Link building ideas for dentists?
-
Some ideas to start this discussion:
- Guestblogging / articles
- Answerings Q&A's as dentist
- Starting a blog
Any other good link building ideas for dentists?
-
I have heard many people say "Never pay for a link". I only pay for those directories if it gets me a backlink. My rule is that if it's under 10 bucks, I'll do it. My dentists pay me good money every month and a $10 one time fee isn't going to break the bank especially if it gets you a lifetime backlink.
-
I second that. Very good list
-
Brilliant! Thanks for sharing.
-
Thanks for all the useful tips. Very good answers
-
Good question, something I know a little bit about. In addition to the standard local business sites, there are lots of ways to share health-related content on topically relevant sites.
My wife's dental practice website is my fun little SEO side project. We have had great success building links by writing guest posts and columns for local parenting sites (she's a pediatric dentist). There are a lot of myths and old wives' tales about teeth and people LOVE to hear the truth. Sometimes the myths are true! This type of content marketing has even gotten her appearances on the local TV news as an expert on a recent issue with city water supplies.
We took the top "10 myths about children's teeth" and created a downloadable PDF (visible in the footer) and it is a great confidence builder for parents who are unsure about what to expect. It has attracted a few links from other dental and health-related websites.
Finally, she blogs regularly with a mix of community events (they sponsor a lot of kid-friendly and family events around town) and health-related info for parents and kids.
It's all free and has done wonders for their visibility.
-
Wow, nice follow up Daniel. I posted it early in the morning while doing my rounds and should have given a more detailed post like you just did. Thank you for expanding on it for everyone.
I agree it is labor intensive, but as you mentioned it can pay off.
EGOL listed a few items that I tend to overlook because I am not doing as much content distribution as I should.
-
Agree on business directories. It's also worked wonders for my clients, mostly small and medium-sized businesses. We have a list of about 10 high quality business directories. We supplement with a few others, specific to the industry. We:
-
never pay for listings or enhancements
-
take the time and trouble to do it right, hand-crafting answers to all fields -- including photos, logos and special offers (if available)
It's all very labor intensive. And it's not something that can be off-shored or entrusted to the intern. It requires some intelligence to understand the client's business and how best to complete the profile.
This is all rather tedious, but the payoff is big. It's really low hanging fruit more people should pick.
-
-
What a great list! Would work for many professions.
-
Some crazy, lesser known facts about teeth... funny, interesting, surprising, and with imagery
-
-- chamber of commerce and local service organizations (membership in these can be valuable for business reasons but their website often has a link to their members)
-- local business listings/directories
-- the landlord's website
-- websites of suppliers and service providers (do a testimonial for them, write an article)
-- professional societies for dentists (write an article for them)
-- dental schools attended. some of them link to the practice of successful graduates
-- local charities often link to companies who support them (friends of the library, habitat, religious groups, little league boosters)
-- local business initiatives (tourism association, "buy local", downtown merchant association)
-- local online newspaper (advertise, write an article or column)
-- trade association publications (advertise, write an article or column)
-- local and state license boards sometimes link to the websites of license holders
-
Business directories work wonders here.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
link building problems
Hello everyone
Link Building | | mkeshavarzmozprodt
I am not sure about the way Moz rank websites but sometimes I think it's a bit confusing. As an example, it kept changing in 3 days by going up and down. In addition, It is not compatible with my Ahrefs ranking. Would you please tell me which one is more correct and accurate in terms of my website authority?
It would be my pleasure if you take look at it first. Thank you in advance.
https://www.englishdon.ir/0 -
Link building - where to start?
Okay - we have around 200 natural links pointing to our domain, some good, some not so good; today I've spent some time removing any bad, spammy links pointing to our business domain and we're just about there. Now I'd like to start a link building strategy. To be fair, I've assumed for the past year or so that link building is dead, unless you can get natural, really good links - which in the mobility and elderly products industry can be quite difficult. I have recently created a blog on our website - could RSS feeds be a benefit too?
Link Building | | LiamMcArthur0 -
Should I embark on this long term link building campaign?
I've been planning to set out on a massive link building campaign for the term 'how to start a business' and I can't decide if it's a good idea or not. (Metrics attached - my site is the last listed and the ones above it are the top ranking for that term) The sites ranking for that terms are on very authoritative domains, but the page link profiles on each of them are poor. This is one of those moments where you think, 'Am I about to waste a tremendous amount of time?' My guide is extremely thorough and I had hoped with a MASSIVE amount of elbow grease outranking pages that had poor content value + only has 4 referring root domains. The problem is, I'm not sure if the powerful overall domain authority would still outrank my newer site. Should I follow through with that general guide or focus on less hard to rank and less searched content? Argh confusion GB3jcsJ.png?1
Link Building | | ryj0 -
Link Building in 2014
Hi everyone.
Link Building | | KarenJames
We like most are struggling to link build this year in line with Google guidelines. First step for us is a back link clean up then a really thorough competitor analysis to see what the competitors have that we may wish to emulate. We also ask the clients to provide us with information about their associations, memberships, suppliers, partners etc so we can see if there is synergy to get them a decent link from sites in their immediate orbit.
After that we produce some excellent content but getting it published, particularly with a follow link, is just getting harder and harder. We are also a PR agency so we encourage the clients to 'think out of the box' with regard to a PR campaign. It is fair to say that most clients don't understand what we are trying to do and don't have the stomach to be different.
I was wondering if anyone else did anything different, any fabulous ideas we are missing?
Also is anyone still submitting content to Ezine articles? They are incredibly picky about unique content, grammar etc but is it/will it still be grouped in with the article link farms?
Any advice much appreciated.
Thanks Karen1 -
Should I become a regular contributor to help my SEO link building?
I've been offered the opportunity to contribute to a blog as often as I want and have a link included at the bottom of each post. Will this be much help to me in my link building SEO campaign? As I understand it more links from different root domains are what really count? So 20 links each from a different site is more valuable that 20 links from one site? Should I take up this opportunity or are my efforts best spent elsewhere?
Link Building | | SamCUK0 -
Link Building
I noticed another SEO builds backlinks (tons) on a social media profile that then has a link to his client's site. Another site he builds backlinks are a bitly account that 301's to the clients account. Why would you do this? Is it that you can build links indiscriminately to build a page up in PR to 3-4-5 PR, then pass that higher PR to your site (safe). Is that PR building method better than placing 100's of smaller PR links on your site? It seems logical that if you passed in a tremendous amount of juice to juice a site up to PR4, you won't make your main site PR4 by JUST that link. You would need to build a lot of PR4 sites to make your site PR4. Why not just put all the backlinks on the main page instead of building up secondary social profiles etc... Please reveal this secret. I know a lot of SEOs are using this method. Help 🙂
Link Building | | JML11790 -
Please give me some ideas on my link building campaign
Hello everyone, My website is on Pharmacy schools. I just sell leads to universities. Well, I am unable to find sites which are related to my niche. Can i get links from Unrelated sites like Health? and other educational sites (other than pharmacy)? I can see all .edu and gov sites when i type in Google. Ofcourse, they wont sell any links to my low quality sites. Help me out in finding those sites which sells advertising spots and 100% related to my niche 🙂 thanks.
Link Building | | artemmin0 -
Link Building for a New Blog
We are setting up a new blog and I was wondering what is the best way to build good quality links for a new website? I have been researching this quite a bit on the forums and a lot of people talk about writing good content which I agree with however no one will find that content if we are not ranking in Google for our keywords. From what I have read the following is what I should be doing Directory's Creating Link-bait (Info-graphics) PR Releases or Getting News Sites to link to us I have heard a lot of mention of using Articles sites like ezinearticles but I have also read that Post Panda that they dont have as much link juice as they once had and also I don't think that for a Blog that we should be using it as well but maybe I am wrong? Would appreciate some peoples suggestions
Link Building | | The_Zero_Wolf0