301 re-direct affect on SERPS
-
Hi Moz Community, please can I hit you with a scenario and get your thoughts?
We have a client site - clientsite.com - with reasonable rankings for some of our client's target search terms/branded terms.
We have built language specific subdomains - it.clientsite.com, de.clientsite.com - which have been manually translated into local languages. These subdomains have robots 'noindex' as we only want to drive traffic to clientsite.com.
We've installed a geo location tool on clientsite.com that 301s visitors to the appropriate subdomain, so content is served in their local language. clientsite.com will be the 'catch all' for locations where sub domains have not yet been created.
If Google crawls clientsite.com and is 301ed to a sub domain, will we lose SERPS? The sub domains will have the same content (99% the same content anyway) as clientsite.com, but in local languages.
Cheers guys.
Steve
-
Thanks very much, Martijn, this wasn't something I was aware of.
Cheers
Steve
-
Hi Steve,
Have they thought about using HREF Lang and opening up the other sites to be indexed. I feel like from what you're describing that that might be the way to go for them as it takes the advantage of localized content and experience but also makes sure that you wouldn't sacrifice the rankings for these keywords as it wouldn't necessarily require the use of a 301 redirect.
Martijn.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Categories showing on SERP listings?
Hi I was wondering if anyone knows what these are called? See attached screenshot. Basically, it looks like Google is pulling the primary category and then sub categories from the site and adding them to the SERP listing. Are there any benefits to this besides possibly higher CTR? Cheers. wn3ybMMOQFW98fNQkxtJkA.png
Intermediate & Advanced SEO | | wozniak651 -
Unintentional wildcard 301 Redirect?
I have migrated a client's site to a new domain. I used Yoast tools to add 301 redirects for all active site pages from old domain to new domain in the .htacces files as neither the client nor I have access to hosting server via FTP (long story). Redirects are working as I intended, and we didn't lose too much in our rankings. Unfortunately, as soon as I saved the .htaccess file in Yoast, old-domain.net/wp-admin began redirecting to new-domain.net/wp-admin. I can no longer login to the wordpress site on the old domain. I did not enter a redirect for /wp-admin. Any thoughts on how this is happening or if there is some other way to get back in? Without server access, I'm pretty stumped. Thanks!
Intermediate & Advanced SEO | | c_estep_tcbguy0 -
Question about getting domain name re-indexed
I recently swapped my domain from www.davescomputers.com to www.computer-help.com . Originally www.computer-help.com was 301 re-directing to www.davescomputers.com ...however my long term goal is to eventually rebrand my business so I decided to utilize the other domain by swapping the main domain. Is consistant blogging the best way to get Google to re-index the entire website? My focus has been quality posts and sharing them with vairus social profiles I created.
Intermediate & Advanced SEO | | DavidMolnar0 -
Multiple 301 Redirects on the same domain name
Hi, I'd appreciate some advice ont he below. I have a website, say www.site.co.uk that has just been redesigned using a new CMS. Previously it had URLs in the format /article.php?id=123, the new site has more friendly urls in the format /articles/article-slug. I have been able to import the old articles into my CMS using the same article IDs and I have created a unique slug for each post. So now in my database, I have the article id (from the querystring) and a slug. However, I have hundreds of old URLs indexed by Google in the format /article.php?id=123 and need to redirect these. My plan was to do the following. 301 Redirect /article.php?id=123 to an intermediate page, in this case /redirect/123. On this intermediate page I would do a database lookup for the article slug, based on the ID from the querystring, create a new URL and perform a second 301 redirect to my new URL E.g. /articles/article-slug-from-database. Whilst this works and keeps the site usable for visitors the two 301 redirects do worry me, as I don;t want Google indexing lots of /redirect/[article id] urls. The other solution is to generate hundreds of htaccess redirect rules that map old url to the new url. The first solution is much cleaner, but the two 301's worry me. Will Google work this out on it's own, is there a better way? Any advice is much appreciated. Cheers Rob
Intermediate & Advanced SEO | | AmyCrompton1 -
How to get video thumbnails to appear in SERPs
What's the best way to get video thumbs to appear in SERPs?
Intermediate & Advanced SEO | | nicole.healthline1 -
Using a 302 instead of a 301
I am trying to figure out the best way to garner the most amount of link value. We have an app that lives on a sub-domain ... For the purposes of this question, let's call it app.mydomain.com. We provide a service with this app that requires clients (with very high ranking websites) to link into app located on the sub-domain. Would I garner more authority if had the high ranking client website link into a url that wasn't a sub-domain and redirect it using a 302? For example: What if I created a 302 that was www.mydomain.com/app and have it redirected to the sub-domain version of app.mydomain.com? Additionally am I correct to assume that a 301 would merely pass that value to the sub domain and NOT provide much value to the root?
Intermediate & Advanced SEO | | NextGenEDU0 -
301 - should I redirect entire domain or page for page?
Hi, We recently enabled a 301 on our domain from our old website to our new website. On the advice of fellow mozzer's we copied the old site exactly to the new domain, then did the 301 so that the sites are identical. Question is, should we be doing the 301 as a whole domain redirect, i.e. www.oldsite.com is now > www.newsite.com, or individually setting each page, i.e. www.oldsite.com/page1 is now www.newsite.com/page1 etc for each page in our site? Remembering that both old and new sites (for now) are identical copies. Also we set the 301 about 5 days ago and have verified its working but haven't seen a single change in rank either from the old site or new - is this because Google hasn't likely re-indexed yet? Thanks, Anthony
Intermediate & Advanced SEO | | Grenadi0 -
Filter after 301 and linked with high PR
Hi, I'd like to ask you what should I do in my situation. I've shorted my URLs from something like this: domain.com/module/action/type/id/keyword to this: domain.com/keyword After 301 SERP refreshed and position stayed the same (yea, lucky me :). After 2 days I got some hight PR links (4 and 5). After 8 days my new URL disapprear to one keyword. Now this take 6 days... I've removed these links and still no results. So the question is - what should I do? Remove new url and replace it with old one, get new links?
Intermediate & Advanced SEO | | sui0