Why is Google appending a different website's brand name to the end of SERP title?
-
I've recently been shown some SERP results where Google is appending a different website's brand name to the end of the SERP title. It's actually rewriting the brand's name to that of the other website. (This is obviously not ideal.) Why would this be?
The other website doesn't even stock the same product, so there shouldn't be any confusion there. But even if it did, many websites stock the same products. Just confusing...
-
That's a tough one. If you want to DM me the url (or email it to me at marie at marie haynes dot com) I'd be happy to take a quick look.
-
Hi Marie. Thanks for your response.
I'm a bit hesitant to share the examples for my client's privacy. I hope you understand. I do not work on these websites' SEO, I was only asked to look into it to see if I can spot anything that could be causing this. I do, however, work for a larger website that owns both the websites, so that's why I've been asked.
The two businesses share the same address. I was thinking that this may be a factor, but neither site has a Google My Business listing or much in the way of offsite citations. No DMOZ listings.
There are no external canonicals in place, and no mention of the others' URL on the respective sites. Double checked
No duplicate content as both sites sell different products with no overlap, so no duplicate product listings or content. The two sites are not even competing in SERPs for any similar keywords.
-
This is an unusual question. Any chance you could share the example with us?
Do the two websites have much duplicate content between them? Google may be applying a canonical if they think it is duplicate content. Any chance that a canonical was inadvertently placed by you? (I know that's probably pretty unlikely.)
Any chance this has something to do with the businesses' DMOZ listing?
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Best Practices for Google+
I have a client that has a decent following on Google+ on his personal account but his business profile doesn't have many people going to it. The law firm he owns has roughly 14 attorneys and all of them write for their blog. Since they are all new to Google+ except for him, I'm wondering what everyone things that the best practice is to get the information shared. When we post the information on his personal personal profile, he generally gets between 50 - 75 +1s and a dozen or so shares. If we put it on the business profile we don't get more than 10. The issue is when one of the attorney's that is new to G+ posts on their timeline and then we share it via the business, we then have to share it via the owners timeline to get any traction. We need to build followers for each of the attorneys new to G+, that's obvious, but what do we do in the mean time? Since the owner is also the brand, what is your suggestion of the best strategy?
Branding | | DarinPirkey1 -
What EMD Meta Title should we use?
Situation: Recently I encountered a Meta Title issue for my company websites.
Branding | | TT_Vakantiehuizen
This Dutch company has four websites on one server. Three closely related EMD(Exact Match Domain) websites and one overarching website. (Holiday homes rental websites) Vakantiehuizen-Verhuur.nl (overarching)
Vakantiehuizen-Frankrijk.nl (EMD in EN: holidayrentals-France.nl)
Vakantiehuizen-Italie.nl (EMD in EN: Holidayrentals-Italy.nl)
Vakantiehuizen-Spanje.nl (EMD in EN: Holidayrentals-Spain.nl) Question:
What would be a preferable Meta Title for the EMD websites (homepage/subpages)? Keep in mind that the domains are EMD. The homepage will target the most important keywords and should not compete with subpages. Options for the homepage (translated from Dutch to English):
1. Holiday Rentals France | All holiday home rentals in France in a row!
2. Holiday Rentals France | Holidayrentals-France.nl powered by Holiday-Rentals.nl
3. Suggestions? Options for the subpages:
1. Holiday Rentals Normandy | Holidayrentals France
2. Holiday Rentals Normandy | Holidayrentals-France.nl
3. Suggestions? And concerning the keywords in the beginning; is it wise to use both plural and singular terms in the meta title? For Example:
Hotel New York. Best hotels in New York | Company Name0 -
YouTube won't let me disconnect a Google+ business page from my channel.
Hello! Here is a good one. My YouTube channel is connected to a Google+ page a created by accident. Since I named this accidental page as a business, when I go into advanced setting to disconnect it from YouTube, it says "This feature is not available for this account." Does anyone know a way around this? I don't want to have to rebuild my Google+ page on the new, accidental page. I have put quite a bit of time onto my current page and would like to get it hooked up to YouTube. Please help! Thank you!
Branding | | sarita3450 -
What vanity Url should I use for Google+ business page?
I recently been given the option to choose between my brand and my most important keyword for my Google+ business page. the site is a touristic site for a popular location. The keyword is the name of that location. Which one is better for Seo purposes? Thanks.
Branding | | ceci27101 -
Webmaster tool's "Content Keywords" advice needed
I am looking in my webmaster tools and under the "Optimization Tab" >> "Content Keywords" and I find my website's list of what I assume words Google notices mentioned frequently. I want to know how I can better manage this and get more relevant key words to show up. Because the website I am referring to is a college lifestyle magazine we have various topics that range and I could see confuse Google.The top word is college which is great but some of the others seem a little random and could definitely be more relevant. Any tips on how to improve this? webmaster-tool.png
Branding | | CEOLaser0 -
Creative way to secure local addresses for Google Places?
For those of us that operate business in other areas that we technically dont have an "address" in... are there any creative ideas/ways anyone has run across in securing a physical address that you can use for local listing? I have already tried the virtual office type of companies, and their inventory is limited to major metropolitan areas.
Branding | | rhutchings1 -
Capturing Brand Search
Hi, How do you capture as much brand results as possible in search results? I know Mike from Koozai recently did a video about brand reputation, but this is slightly different. The current issue i'm having that the client's brand name is also a specific geographic destination, hence the confusion in SERP's. This means non-related industries are eating up the client's potential market share and traffic. My objective would obviously be to capture as much traffic as possible for brand related keywords for the site, so that we can focus more on long tail product terms. Any help would be appreciated. Obviously re-branding is out of the question. Regards, Vahe
Branding | | Vahe.Arabian0 -
Do you buy keyword strong domains around your brand?
Do you buy keyword domains around your brand? If so do you do this for future use or for redirecting to a sub domain off your core site or for other reasons?
Branding | | charlesgrimm0