refinement is clicked) but not sure what kind of knock-on effects this will have, if it even works! Hope you can help! I've probably missed some details so let me know if you need more info!!! Thanks
Intermediate & Advanced SEO | | Frankie-BTDublin0 -
Broken images & Rankings
Hi I have seen a big drop in a keyword going from position 3 to out of the top 100. The only thing I can see that went wrong, was an issue with broken images - could this be the reason for the drop? Becky
Intermediate & Advanced SEO | | BeckyKey0 -
Soft 404s for unpublished & 301'd content
Hi, One site I work with unpublished a lot of thin content. Great idea, right? These unpublished pages were then 301'd up to the main category page that they previously existed in. Now Google Webmaster Tools calls them out as soft 404 errors. This seems unexpected since the pages were 301'd. Here is my question; Is this a serious problem that may affect the site's overall organic results and if so what should I do about it? Thanks... Darcy
Intermediate & Advanced SEO | | 945010 -
Global navigation & backlinks to external sites
Hi guys, My company has a number of websites of which the main corporate site links to via its global navigation. This global navigation sits within a simple with no HTML <nav>markup. Every time a new page gets created on the main corporate, a backlink gets generated to those external sites. And the anchor text is always the same. As the corporate site publishes new pages frequently, I'm wondering whether this ongoing building of links using the same anchor text would be a cause of concern for Google (i.e. too many links from the same domain with the same anchor text). Would really appreciate some insight here, and what could be done to fix it if it's an issue. Many thanks </nav>
Intermediate & Advanced SEO | | cos20300 -
Should pages of old news articles be indexed?
My website published about 3 news articles a day and is set up so that old news articles can be accessed through a "back" button with articles going to page 2 then page 3 then page 4, etc... as new articles push them down. The pages include a link to the article and a short snippet. I was thinking I would want Google to index the first 3 pages of articles, but after that the pages are not worthwhile. Could these pages harm me and should they be noindexed and/or added as a canonical URL to the main news page - or is leaving them as is fine because they are so deep into the site that Google won't see them, but I also won't be penalized for having week content? Thanks for the help!
Intermediate & Advanced SEO | | theLotter0 -
Google Freshness Update & Ecommerce Site Strategies
Just curious what other ecommerce SEO's are doing to battle fresh content. We've been having our clients work on internal blogs, adding articles one click away from landing pages, and implement product reviews when possible but I don't know that it's enough. Our bigger customers have landing pages (usually category pages) with very competitive keywords. So my main issue is what to do with fresh content on category pages.. I've toyed with the idea of having the landing page content re written every now and then. We used to use a blog parser to bring snippits of comments from the blog into landing pages but I believe that to be a problem with duplicate content. News snippits from other sites don't seem beneficial either. Anyone have any other ideas?
Intermediate & Advanced SEO | | iAnalyst.com0 -
Article Submissions - Still Worth it After Panda Update?
Are article submissions still relevant after the panda update? Many of these sites (ezinearticles) are still hit from the panda update.
Intermediate & Advanced SEO | | qlkasdjfw0