Heroku, Subdomains, redirecting to different servers & SEO
-
Hi all,
I've got a big question.
I'm helping out with digital marketing at a non-profit that I volunteer with.
We're working on developing an on site blog for our site, because we've realized we need that middle of the funnel content.
Our issue has been taking up much of the developers' time & we're really working out the kinks with the system, so I'm trying to alleviate that with a light blog solution.
We're considering installing a wordpress site on a separate server from the main site & sending traffic over to that.
The primary questions:
- Do we negatively impact our main site by having a link to a different domain in the topnav?
- Do we positively impact the main site by developing SEO content on a redirected&masked URL?
- What are the ramifications of redirecting a subdomain to another server?
- Would we be better off using something like Ghost?
A good example would be:
Visit theMainDomain
Click: blog on topnav
Redirect to: theSecondDomain/blog [masked as theMainDomain/blog]
Click: home on topnav
Redirect to: theFirstDomain/blog -
Thank you for your responses to 1-3.
That gives me a lot of context for what we need to do to move forward.
Regarding 4, which is still a the outstanding question.
Ghost is a blog platform that we could install on the site in either a subfolder or a subdomain like blog.x.com or x.com/blog.
-
- Do we negatively impact our main site by having a link to a different domain in the topnav? - no, but it may not be optimum if the blog is not properly integrated into your main site. Just because something bad is unlikely to happen, that doesn't mean that keeping them separate is the best solution or the one which you could benefit most from. Lost opportunities, are also bad
- Do we positively impact the main site by developing SEO content on a redirected&masked URL? - Definitely not
- What are the ramifications of redirecting a subdomain to another server? - Not entirely sure but it sounds highly unusual and I would never guarantee that a project set up in such a way would rank well. Have seen quite a few people describing similar builds to us in Moz Q&A and they all seem to be complaining about lack of results
- Would we be better off using something like Ghost? - I don't know what that is sadly, many apologies
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Redirects Advice Please
Hi All, I have been approached by someone to look at their website who has seen a rank drop over the last week of around 15 places. On a quick look at their website I have seen what I am imaging could be the culprit as I imagine it will be creating a re-direct loop. However, i am not 100% with these things so would like some others opinions.com They have a wordpress website. There home page lets say https://theirsite.com/ They have an internal page built for a search term https://www.theirsite.com/keyword In wordpress they have set that page in settings to be the homepage. However, I looked on their server and via htaccess they have a 301 redirect from https://www.theirsite.com/keyword to https://www.theirsite.com/ So the questions are: 1. Could this be creating a loop? 2. The redirect was placed around a week before the rank drop. Could this possibly be the cause of the drop? 3. I am assuming that removing the 301 from htaccess is recommended? Thanks in advance for any advice
Technical SEO | | DaleZon0 -
Bing & JavaScript?
Hi Moz Community, Are Bing/Yahoo crawlers different from Google’s crawler in terms of how they process client side JavaScript and especially content/data loaded by client side JavaScript? Thanks,
Technical SEO | | znotes0 -
Setting Up A Website For Redirects
I've got an old defunct domain with a lot of backlinks to individual pages. I'd like to use these backlinks for link juice by redirecting them to individual pages on the new domain (both sites belong to the same company). What is the best way to set this up? I presume I need some kind of hosting & site, even if it's just a default Wordpress install, which I can then use to set up the redirects? Would it be best done using .htaccess file for 301 redirects or some other way?
Technical SEO | | abisti20 -
Basic Redirection Question
I am doing a 301 Redirect from site ABC to site XYZ. I loaded the following .htaccess file by ftp to the ABC.com/ server: Redirect 301 / http://XYZ.com/ This was completed over 30 days ago, OSE is not showing any of the links and is failing to show that abc.com is redirected even though the MozBar shows a successful 301 http status code. Is this still just a waiting game or is it not advised to do a redirect this way for seo? PS: ahrefs is showing the redirect itself, however, it is not showing the links going to site ABC.com/ as passing to site XYZ.com/ . Any help is appreciated.
Technical SEO | | Vspeed0 -
"Fourth-level" subdomains. Any negative impact compared with regular "third-level" subdomains?
Hey moz New client has a site that uses: subdomains ("third-level" stuff like location.business.com) and; "fourth-level" subdomains (location.parent.business.com) Are these fourth-level addresses at risk of being treated differently than the other subdomains? Screaming Frog, for example, doesn't return these fourth-level addresses when doing a crawl for business.com except in the External tab. But maybe I'm just configuring the crawls incorrectly. These addresses rank, but I'm worried that we're losing some link juice along the way. Any thoughts would be appreciated!
Technical SEO | | jamesm5i0 -
Videos for SEO & Profits
Hello, I'm in the middle of developing a website that will be a tutorial site for SEO, http://universityofseo.com. My plan is to do video tutorials & blog posts to help entry-level SEOs and SMB Owners to help them become familiarized with SEO through quick and easy to watch videos. I eventually want to turn this into a revenue stream through advertisements. I want to know for both SEO and profit reasons, if I should host the videos on youtube and then embed them on my site, or do something like Bits on the Run / Whistia and put ads in the videos that way? I'm not overly obsessed with monetizing the site, but it would be nice to do it, but first and foremost i'm concerned with optimizing the site, having great and actionable content, then monetizing it. I'd appreciate any help on this matter, Zach
Technical SEO | | Zachary_Russell0 -
Different domains
Firstly apologies for the very brief question as I am mainly looking for your thoughts as opposed to specific help about a specific problem. I am working on a site which has two sepreate domains and within one domain, two sub domains. The two different sites both havea high page rank, PR6 each, one is the corporate site and the other is the company blog. There are also two sub domains within the corporate site, again both domains have high pr and tons of content. My question is would it be better to consolidate all the assets under one domain or is it better to keep the sites sepreate, from an seo perspective that is.
Technical SEO | | LiquidTech0 -
301 Redirect Question
I'm working on a site that has a lot of indexed pages and backlinks to both domain.com and www.domain.com. Will using a 301 redirect to send domain.com to www.domain.com merge all of the indexed pages and links over to www.domain.com, thereby strengthening the www?
Technical SEO | | Yo_Adrian0