Ranking & Traffic drops in last month
-
Over the last month, our rankings have been in a slow slide - that is until this week, when they absolutely crashed.
Here are some example phrases:
Phrase 11-Mar 5-Mar
bug shields 24 9
floor mats 25 14
nerf bars 23 12
running boards 61 14
snow plows 25 18For the life of me, I can't see what would have caused such drastic changes. Our site is almost completely unique content. Some things, like Warranty & Install instructions, are from the manufacturer to protect us from liabilities. We come up with our own feature text, and we have custom written articles, blog posts, research guides, etc.
We also appear to be the only one of our competitors being affected in this fashion.
Any thoughts would be helpful. Domain is realtruck.com.
-
Hi! We're going through older questions that are marked unanswered. Since it's been a few months, I'm wondering if you've recovered, or figured out why your rankings dropped, and if you have any insights to share with us. Thanks!
-
Hi, Is it possible that the drops you are seeing coincide with the release of Panda? I just took a random line of content from one of your pages and there seems to be many occurrence of this on your site and other called tonnnocover.com I am working with a number of sites who are all suffering from a terrible case of plagiarised content that is not their fault and are now feeling the pain. Not saying this is the case with your site, but if there was ever a time to make sure your content is unique, this is it. Regards, Andy
-
Hi Rich,
I see all the phrases ranking at the higher level, besides [running boards], which I see at 64 (google.com, personalisation off, geo-location = US).
When you see activity like this--sites popping into and out of the SERPs--the answer is usually either that the site is very new (not the case here) or that it has a backlink issue that is causing a filter. Have you done any link building that would be considered less than white hat?
Also, have you experienced any down-time recently, such as the site returning 404 errors for a period? You sometimes come across indexation and rankings problems as a result of Google attempting a crawl while the site is unavailable.
-
Hi Rich,
I actually see you ranking pretty well. Number 13 for floor mats and number 9 for bug shields?
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Organic Traffic Drop of 90% After Domain Migration
We moved our domain is http://www.nyc-officespace-leader.com on April 4th. It was migrated to https://www.metro-manhattan.com Google Search Console continues to show about 420of URLs indexed for the old "NYC" domain. This number has not dropped on Search Console. Don't understand why Google has not de-indexed the old site.
Intermediate & Advanced SEO | | Kingalan1
For the new "Metro" domain only 114 pages are being shown as valid. Our search volume has dropped from about 85 visits a day to 12 per day. 390 URLs appear as "crawled- currently not indexed". Please note that the migrated content is identical. Nothing at all changed. All re-directs were implemented properly. Also, at the time of the migration we filed a disavow for about 200 spammy links. This disavow file was entered for the old domain and the new one as well. Any ideas as to how to trouble shoot this would be much appreciated!!! This has not been very good for business.0 -
Migrated Domain, 90% Drop in Organic Traffic, HELP!!!!
One week ago we migrated our old domain www.nyc-officespace-leader.com to https://www.metro-manhattan.com/. Our organic search traffic from Google has dropped about 90%. Is this normal? If so, how long should it take to recover? We filed a submitted a domain change request on Webmaster tools one week ago. We are noticing that many of the www.nyc-officespace-leader.com pages are still indexed which seems strange after a week. To complicate things, we filed a disavow file on April 9th for spammy links that pointed the NYC site. We filed the identical disavow of those links to the new Metro domain to ensure low quality links don't point to the new domain. Prior to making the domain change request, we migrated 30-40 non critical pages from NYC to Metro domains. Webmaster Tools indicated that the traffic was normal on the migrated pages. We then migrated remaining pages and filed the domain change request on April 4th. It is after April 4th that traffic and ranking declined. I would like to mention that there was no change in content; identical content was migrated from Metro to NYC This does not seem normal. Research prior to the migration indicated that if proper steps were taken it should proceed with limited disruption in traffic and ranking. Any ideas on how to remedy this situation? Thanks, Alan
Intermediate & Advanced SEO | | Kingalan10 -
Sudden Rankings Drop for Good Keywords.. Did I Do This? Please Help :(
Hello, I noticed a gradual rankings drop for 3 important keywords over the last month, with a pretty big plummet the last two weeks. Overall in the last month+ we dropped from position 9 to 41.I noticed this when I dug further after noticing traffic dropping since February (not a drastic traffic drop). I should note that the keywords took people to my client's homepage. Their branded keywords have no suffered and I looked at a couple others that haven't either. Now, there is a link in the site footer (we have site wide header and footer) that takes you to a static page that contains links for the 2 digital flipbook catalogs the customer has (one for US and one for Canada). My concern is that at the end of January I had a developer implement a noindex/nofollow meta robot & robots.txt disallow specifically on the HTML pages/URL of the Canadian catalog ONLY. It specifically pointed to that flipbook URL. This catalog is nearly identical to the US catalog and I thought I'd be eliminating duplicate content and helping with crawl budget. After looking further into it last week (reading up about internal nofollows not necessarily being detrimental, but not recommended) and noticing the drop in search visibility traffic (starting gradually in March), I had the disallow/nofollow removed. This was last week, and over this last week the traffic took an even bigger drop (not amazingly drastic but enough to be concerned) and I noticed the keywords that we did ok for dropped even more this last week (down to 41). I'm concerned this has to do with the change I made at the end of January and reversed back. I should note that I don't think these catalogs or the static page that links to them brought any traffic. The keywords I am concerned about fell on our homepage (where the link to the static page that contains the links to both catalogs is in the sitewide footer) The catalogs are a couple hundred pages. I honestly don't see how this could do it, unless it has something to do with the footer being sitewide? There have been site upgrades/dev changes over the last couple months too (although I am not sure if that affected other clients who received the same upgrade), so this is hard to pinpoint. Sorry this is so long but I'd appreciate someone offering some insight to help ease my mind a bit!
Intermediate & Advanced SEO | | AliMac260 -
Help! Rankings dropping after optimising
I have been using MOZ a lot, in the past I have always been able to optimise a website enough to rank well in my local areas, but lately every time I optimise a website based on MOZ recommendations the rankings are just dropping and dropping... I haven't focused any efforts on backlinks, but a few sites have gone from the first page of SERP to 2nd and continue to drop... I have 2 example sites: https://www.documentmanagementsoftware.com.au/ - optimised for "Document Management Software" - was initially ranked no.7 in google AU, now it is no.16 after my efforts. http://www.tmphysio.com.au/ - optimised for "canberra physiotherapy" - was no.6 now it is dropping to no.9 after 'optimisation' Any help or insights would be extremely helpful as I feel hopeless!
Intermediate & Advanced SEO | | thinkLukeSEO0 -
Huge drop in rankings for specialist life insurance site
I work with a site who specialise in life insurance for people with pre-existing medical conditions - http://goo.gl/Drwre6. The site has ranked really well historically, but was hit hard on 16th June when we saw an almost 100% drop in rankings overnight. We picked up on quite a few issues straight away and rectified these. A list of steps we've taken so far are below: removed CSS & JS files from robots.txt changed hosting provider back, as it had recently been moved somewhere new updated copy on main landing pages to remove small amounts that were duplicated requested removal of some suspicious looking backlinks and submitted a disavow found and removed a test site that was live and indexable found an external site that had scraped copy from our site - requested removal (this site is no longer live) cleaned up any 404 and ensured all redirects are working correctly updated the diabetes page to include more valuable info - including linking out to authority sites After taking all these steps, we have still seen no improvement. It could be that Google just hasn't yet re-crawled the site to take the changes into account...? We're aware of one other site in our industry that has noticed a drop in rankings in the last couple of months, but a number of our competitors are still ranking well for our target terms. We wonder if the site was caught up in the Payday Loans update, as the timings almost line up. Other sites with spammy medical content seem to have been hit, so we wonder if the "medical" type content on our site could have been penalised? Incredibly frustrating if so, as it's a valid, genuine service being offered! Really at a bit of a loss as to what to do next, so any help would be hugely appreciated! Katie
Intermediate & Advanced SEO | | Digirank0 -
Recent ranking drop followed by strange behavior in SERPS
Recently on the evening of August 5th almost all of the keywords our pages ranked highly for dropped by anywhere from 5 to 8 pages. The only activity during this time was an article that had been picked up by a major news outlet and then was apparently copied onto other sources with links to our domain and article. More puzzling though is rather than simply having the same page show up lower for a keyword, in a number of instances a different page is now shown for the result, often with less or no relevance to the keyword. In some cases, for a single keyword phrase we've seen as many as 10 different pages rotated throughout the day when performing a search. Prior to our rankings falling, we've never seen this behavior.
Intermediate & Advanced SEO | | BrianQuinn0 -
Why does Google Claimed Local Listing Ranking Drop?
I have two local google places listinggs unlaimed. Both listings were ranking in the blended search in 7 pack. Once I claimed the local listings for the business both listings rankings have dropped. And one has totally vanished from the search rankings. Is this normal as it appears local places that are not claimed are ranking higher than local places claimed?
Intermediate & Advanced SEO | | VivaArturo0 -
Widespread Ranking Drops for Strong, White Hat sites
Hi Moz, A few of our sites experienced widespread ranking drops across all keywords this morning. Both of these are very strong sites with a high DA (56), moz rank and moz trust above 5. We haven't been doing any black hat SEO, creating spammy links, or paying for links. Is anyone else seeing anything similar or have any ideas as to what type of Algorithm update this might be? We currently rank 67th for our name.
Intermediate & Advanced SEO | | OneClickVentures0