GTM: Transaction value without tax as variable
-
Hi Mozzers,
I'm trying to create a GTM variable for transaction value without tax. There is no datalayer field for this at the moment.
e.g. I only have these fields in the datalayer:
- Revenue (€19.99)
- Tax (€3.47)
- Price (€19.99)
No field with the price without tax. Is there a way to create a variable? Is it possible to work with a specific function?
Or is it standard to implement an extra field in the datalayer?
Many thanks,
Sander -
Hi James,
I can't figure out how to subtract the tax...
Thanks,
Sander
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Whats the best way to move 30% of our content behind a paywall and still get indexed without penalties and without letting people see our content before they subscribe.
Hi all - We want to create a membership program so that they can get more great stuff from us and offers, deals, etc. but only if they qualify to be a member via a purchase for example. The question is we want to move only some of our content (c.30%) behind the membership curtain - will be a mix of SEO value content. There are few questions/ concerns I am hoping you the SEO community can help me with: How can i ensure Google continues to index it without getting penalized. If i tell google bot to index but not allow Google and other sites to see the membership content will that create a penalty? Is that considered a form of cloaking? How can i prevent having to reveal 3 pages a day under Google's First Click Free set-up. I suppose i want my cake and eat it and i suspect the answer is well i cant. Any help or insights that can help me make this decision better is gratefully accepted.
Reporting & Analytics | | Adrian-phipps0 -
Android Webview & Safari (in-app) without any referrer information in Google Analytics
I've got a client that gets a considerable amount of traffic that: Enters on an interior page (that we are running properly tagged ads for on various platforms) Bounces Has a browser of either Android Webview or Safari (in-app) which I believe indicates the website is being viewed within a mobile app Has no referrer data: (direct) / (none) We've tested several scenarios (Facebook app, Gmail app, etc.) and ruled them out. Anyone know what this might be? Thanks in advance!!
Reporting & Analytics | | SarahLK0 -
How do I setup a logged-in vs. non logged-in custom variable in Google Analytics?
I found an example of the snippet to use: __gaq.push(['.setCustomVar,
Reporting & Analytics | | Evan34
1, // first slot
'user-type', // custom variable name
'visitor', // custom variable value
2 // custom variable scope - session-level
]); Once the visitor logs into your website, we change this code, accordingly: __gaq.push(['.setCustomVar,
1, // first slot
'user-type', // custom variable name
'regular-user', // custom variable value
2 // custom variable scope - session-level
]); How does the code know to change from 'visitor' to 'regular user' once a user logs in? Is the snippet only placed on the login page?0 -
Different transaction data social channel on Google Analytics
Hi there, On my ecommerce, in order to find out the number of transactions that came directly from my social channels I go to Acquisition->Channels and then I look at the column Transactions for the Social channel. Surprisingly this number differ from the one that I find under Acquisition->Social->Overview and then I select Transaction under Conversions. Then I look at Last interaction Social Conversions to find the number of transactions. The two quantities are totally different for a month window and they should be the same. Can any of you explain to me the reason why? Thanks and regards
Reporting & Analytics | | footd0 -
I want to upgrade to Universal Analytics but already using GTM and I have few queries...
Hello Experts, I want to migrate from classical to universal analytics and i am already using GTM for my ecommerce site. I have small 6 queries :- After login to google analytics from admin section i have to transfer property to universal analytics ? right? I have to wait either 24 hours or 48 hours before retagging or doing any changes in UA. So how can i know my property transferred sucessfully? After property transferred to universal analytics, i have to configure the session timeout and campaign timeout periods via the Google Analytics Admin page. ( By default,
Reporting & Analytics | | jackinmathis1
sessions end after 30 minutes and campaigns end after 6 months ) is it okay if i don't change this settings? As of now in my analytic i have configured google adwords, google webmaster and google merchant. In analytic i have also set custom alerts, goals, funnels, enchance link attribution, eCommerce etc but google analytics code i have already added in google tag manager, so i have to some manual changes for all such things? or all the things i.e goals, funnel, alerts etc will be transferred automatically at time of transferring the property? In Google tag manager i have already configured following things :- Tags :- Name - Google adwords Conversion Tracking b) Type - Adwords Conversion Tracking c) Rules - order sucessful page Name - Google Analytic Page view Tracking b) Type - Classic Google Analytics c) Rules - All pages Name - Google Analytic Conversion Tracking b) Type - Classic Google Analytics c) Rules - order sucessful page Name - Twitter Conversion Tracking b) Type - Custom HTML tag c) Rules - order sucessful page So at time of transferring property all this will be transferred automatically? Also at thank you page of my website I have scripts for goal setting, Affiliator, so there is no relation of this with migration right? Kind co-operation in the matter of highly be appreciated. So please help me! Regards,
Jackin!0 -
Conversion via Paypal not showing order value in google analytics
Hello All, I have an e commerce site, when goal conversion happens by CC(credit card) I can see order value in e commerce tab in Google analytics but when conversion happens through paypal I always see order value zero. I want see order value for Pay pal also.Please help me out. Thanks
Reporting & Analytics | | Alick3000 -
How "Assisted Conversion value" is calculated on Google Analytics?
Hi guys, Can any of you tell me how the Assisted Conversion Value is calculated under Assist Interacion Analysis? For the channel Direct, we have Assited Conversions: 6 Assited Conversion Value: 451,59 Last Click or Direct Conversions: 10 Last Click or Direct Conversion Value: 786,54 Assisted/Last Click or Direct Conversions: 0,60 How the value 451,59 is calculated? Thanks. Regards
Reporting & Analytics | | footd0 -
Huge Ranking drop without touching the page
I was ranked #5 for the keyword "Become a Sportscaster" - had been in the top 10 for months, then all of a sudden dropped to #46. I haven't touched this page in a few months, so I don't think I messed anything up. Any thoughts on why such a dramatic drop would happen? Brian Clapp Founder, SportsTVJobs.com
Reporting & Analytics | | sportstvjobs0