.com and .co.uk tld question
-
My client has a site at mysite.com. They serve both US and UK customers. They have the..co.uk tld correctly redirecting to it. The client is asking if they should have two websites - .com for US customers and .- co.uk for UK customers.
Any recommendations?
-
Abbi,
Thanks so much. That is very helpful.
-
First thing I would look at: is the current website ranking well? If it is, sometimes the expression "If it ain't broke, don't fix it" rings true here. Your website overall will be stronger and have better ranking if you keep it to one domain.
From my experience and research, I don't think that UK buyers have any preferential trust to one TLD or another (.com vs. .co.uk) - so long that it is clear on the website that you serve UK customers (UK phone number listed at the bottom of page etc., about us page could mention it here too)
Why you would want to use a ".co.uk" TLD: Your business is targeting a local UK customer base. If it's a local business like real estate, tradespeople (plumbing, electrician), ".co.uk" TLD would be recommended.
If your client has aspirations to grow the company and target international regions, I would say that having a .com would be more suitable than a .co.uk since .com is an international TLD.
If I was you, I would go back to the client and ask what they are hoping to achieve with two separate websites. This may help give you more clarity, however from my knowledge, I recommend keeping it to one site with the TLD as .com.
Hope this helps!
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How to delete this question?
i want to delete this question but cant figure out how to so instead i am overwriting it with new text. Thanks, Ryan
Local Website Optimization | | RyanMeighan0 -
URL Keyword stuffing. service-city.com/product-service-city/ vs. service-city.com/product/
For example: tailoring-london.com/suits-tailoring-london/ or tailoring-london.com/suits/ The main keyword being targeted here is "suit tailoring london". The home page's main keyword is "tailoring london". Would love to hear your opinions. Many thanks 🙂
Local Website Optimization | | LondonAli0 -
Local SEO question
Hi I was wondering is there any specific rules for Local SEO for a service company which provides a service in a variety of cities but only has one physical location. For example is it ok to target the other cities in Title Tags or would this be frowned upon? Regards
Local Website Optimization | | TheZenAgency0 -
How to target an established .co.uk site/blog to audiences in other English speaking countries - UAE, Singapore for example?
Excuse for the novice questions, but looking for help! 🙂 I have an established .co.uk website/blog for which I have established a good solid following in the UK over a good number of years. That said I have recently relocated to Dubai and so I am looking to target my English blog content to English speakers here and Singapore? While the language setting of my site is "en" is there anyway that I can change this to "en-ae" and "en-sg" for example to build a following in these markets? Or is my .co.uk TLD an issue that is going to hold me back from building following in these locations? I ask as I have just read the hreflang announcement from Google, but noticed in my Webmaster Tools that I get the following message: "Your site has no hreflang tags". Thanks in advance!
Local Website Optimization | | twofourseven0 -
How can I rank my .co.uk using content on my .com?
Hi, We currently have a .com site ranking second for our brand term in the .co.uk SERP. This is mainly because we don't own the exact match brand term which comes from not having a clue what we were doing when we set up the company. Would it be possible to out rank this term considering we the weighing that google puts towards exact matches in the URL? N.B - There are a few updates we could do to the homepage to make the on-page optimisation better and we have not actively done any link building yet which will obviously help. competitor SERP rank 1 - MOZ PA38 DA26 Our Site SERP rank 2 - MOZ PA43 DA32 Thanks Ben
Local Website Optimization | | benjmoz0 -
Perfect Site Structure help please and EMD question
Hello to all, I appreciate your time and trouble greatly, so thank you in advance. Question - 1 - I just watched a video regarding onsite <acronym title="Search Engine Optimization">seo</acronym>. This video explained to instead of using a services page to list each service, instead if possible make a page and menu item for the most popular search terms. So my families business site is allspecialtybuildings.com We do construction. I currently have it setup to have a services page then the listings of the services with its own page under the menu. But from watching this video, would you also suggest that it would be best to take maybe the top 3 or 4 services, then list the services as actual page menus? So say instead of this: Service Menu Link -
Local Website Optimization | | Berner
-Pole Barns
-Indoor Riding Arenas
-Garages
-Horse Barns
-Loafing Sheds Would it be best to have each service as a menu in itself like this: Home
Pole Barns
-Pole Barn Construction
-Pole Barn Kits
-Pole Barn Color Charts Indoor Riding Arenas
-Indoor Riding Arena Construction
-Indoor Riding Arena Kits
-Indoor Riding Arena Color Charts Same- Different word
Same- Different Word So basically create specific and relevant pages and remove the popular pages from a service page. Not sure if this make sense, or is basically not needed? Last Question - Branding- I got 2 <acronym title="Search Engine Optimization">seo</acronym> companies reviews back, and was told to change my branding and domain. See the issue is that the company name is All Specialty Buildings. So All is basically thrown out of some search results, almost like its a stop word. So "Specialty Buildings" shows up on many results. I would like to counter this. So I am curious if I get a new domain, like say something like ColoradoBarnConstruction.com Would this be a better domain for <acronym title="Search Engine Optimization">seo</acronym> rankings and memory for people? Or would I risk an EMD penalty? When I look for dentists, or <acronym title="Search Engine Optimization">seo</acronym> help, I get coloradodentist, or coloradoseo(dot)com's So they all rank well, I just want something brandable and easy to remember. I figured the company name would be best, But these companies that want 3500 a month for <acronym title="Search Engine Optimization">seo</acronym> services are saying different. Again thank you for your time, your ideas, and your advice. Thank you Chris0 -
NAP question about wider service area
My business is based in Suffolk, UK, but I serve an area that includes Essex, Cambs, Herts and Norfolk. I've been making an effort to include a constant NAP across all my local citations for Suffolk in an effort to rank better in local search.
Local Website Optimization | | schitz011
However, what effect does this have on pages when trying to rank for searches for areas where I have no physical location? If my entire site has NAP across it referencing Suffolk, does this impact the ability to rank organically for areas outside Suffolk? If so, what would be the best practice for increasing organic rank in these areas?0