Are ampersands in title tags helpful or harmful?
-
Do ampersands in the title tag hurt your site's ranking?
-
thank you.
-
thank you.
-
thank you.
-
thank you
-
thank you.
-
Ditto. Often use them, with no problems.
-
I would consider them generally helpful - not necessarily for improving rankings, but allowing you to get more choice words into the text of a title or description that will then be read by a user in the SERP. Remember, the title tag not only helps you rank, but it is your opportunity to advertise directly to the client on Google's search results page. That savings of 2 characters can mean a lot.
-
No issues at all.. have been using them for years
-
i use them as well and have not seen any issue.
-
I have ampersands in lots of title tags... have not seen any problems.
Lots of people have ampersands as part of their brand
http://www.google.com/search?aq=f&sourceid=chrome&ie=UTF-8&q=%26
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google changing my Title
I noticed today that Google is showing a different Title in searches for the homepage. It is showing a title which I believe was active as of late last year or early January. The new title is in the title tag, in Google cache and in MOZ crawls as well. Not sure why it would still be showing a different title in the search and wanted to see if anyone can explain the reason. Thanks
On-Page Optimization | | campaigneast0 -
Use of the word Find in Title Tags
Hey, So i'm looking to make content that is optimized for Finding an injury lawyer in boston. The Phrase "Personal Injury Lawyers in Boston" get's a lot more searches than "Find Personal Injury Lawyers in Boston" but with the Find is it less competitive? The same thing goes for "Find lawyers in Boston" vs. "Lawyers in Boston." My question is, is it better to put the word FInd in front or not? Is there a downside?
On-Page Optimization | | RafeTLouis0 -
How does Google treat Dynamic Titles?
Let's say my website can be accessed in only 3 states Colorado, Arizona and Ohio. I want to display different information to each visitor based on where they are located. For this I would also like the title to change based on their location. Not quite sure how Google we treat the title and rank the site.... Any resources you can provide would be helpful. Thanks
On-Page Optimization | | Firestarter-SEO0 -
Setting Up Title Tags for Multipe Locations and Products
Hi There! So we operate a small offset postcard printing company in Houston. While we are based out of Houston, we market and work with a lot the larger cities around us. So for example Austin, Dallas, and San Antonio are nice sized markets for us. So my question is if i whats the most effective way to structure the title data to market to those areas. Lets take 4 X 6 Postcards at the moment the website loos like Austin 4 X 6 Postcard Printing, Full Color Postcard Prints - nameofcompany.com Each page will have unique content for lets say from the Dallas 4 X 6 Postcard page
On-Page Optimization | | ChopperCharlie0 -
Title tags for deep pages
Just pondering what is current best practice for Title tags of pages buried deep within my website? Say I have a page about 'Cheese's of the world' and from that page there is a page about 'Cheshire Cheese' how would you suggest to structure title tags Would for example this be ok - Cheshire Cheese | Cheese's of the World | Brand name Or is this better - Cheshire Cheese | Brand name Just wondering as I'm redesigning my site currently and looking at everything! Ted PS - I like cheese 🙂
On-Page Optimization | | Jon-C0 -
Title Tags
Would it be wise to change title tags on the fly? ex. NFL regular season is now complete and they are into the playoffs, want to optimize and structure page around new info. Worried about losing current rank. Thanks guys
On-Page Optimization | | TP_Marketing0 -
Changing the Home Page Title
The following question is for an eCommerce site: We have a home page title that has been the same for a few years. I would like to keep the keywords that already exist, but move them into different positions based on seasonality. Format will be (company name) | (keywords). Current format (company name) - (keywords). Rest of the page titles onsite are formatted (keyword)/(product name) | (company name) I think having the same keywords, but in a different order wouldn't hurt us in the SERPs. What are your thoughts?
On-Page Optimization | | kennyrowe0 -
Page titles and descriptions
A website has several wigets to show Each wiget with its own page The wigets mostly just vary in size How would you suggest titles be done? Example: Wiget 1ft Wiget 2ft Wiget 3 ft an so on........ Would this trigger a duplicate content issue given “Wiget” leads in the page title?
On-Page Optimization | | APICDA0