Link Building On a Budget
-
Hello!
We are a small online business with a tight budget. Most of the content, social, ppc is done in-house to keep things under control & cost down. Can anyone suggest a local or offshore link building agency that we can trust or that someone else has used with good success? Some of the local agencies we've contacted quoted us 150-200/mth per keyword, is that typical? Has anyone been successful with agencies overseas?
Thank You!!
-
If i was you i would consult with a company face to face before hiring and also see if you can do some things on your own. Social media and blogging is something that someone in house can do and they also have first hand knowledge of the business.
-
I've never hired a link builder and don't have direct experience in this. I can just say get as educated as possible before hiring anyone.
-
I get a ton of emails every day from people overseas, and even some domestic, offering me SEO services. I ask them to optimize our About Us page, and include a screenshot of http://www.strikemodels.com/about-us/ with
If you contact us with offers to help with the website design or optimization, you will receive a screenshot of this very statement. If we’re in a bad mood, you’re likely to get the spelling and grammar in your proposal picked apart, and glaring errors in your website pointed out (for the 10% of you that aren’t using a disposable gmail address).
highlighted in red. I either hear nothing, or will often get a response that they would be happy to help optimize that page, not even having looked at the image.
I wouldn't trust them, personally, without extensive vetting...and that time and effort would probably be better spent on you yourself making the connections that can lead to links.
-
Hi Keri! Most of the keywords are sports teams and concert performers so the are 80-90% are in the med to high. Sorry I should have been more clear.
-
That's similar to "how long is a piece of string". If your keywords are sex, drugs, and lawsuit, it's going to be way higher than if you're looking for waterproof sail winch servos, georgetown gallery antique mahogany furniture, and lompoc high school yearbook.
-
What should be we paying per mth having 10-20 keywords?
-
Avoid at all costs. Having talked with many SEO I'd say that is extremely low, something's fishy. I agree with Spencer, $1,000/mo would be really low. $200/mo reeks of spam. Most agencies charge $100-$200 an hour. Good content is what you need, and that takes time, NOT random link building. A new person looking to make a name for himself you might, and I mean might, find for $40 or $50 an hour, but you get what you pay for.
-
I would be wary of most services that are charging under ~$1000 a month total, not necessarily on a keyword basis. I would also highly advise against using an overseas agency, you're more likely to get screwed than to get a good deal in my experience. I would suggest checking out Moz's recommended agencies or agencies that are active on Moz and other SEO related blogs/news sites.
This is definitely tough because you are an online business, which generally means more competition. Hopefully you're in a fairly specific niche that isn't super competitive.
Good Luck!
-
We are actually trying to rank nationally on some of they keywords, I've found some of the longer tail keywords drive a good volume of traffic and comp. is not that high. Have you personally worked with anyone overseas? Can they be trusted if they know exactly what we are looking for? I wouldn't even know where to start. I know a large number of the agencies here outsource overseas.
-
I'd be wary of that - many will just employ old school link building tactics that may hurt your rankings more than help. I'd ask them to share exactly how they plan to build links and to provide some samples.
I'm going to assume that you are in a low-competition area (otherwise you'll have a tough time competing on that budget) in which case you can just do on-page optimization + use a service like getlisted.org. Many times, just having complete and consistent information across all of the major local directories is enough to get you ranking locally.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is guest posting recommended as a link building strategy?
Is guest posting a powerful methods when it comes to building backlinks? There are many relevant websites that have been set up to accept guest posts, still with good DA and PA and traffic Many relevant websites where it's easy to get a guest post on with good DA, PA and traffic What are the metrics to approach websites for guest posting?
Link Building | | elenamendez0 -
Zen and the art of link building.
If I understood correctly MozTrust measure the trust of a website, so getting a backlink from a website with a high MozTrust is generally better than getting a backlink from a website with a lower MozTrust, correct? I also saw a loose correlation between MozTrust and Majestic TrustFlow; in general if I take a list of websites and I order them by MozTrust or TrustFlow I get a somehow similar list, even if there's jumps here and there and the positions are not always the same. This reinforce my belief is better to have backlinks from website with high MozTrust (and high TrustFlow). I also understood Domain Authority is, instead, a measure of the potential ranking of a website. So, the two are measuring things which are different, MozTrust is telling you how good it is to get a link from a certain website, DA is telling you how much probable it is to rank well for that website. While hunting for backlinks and trying to figure out what is the best place to get one, I also use a third metric, the number of TOP20 positions for the website. I am doing this on a pure empirical basis, because in my little experience I saw much better results with backlinks when the the linking domain had a lot of positions in TOP20. If I got everything correctly, I would expect a correlation between all these factors. If a website has a high DA I would expect it to rank well and have a lot of TOP20 positions, also backlinks from that website should be worth something. But then... I have found a bunch of websites with a high DA, like 40/50/60, with incredibly small amount of TOP20 positions, like 5 or 10 or 50, and with a respectable MozTrust. And also I saw excellent results with backlinks from websites with 50k TOP20 position and a low DA and a low MozTrust and negligible results with backlinks from websites with a high DA/MozTrust but little or none TOP20 positions. What is your experience? As anyone an explanation of why DA/MozTrust/TrustFlow doesn't match with the count of SERP top postions? Am I getting too geeky?
Link Building | | max.favilli0 -
Building Links for an E-Waste Recycling Business
Hi everyone. I was wondering how I could build a solid link profile for an e-waste recycling business. Should I try to get links from local government bodies, the better business bureau, and the chamber of commerce? How have people done this before? I must also note that my business doesn't have a physical location per se in every city, but will travel to a client instead. Thanks!
Link Building | | Charles_Murdock0 -
Questions About Link Building .
Hello Moz Community, I am about to hire a SEO firm for my website ranking. I have few questions about their link building plan. http://priceperlink.com/SEO-Link-Building/ Their link building plan ! I have purchased package 4. I have noticed they will use same article and PR again and again . Is that acceptable ? This plan is not authenticated to me. I hope google will catch me for duplicate content. Anyone can clear it please ? Another question is , If i provide unique articles , will that plan be helpful ? Still i have confusion. As I read few days ago, google don't give any value to article submission and press release distribution without any news ! So, help me quickly and suggestion as well. Will i continue with them or not. Thanks
Link Building | | businessowner0 -
Link Building Techniques: Guest Blogging - Is it Okay or Not?
I was reading this page here: http://support.google.com/webmasters/bin/answer.py?hl=en&answer=66356 "[...]Buying or selling links that pass PageRank. This includes exchanging money for links, or posts that contain links; exchanging goods or services for links; or sending someone a “free” product in exchange for them writing about it and including a link." So assuming you provide high quality guest posts to high quality blogs, is it okay or not to use this method as a link building technique?
Link Building | | sbrault740 -
Should I become a regular contributor to help my SEO link building?
I've been offered the opportunity to contribute to a blog as often as I want and have a link included at the bottom of each post. Will this be much help to me in my link building SEO campaign? As I understand it more links from different root domains are what really count? So 20 links each from a different site is more valuable that 20 links from one site? Should I take up this opportunity or are my efforts best spent elsewhere?
Link Building | | SamCUK0 -
How can I convince my clients with smaller budgets to invest in Link Building?
Hi All, Basically over the last few months I have been working for a company that is mainly a dev house but are looking to expand their SEO clients further. At the moment because of the only recent focus on SEO we have a lot of clients who only pay for monthly reports, on page optimisation and some PPC. My question is, how can I show the clients that investing in Link Building is probably the next step and something they need to do if they wish to further progress their SEO campaign. I have written up a link building proposal to show them the advantages of Link Building, but any other ideas would be very much appreciated. Thanks,
Link Building | | SEOAndy0 -
Please critique my link building plan
Hello, Here's my revised link building plan for nlpca.com Let me know if I'm off or missing anything. 1)Identify a list of competitors that are strong enough to have good backlinks (probably about 15 in our industry Look at top content for top competitors and see what type of content is being linked to. build infographics for each area we want to target based on top content Using OSE, analyze competitor backlinks and decide which sites might link to the infographics and which sites might just link to us if we asked them (our site is already an authority). In this step we would also expand the backlink analysis to include sites on pages 4-8 Only choose link aquisition for sites based on the following criteria: Age A lot of unique content A clean site Backlinks going to that site Facebook followers Which of course means high search engine rankings Publish infographics and do outreach
Link Building | | BobGW0