What are the best tactics for SEO on a brand new site?
-
What is on everyones to do list when starting SEO work on a brand new site that has had no SEO work done in the past?
-
This sounds wonderful! Can you give an example?
-
I start with keyword research then on site optimization - Title tags content etc then i do a press release with anchor text links with pr web and then move on to top level directories. Then Find sites to introduce you to the world (depends on what type of site you are) Look at competitor back links for ideas - I hope this helps with a starting point .
-
Depends A LOT on the subject matter and intended audience of your content. Whenever possible allow for user generated content as well, similar to the Q & A section. If your users can get involved they will help you build links naturally.
Otherwise I am very similar to EGOL in my methods. Great content = Links.
-
Make sure you have the space and ability to publish great content - many sites don't offer the possibility to publish exceptional pieces of content (no blog, no flexible section, etc.) and therefore won't be able to take use of this way of attracting links. There are tons of sites out there which don't even have a news page ...
Once that's checked, be creative at the time of creating content and focus on promoting it appropriately in order to attract natural linkbuilding.
-
I know where my links might come from before I build content.
In the past when I did traditional linkbuilding I would find sites that ALREADY link out to content on other domains. I would study what they link to and then build either superior or complimentary content and then let them know what I have, hoping that I would get the link.
Today I do passive linkbuilding. I decide what might succeed on sites like stumbleupon, reddit and slashdot.... or on the blogs and news sites that cover my niche. Then just post the content on my site and visitors submit for me.
-
Love the answers!
Once all that is done, What about link building? What is the first few things everyone does?
-
I like that.... "Decide what success looks like." Nice.
Thumbs up!
-
Read the SEOmoz beginners guide. It's a great resource that can serve as a sort of how to/check list of activities to develop a good SEO foundation.
-
Other than have a great product? Decide what success looks like
You haven't given enough information really, but I start with Research, Information Architecture, Paper Dolls, UX, UI, goals and analytics.
Then SEO becomes easy
-
On a brand new site? Kickass content is needed before you can optimize or do effective linkbuilding.
But... before you create kickass content it is best to do some keyword research.
But... even before that it is important to determine if you have the resources needed to compete in that niche and a method of monetization.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Why do the best ranking websites not seem to follow SEO best practice, particularly in terms of link building?
I work for an online retailer, which predominantly sells perfume products. In recent months, we have been spending more and more time on SEO, particularly in terms of improving our content, and as part of our strategy we have been working with beauty bloggers in particular (independent reviews, articles etc) to increase the number of links to our website. Whilst we’ve seen steady improvements, we are concerned that some of the key words/phrases we are targeting still aren’t ranking as high as we would like. Some weeks they will move up a few places, but more often than not, they will then move back down. We are more frustrated as we are seeing other websites, which are much poorer in terms of quality content, number of products, etc., ranking quite highly for these terms. From analysing these sites, it seems they are achieving their high ranking from having a considerable number of what appear to be poor quality links. We have been warned countless times to avoid link farms, etc., yet these sites have 100s even 1000s of links coming from suspect sites and it isn’t doing them any harm. Recently, we noticed a lot of our competitors are receiving links from websites such as LinkPartners. When we checked the website, we could see that whilst it appears to be a fairly SPAMMY website, its domain authority (67) is actually quite high. Should we base our decision about whether or not to place a link somewhere solely on how high their domain authority is, i.e. would it be more beneficial to us to have a link with what appears to be a link farm if their domain authority is high, than what appears to be a fantastic independent beauty blog with a low domain authority? Or should we avoid these sites whatever the circumstances? It’s slightly confusing for us as we are being warned about placing links on websites as google is apparently going to penalise us for it, but then we see our rival sites doing well by simply placing links everywhere they can.
Link Building | | DazzaH1 -
Best way to approach a contributor.
Hello, Let's say I have got contact details of a contributor of ABC.com and the domain authority of this domain is 83 and the website is very relevant to my website. What sort of words I need to use to approach the contributor? Last time I sent the following message to a contributor and never heard from him. Hello John, My name is Blah blah, I have been reading some posts that you have written on ABC.com and was very impressed with your work. I was just wondering if you are able to write about our website on ABC.com and let me know what will be the cost of this project? Is that not a good approach? If not, what you reckon is a good approach and please mention the words. Thanks!
Link Building | | TheSEOGuy10 -
Fake SEO Site
What do you think of this site? This is the top, number ranking site in Halifax, UK. No authority, no backlinks and high keyword density considering the low amount of content. http://www.maknetic.co.uk/ Search term is SEO Halifax. How is it number 1? There's nothing in it and no user value at all!
Link Building | | littlesthobo0 -
Best five links to get first for a new website
I wondered if people had a list of the top five or ten links you should build for a new website in order to add some sense of authority. For example should a new website start with key social media websites such as Twitter, Google+ and Linkedin ? Or top level directories such as BOTW and DMOZ? Should they local for niche website directories in their location or vertical? If you had to choose five links - free or paid which would they be?
Link Building | | highwayfive1 -
Challenge: How to SEO a site with almost no content
Wondering what you all would recommend for SEO on this site: www.gudville.com Most of their content is behind a login. Basically there are 5 pages open to Google and to anyone without that login, and they are not open to doing it differently at this time. Once in, there will be a lot of sharing with Facebook friends that will include invitations to join them in their causes. Love to hear all your recommendations. Kathy
Link Building | | katandmouse0 -
Best Way to Analyse Linking Structure of My Site
My site http://www.taxproblem.org is now undergoing many changes due to bad report card scores from this site. I've had people tell me that my linking structure was obviously artificial, especially if most of my links are from "Mr. Wong - social site" O.K. stop laughing 🙂 Yes we use bookmarking demon and rss feed wp plug ins, etc. But haven't discovered how to best get links yet, although reading a lot and waiting on seomoz's DVD's I ordered. 1. What is the best way to analyse our sites linking structure to determine if Google will consider it bad (my site was trashed by Google twice in the last two years) probably for link farms and the like. I know the obvious, but I was looking for a program with guidelines to judge by. 2. The best source to review the many strategies for getting back links so I am not a victim of rehashed b/s based on someones fears of Google, but actually good methods that work. We offer something of value. (CPA firm doing IRS rep. and we have a free download so people can do their own IRS rep and save thousands, and know it's done right) I need to know the bast way to market this. I need good souces for info and for keeping up. Thanks in advance to all that can help.
Link Building | | joemas990 -
Is it a bad idea to build unique sites to build credibility for your main site?
It is hard to sum up the question in one line, but basically my company has bought several descriptive domains that we would like to build out into microsites that link back to our main site. For example...say we are a florist. Our main site talks about all the different kinds of flowers we have and the work we do. So the idea is to buy weddingflowersdallas.com (example only...) and have a mini site that has the same look and feel as our main site, but has unique content that talks solely about our wedding flower business and has a few links back to our main site. 1. Is this a no no from a google perspective? 2. Is this a good strategy in general? Thanks, David
Link Building | | ciinc1 -
Good SEO Companies
Can you recommend any reputable SEO companies for someone with a smaller budget? Mainly just looking for link building.
Link Building | | bigboy7250