Proximity of keywords in text
-
In content, does the proximity of semantically related keyword matter ?
Thank you,
-
Thank you, I guess as long as it reads normally, it is best as you mentioned.
-
As long as it reads normally and is grammatically correct, I have not seen that it matters much. I would advise just trying to get your main keyword in the first paragraph if possible, and then sprinkling LSI keywords throughout content in a natural, easily readable way.
It can sometimes make sense to have your LSIs right next to each other if you have a sentence in which you list your services, like "At XYZ company we proudly provide digital marketing services, search engine optimization, paid search marketing, and Local SEO strategy campaigns". Just make sure you are not listing all your services together several times throughout the copy as that would seem spammy to a user, and therefore could be considered keyword stuffing to a search engine.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
More than 20 % of exact match anchor text... can it be the reason ?
How do I know if i got it by penguin because my external anchor text is over optimised ? I have 80 external links and 22 of those are exact match, could it be the reason why I went from ranking 1 st for years on a keyword to ranking on 2 nd page for about a year now... Do you recommend trying to get new links or asking to change the existing one... I read that google doesn't treat links the same way if you change the anchor text, is it really the case ? For internal links should I also worry about exact match percentage or not ? is it better to have exact match internally or not ? PS : I redid my website in the meantime so it is hard to say where the issue is coming from. Thank you,
Intermediate & Advanced SEO | | seoanalytics0 -
Replacing keywords by synonyms. Will it increase risk of google keyword stuffing penalization?
I have a page which is ranking already pretty well for a relative competitive keyword.
Intermediate & Advanced SEO | | lcourse
Google also ranks us on first page for synonym of keyword we optimize the page for (even though synonym does not appear on our page). I am now considering to replace some occurences of the keyword in the page by different synonyms, in the hope that our ranking may further improve for these synonyms.
However I am concerned that google may penalize me for keyword stuffing if I am using a wide range of synonyms of one keyword on our page. My plan is only to replace some occurences of keyword with synonyms. I am a bit nerveous here since page is already ranking quite well in a competitive niche. Any thoughts?0 -
Redirecting Domain / Maintaining Keyword Ranking
Right now we have two sites: "our-company.com" and "cool-widgets.com." We rank high for "cool widgets" searches due to our keyword-friendly URL, but we're merging everything into our newly-redesigned company site. Should we redirect the old "cool-widgets.com" homepage to "our-company.com" (to directly transfer the old PR and links), or would it be more prudent to redirect the old homepage to "our-company.com/cool-widgets" to keep the "cool widgets" keyword in the URL? This option seems like it would be good for maintaining organic search results, but it wouldn't pass the strong link backbone to the new site's homepage.
Intermediate & Advanced SEO | | versare0 -
Can bots identify shmushed keywords?
I remember reading some years ago that domains and pages that have smushed keywords, such as cheapbaseballs.com/redbaseball.html could be identified by Google as "cheap baseballs" and "red base ball". Is this still correct?
Intermediate & Advanced SEO | | CFSSEO0 -
Importing Keyword Planner Data into Excel?
What is the most efficient way to import search volume information into excel? We have 130K keywords that we need search volume information for.
Intermediate & Advanced SEO | | nicole.healthline0 -
Impact of Domain Authority on Keyword ranking
Experts Please advise if there is any impact on Keyword rankings due to high or low Domain authority?
Intermediate & Advanced SEO | | INN0 -
TLA / Text Link Ads
Hi folks, Curious to hear what people know about the TLA situation since reports surfaced that they'd been de-indexed. It looks like it's all been quiet since those early reports. Not many people admit to using TLA so perhaps you've heard something on the grapevine... nudge nudge wink wink.
Intermediate & Advanced SEO | | MattBarker0 -
Shortening Keywords in a title tag
in my title tag i want to have: 3D Renders of Office Refurbishment & Interior Design Kent | Complete Group which unfortunatly is longer than 70 characters, however, to make it fit in 70 characters i could put: 3D Renders of Office Refurb & Interior Design Kent | Complete Group Notice that refurbishment has been changed to refurb, would this be ok for SEO purposes?
Intermediate & Advanced SEO | | CompleteOffice0