Are there any benefits to using Google+ for business if it has no followers and no user engagement?
-
My G+ for business currently has 55 followers and no engagement - apart from me liking the posts from my personal G+
Apart from the benefits of having content indexed faster, is there any other benefits for me in this situation, from an SEO perspective? I would like to grow the followers and engagement but not sure how as my social marketing skills are not as strong as my technical seo.
-
Great answer!
-
Hi Ajaz,
Sorry, all the time I was assuming that you set your Google+ profile as public.
If it is public, it will be indexed by Google. In that case, if you have content that answers a query done in the search box, your Google+ might appear in the organic search results. If you have a local business, open to the public, you might appear with your Google My Business' page too. As well as a page of your website that might be answering the query.
Basically three options for answer a query and be in the organic results simultaneously, into one page of organic results.
Therefore not limited to only one: if Google My Business and Google+ are coherents with your website's NAP and content.
Attached image shows a triple pack.
-
What do you mean triple pack?
you mention having my Google+ post appearing as organic result but I believe this is only visible to my followers and people in my circle... so if I have no circle, my posts won’t rank right?
-
Hi EGOL,
Answering your question: Yes, it is a great option, especially due to sharing an URL is not time consuming at all.
So far, from time to time I include the link of an article. Although, I only focus on having a free glass window for some of my work.
Linked to my website, which by the way I let dropped down due to it was to much time consuming.
Like in almost all professions I have practically no time for my own stuff, fully dedicated to my clients. That is more than enough if I wish a life for myself.Mª Verónica
-
A few years ago, Google wanted authors to create a profile page and share their content on Google+. Then we were to "register" our authorship with a rel=author link to our Google+ profile.
Even though Google abandoned "authorship"... today, perhaps we should be using Google+ in a similar way to communicate our E-A-T (experience, authority and trustworthyness)?
-
Hi Ajaz,
From SEO point, yes it's worth!
You already stated that helps for faster indexing just by sharing your content there, pasting an URL from your website´s articles.
Those links, as you said, do not pass ranking due to all of those are "nofollow". Although, the algorithms of the search engines read those signals anyway.
Every good SEO signal counts.Perhaps you might consider to share posts of fellow SEOs from overseas, who have similar topics although no direct competitors, of course.
Also some nice comments, from time to time, work like magic for social engagement.By the way, G+ is one of the options of having up to 3 mentions into a single page of results; the triple pack, a page of your website that anwers the query and an organic result from your Google+ that answers the query too. Good luck!
Mª Verónica
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Doing two Google Local Listings for the Same Business
So I have a question. I'm working on an auto dealer's website and we're trying to gear their service center toward the general public (rather than just one brand - IE Honda, GMC, Buick). We have created a subdomain for the service page, and I was wondering if we could create a unique Google Plus page for it, in an effort to help its rank. Since the auto service center is on site at the dealership, I did not know if this would hurt us. Does anyone have experience dealing with this issue? Thank you!
Branding | | OOMDODigital0 -
Google +1's and Google+ Local
Hi fellow Mozers, I manage 5 brands at the national level, each with their own Google+ profile and then under each brand, there are several hundred physical locations, each with their own Google+ Local page. My question is, should we be encouraging visitors of each location's Google+ Local profile page to +1 the page? Does it have an influence on local rankings and overall SERP results? Our goal is to ultimately get our local websites to rank better than our less targeted brand sites and have our Google+ Local pages show in search results as much as possible. Our local businesses convert to leads, where our brand sites are one step out from that and are used to feed into a "find a location" result that takes the visitor to the local site.
Branding | | dsinger0 -
Google Local & Google+
Hi All I'm looking for a bit of a steer on which direction to go in here. I have a new client and the client has a 'branch' in London. The brand is about to be franchised across the UK. They currently have a google places page in London (old style Google places, not a plus page) and nothing else on Google +. I don't really want to touch the Google place (local page) because it ranks well for their business and far higher than their organic search result. In terms of adding to their social presence, I think a Google Plus 'Brand' page would work as a generic brand, with several additional local pages being created as franchisees come on board. They have a safe and strong brand and have plans to reinforce through social. I'm about to set up the brand page and wondered if anyone has any thoughts, words of warning or points to consider? I don't know why but I feel somewhat tetchy and fearful of Google places that have yet to be merged. Thanks
Branding | | littlesthobo0 -
Googe+ personal profile & business page conundrum
I have asked this question before and am still seeking help. My apologies for being repetitive and hopefully not too pesky but I am sincere in my search for guidance. I am looking for advice on how to manage my personal G+ profile along with my business G+ page. My challenge is the coordination between the two and getting people to add our biz page to their Circles instead of to me personally through my personal profile. Google+ requires that we have personal profiles- especially for authorship, but it's my business that I want to represent and promote. I do have the Google+ badge on my website and blog posts. And I am duplicating my posts on both the personal and business pages. I have joined a couple of communities and know that i need to find more and engage in those. And also, another question this brings up: in terms of the social signal aspect for our company website/blog, does it matter where I am building my Circles?
Branding | | gfiedel0 -
It's been 2 Months and Google STILL shows my Old URL, why? (help please)
First i just want to say the 301s, change of address and nearly all outer links are changed to the new url since early september. Let me give you an example... Query: Custom Sweatbands Ranking URL: www.stbands.com/custom-sweatbands/ **Correct URL that it is 301'd to for over 2 months now: **www.customonit.com/custom-sweatbands/ More... new sitemap has been submitted since the beginning. The old website www.stbands.com doesn't even exist anymore, in fact at the beginning of this month I got pretty angry and blocked search engines via the robots txt for the old domain. Any way I can get Google to catch on? Thanks in advance!
Branding | | Hyrule1 -
Best to have separate private and the business twitter accounts?
Just starting to use twitter and can see its potential but I have a personal account, one my holiday letting business and one for my CCTV installation business. Obviously the problem is I have to login to each account separately and post relevant tweets. I like the idea that people following because they're interested in the subject but the downside obviously is that I have to split my time and my total followers across three accounts. What do you do with your twitter presence focus on one account or have separate accounts?
Branding | | whitbycottages0 -
Strategies for getting more listings on first of google
We have a client who is looking to increase the number of results on page 1 of google for their brand name to essentially force some historical negative comments off page 1 of google. I am thinking of things like a twitter page, Facebook page, YouTube page etc. plus optimising their site to try and get multiple pages on page 1. Does any one have experience of doing the same sort of thing?
Branding | | barnst0 -
Creative way to secure local addresses for Google Places?
For those of us that operate business in other areas that we technically dont have an "address" in... are there any creative ideas/ways anyone has run across in securing a physical address that you can use for local listing? I have already tried the virtual office type of companies, and their inventory is limited to major metropolitan areas.
Branding | | rhutchings1