First Link Priority - Drop Down Menu
-
Hey Mozzers
Just want to make sure I have this right - If a website offers a service, say "digital marketing" - and has this link in a dropdown menu in the header, would this make any link in the body of a page (using different anchor text) pointless in SEO terms?.. e.g. a link with "online marketing" or "digital strategy"
Cheers!
-
Hi Radi,
There really isn't any advantage to placing multiple links from your Home Page to a single page on your site. It splits your link juice among those pages and adversely affects their ability to rank.
The only benefit might be if you are attempting to generate more leads from a UX perspective and want to create multiple CTA's to your digital marketing page.
From an SEO perspective, however, any internal linking should be strictly limited to relevancy and pragmatism - give your visitors what they want in the easiest way you can without spamming your own site.
One link from your Home Page to any page on your site is plenty.
Cheers and hope this helps!
Rob
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Correct Internal Linking Strategy
Hello. So my website currently has 8 pages in total. (Homepage, 5 Service Pages, Contact, About). I currently have about 80 quality RD and my Homepage already ranks #8 for my main keyword, while all Service Pages (P1, P2, P3, P4, P5) are stuck somewhere at #30-60 positions for their target keywords. My internal linking scheme looks like this https://i.imgur.com/2cA529v.png. The Homepage has a sidebar with links to all Service Pages, and each Service Page has the same sidebar that links to each Service Page, but doesn't link back to my Homepage. Contact and About pages can be accessed only via the links in the menu. I don't have any contextual links on my website, so all pages that are important for SEO are linked only via this same very sidebar. All these Service Pages are equally valuable to me, but they don't seem to grow much in Google. The Onpage Score of these pages is better than those of TOP10 competitors, and my content provides more value (I used the Skyscraper Technique). Taking all that into consideration, can you please tell me what might be wrong? Why Should I build more quality backlinks to these service pages instead of the homepage? Should I add contextual links to all my service pages from the homepage? Does my internal linking strategy look good to you? If not, what should I change? Can I hit top #10 with my internal pages for their target keywords if I mainly build links only to my homepage? All keywords that I'm after have low to medium competition. My website has 90 RD in total, and my website's DA is 27. Thank you. 2cA529v.png
Technical SEO | | NathalieBr3 -
Better to Remove Toxic/Low Quality Links Before Building New High Quality Links?
Recently an SEO audit from a reputable SEO firm identified almost 50% of the incoming links to my site as toxic, 40% suspicious and 5% of good quality. The SEO firm believes it imperative to remove links from the toxic domains. Should I remove toxic links before building new one? Or should we first work on building new links before removing the toxic ones? My site only has 442 subdomains with links pointing to it. I am concerned that there may be a drop in ranking if links from the toxic domains are removed before new quality ones are in place. For a bit of background my site has a MOZ Domain authority of 27, a Moz page authority of 38. It receives about 4,000 unique visitors per month through organic search. About 150 subdomains that link to my site have a Majestic SEO citation flow of zero and a Majestic SEO trust flow of zero. They are pretty low quality. However I don't know if I am better off removing them first or building new quality links before I disavow more than a third of the links to the site. Any ideas? Thanks,
Technical SEO | | Kingalan1
Alan0 -
What is Too Many On-Page Links?
in campaigns i see " Too Many On-Page Links " what is this ? can anyone please tell me ?
Technical SEO | | constructionhelpline0 -
Keywords Ranking Dropped
Hi All, One of my website http://www.greenhomepest.com/ were ranking on Google first page for the keywords as mentioned below: pest control in Scottsdale
Technical SEO | | RuchiPardal
pest control in Mesa
pest control in Gilbert
pest control in Tempe
pest control in Peoria
pest control in Queen Creek
pest control in Glendale
pest control phoenix
pest control arizona
pest control az
pest control phoenix az
Pest Control in Chandler But some days before all keywords are disappeared from top 100.I tried to find out the reason but not succeed. Can you please help me to find out the exact reason behind this??0 -
Link Indexing Thoughts
We have have several promotional Articles put out for a few client sites, (posted on sites - not article directories) That was in Sept, it looks like they have not yet been indexed - any ideas on best to get them indexed? Not just these, but a lot of external links indexed quickly -Google seem to be slowing getting to them (big web after all....)
Technical SEO | | OnlineAssetPartners0 -
Find broken links in Excel?
Hello, I have a large list of URL's in an excel sheet and I am looking for a way to check them for 404 errors. Please help! Adam
Technical SEO | | digitalops0 -
Google Shows 24K Links b/w 2 sites that are not linked
Good Morning, Does anyone have any idea why Google WMT shows me that i have 24,101 backlinks from one of my sites ( http://goo.gl/Jb4ng ) pointing to my other site ( http://goo.gl/JgK1e ) ... These sites have zero links between them, as far as I can see/tell. Can someone please help me figure out why Google is showing 24k backlinks? Thanks
Technical SEO | | Prime850 -
Tracking Links Tool
I think someone may be trying to harm my site by adding spammy links so I want to track the links going to my site on a daily basis. Any tool suggestions? Majestic SEO is great for getting an overall picture of my links, but is not updated daily. Thanks!
Technical SEO | | theLotter0