Australian Web Design and SEO
-
Hi Guys,
I really could do with some gudienace or answers to the following questions:
- Are the any specific web design or technical issues that are different in Australian search engines compared to the UK?
- Are there any web design issues that are different to the UK?
- Are there any useful things I should consider from an SEO point of view if I am launching a website in Australia compared to the UK?
Any helpw ould be much apprciated!
Thanks
Gareth
-
Hi Damion,
This is a great response..
Thanks for this, and taking the time to answer.
Thanks again
-
+1 for a .com.au domain name. Australians tend to feel more comfortable clicking on a .com.au extension, just as New Zealanders feel more comfortable with the .co.nz (and, no doubt, other countries prefer their "home" TLDs over a global .com)
Registering a .com.au domain name requires an ABN (Australian Business Number, which is a but like a registered company number in the UK.)
Also, hosting in Australia is going to be important. A lot of internet users experience latency issues with overseas sites, so from a user experience point of view it's worth keeping site design efficient and hosting it within AU.
I'm UK-born and living in Australia, and in terms of web design or any technical issues, there's no significant changes I can think of. Bear in mind that the spelling in this country is the same as the UK and not the USA (colour not color, lift not elevator.)
-
OK thanks for your help...
-
The australian top level domain is .com.au
-
Hi there,
Thanks for the answer.
Can you just explain to me what Australian top level domain means?
Thanks
-
No, there are no real specific web or tech issues between Australia and the UK, besides that you will want a Australian top level domain.
From an SEO point of view I would suggest hosting in Australia, using an Australian top level domain, and make sure you get links from other Australian sites.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Optimized filename management for SEO
Hi, I'm currently undertaking a project to manage better my images and to rank for image searches. My site uses mod_pagespeed to optimises images, therefore image urls are changed to a pretty seo unfriendly url or even sometimes inlined within my page. On top of that I generally resize all my images by passing the desired file dimension within the image url in order to optimise the loading time of my site. Is there a way to provide a hint to google that I have a much better quality image with higher dimensions and better name? Can i specify within my image sitemap an image that actually does have different dimensions and a different within the page it serves? Are there better tricks to achieve that? Thanks in advance
Technical SEO | | mattam0 -
How to stop UTM affecting SEO
Dear Moz community, We are a directory website and have lots and lots of UTM. This is crucial as we want to measure visits through Google analytics. Moz as a tool is fantastic because through a site crawl it can spot all our duplicate pages. Needless to say, due to the amount of UTM's on different pages, we have lots of duplicate pages flagged up. I ideal solution is still having the analytics capabilities of the UTM, but not affecting our SEO where search engines will realise it is not a duplicate page - we're aware it is the same page we just want to track the source! Your help is greatly appreciated! Thanks,
Technical SEO | | Eric_S
Eric0 -
Personalization software and SEO
Hi guys, I'm just testing a personalization software in our website, basically changing the "location" text depending on the user's IP. I can see in my software that when the Google bot comes to our site the personalization software triggers an action changing the location based text to "California". Can this make Google understand that our website targets only users in California and thereof hurt our rankings in other locations nationwide? I'll appreciate your opinions.
Technical SEO | | anagentile1 -
Using 302 redirect for SEO
Hello, I'm in charge of SEO for an information website on which articles are only accessible if you have a login and password. Most of the natural links we get point to our subscribers' subomain : subscribers.mywebsite.com/article1 If they follow these natural links, visitors who are not logged get redirected (302) to www.mywebsite.com/article1 on which there is an extract of the article and they can request a free test subscription to read the end of the article. My goal is to optimize SEO for the www.mywebsite.com/article1 page. Does this page benefit from the links I get to the subscribers.mywebsite.com/article1 page or are theses links lost in terms of SEO? Thanks for your help, Sylvain
Technical SEO | | Syl200 -
How can i do SEO For Ecommerce site
I am doing SEO for my WP blog but now I am starting my recently launch an eCommerce site where I am selling electronics products. I want to know how can I do the SEO so at least I can top 10 position for my google India. Second how can i avoid duplicate content about copying manufacture contents. Please help
Technical SEO | | chandubaba0 -
Querystring params, rel canonical and SEO
I know ideally you should have as clean as possible url structures for optimal SEO. Our current site contains clean urls with very minimal use of query string params. There is a strong push, for business purposes to include click tracking on our site which will append a query string param to a large percentage of our internal links. Currently: http://www.oursite.com/section/content/ Will change to: http://www.oursite.com/section/content/?tg=zzzzwww We currently use rel canonical on all pages to properly define the true url in order to remove any possible duplicate content issues. Given we are already using rel canonical, if we implement the query string click tracking, will this negatively impact our SEO? If so, by how much? Could we run into duplicate content issues? We get crawled by Google a lot (very big site) and very large percent of our traffic is from Google, but there is a strong business need for this information so trying to weigh pros/cons.
Technical SEO | | NicB10 -
ECommerce Platform Switch and SEO Loss
Hi - We're switching eCommerce platforms, and naturally we're worried about losing organic search ranking. From what I've read on the message boards, I understand it's important to try to minimize as many 301 redirects as possible. Here's my problem: Our Product URLs are like this (ex: http://www.stupid.com/fun/TOLMG.html). On the new platform, URLs cannot contain capital letters. 😞 According to the new eCommerce platform's design team: "Google and other search engines do not see that as a change in URL, they are not case sensitive and will not affect search listings" How accurate is this? And how come on our current platform, if I use an all lowercase URL, it get a 401? (ex: http://www.stupid.com/fun/tolmg.html) Will we be fine switching our Product URLs to lowercase on the new platform? One thing also to note: Our Category URLs will remain the same. Are there any other areas of a typical eCommerce store that I should avoid changing URLs if I want to prevent SEO loss? Thanks! -Justin
Technical SEO | | JustinStupid0 -
Proxy servers and SEO
I read somewhere that reverse proxys can cause issue for search engines. Our server is using SQUID. What potential issues there might be?
Technical SEO | | Jani1