Unpublish and republish old articles
-
This might be a dumb question but we had an incident where a new SEO guy thought it would be a good idea to un-publish and republish all of your 200+ blog posts which we carefully scheduled over the last 6 months. He did not update the content and did not change anything. His intention was to send out google a sign to recheck the sites or something. Now, the entire blog looks like it wen't live in one day, which I don't think is good? Should we load a backup and get our old publishing dates back, should we keep it with the new publishing dates? What are the consequences? Will it effect our SEO?
-
You guys are awesome!! Thank you so much! That is exactly what we thought! Thank you for confirming, we loaded a backup.
-
From a user standpoint, you should definitely roll back the old dates. Otherwise, it's going to raise suspicion as to why they've all been published on the same date and for current event articles, having the wrong date is not helpful at all for those who are looking at the relevant time frame.
If the content was updated, on the other hand, then it's worth updating the publish date on the article to the date it was updated. And the article will probably be all the better for it, in terms of SEO!
However, as it is, I don't think it's going to have any noticeable effect on the SEO to have the dates as they were or as they are now. But think of the users.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Snippet not work for my article in google
i add script for star snippet in my website but not work in my posts you can see it in this URL https://dlandroid.com/lucky-patcher/ when I searched in google my custom keyword "Lucky patcher apk" my competitor show with star snippet in SERP but my site doesn't show snippet stars.
Technical SEO | | hongloanj1 -
301 Domain Redirect And Old Domain to a New one including pages
Hi, I need to 301 an old domain to a new one (new website) I need to 301 the domain to a new page not the new domain direct for example www.olddomain.co.uk to www.newdomain.co.uk/pagenew Then I need to also 301 all the other pages on the old domain to the new one for example... www.oldmain.co.uk/oldpage to www.newdomain.co.uk/newpage Issue is I can do one or the other not both, I can get the other pages to redirect but then the main domain wont redirect to the correct new page. Or I can get the old domain to redirect but not the internal pages. Thanks
Technical SEO | | David-Sharpe0 -
Best use of an old domain?
I've discovered that my clients website used to have another domain name, which they still own but don't use. It's doing OK considering its not been used for a few years - almost 6,000 backlinks showing on Majestic. So what's the best way of using this for SEO? I'm presuming some kind of redirecting? A simple redirect of everything on the domain to the new domain index page? Or going trough all the old pages and redirecting them one by one?
Technical SEO | | abisti20 -
How to get google to forget my old but still working page and list my new fully optimized page for a keyword?
Hi There! (i am beginner in seo) I have dynamic and static pages on our site. I created a static page for a specific keyword. Fully optimized it, (h1, alt, metas, etc.....maybe too optimized). My problem is that this page is alive for weeks, checked it in GWT and it is in robots.txt, google sees it, and indexed it. BUT whenewer i do a search for that keyword, we still appear with the dynamically created link in the google listings. How could i "redirect" google, if sy make a search for that keyword than shows our optimized page? Is there a tool for that? I cant delete the dynamic page... Any ideas? Thx Andrew
Technical SEO | | Neckermann0 -
Maintaining Link Value Of Old URLS With 301 Redirects
Large ecommerce site that has been around for a long time (15+ years.) During that time technology has changed a lot and we are running into issues maintaining 301 redirects for very old urls. For example we have a good amount of links to product and category pages. Some of the old links are to products that still exist and will exist for many years to come.(of note little to no traffic comes via these links. Most of them are close to 9 years old so they are buried deep within articles, forums, or websites) However as we make changes to the site and URL structure these old urls are taking up more resources to continue to maintain 301 redirects. I am Leary of no longer supporting them because I do not want it to impact rankings however there is concern on how much development time and technology resources it takes to continue to support as time goes on. Does anyone have experience handling redirects 3 or 4 url structures old? Looking for insight from someone who has crossed this bridge before.
Technical SEO | | RMATVMC0 -
Should we re-use our old re-directed domain for a new wesbite ?
Hi One our clients has an old domain that has been redirected to another website of his. Now he is asking us to build a new website for that domain and direct it back. This is new website will be very relative to it's own old content and where it has been re-directed recently. I guess the only benefit of this would be taking advantage of the age of this domain. Do you recommend doing that or getting him a new domain ?
Technical SEO | | Dynamo-Web0 -
Page authority old and new website
Dear all, I tried to find this question using the search option but cannot find the exact same problem. This is the thing: I launched a new website in January, replacing our old website that did pretty good in the SERPs. The old website is still running on a subdomain old.website.com and the new website is on www.website.com (www.denhollandsche.nl) Both sites are indexed by google right now, but I'm not sure if that's a good thing. For our main keyword, the page on the new website has an authority of "23" and the exact same page (some minor differences) on the old website still has an authority of "30". Both currently are on the second page of google while some time ago, they where still on position 2/3/4. My question is: if I would take down the old website and make a 301 redirect for the old page with P/A 30, to point to the new page with a P/A 23, will the p/a of this new page take over the P/A of the old page? What effects can I expect? The reason the old website is still running is that google images still shows images from old.domain.com in stead of images from the new website... Thanks for your help guys!
Technical SEO | | stepsstones0 -
How to best remove old pages for SEO
I run an accommodation web site, each listing has its own page. When a property is removed what is the best way to handle this for SEO because the URL will no longer be valid and there will be a blank page.
Technical SEO | | JamieHibbert0