Trying to understand how a website is getting higher than me with less links
-
Hi i am new to seo and trying to teach myself the best way to improve a site and the best way to use the tools on seomoz.
The problem i have is. i am working on a page at the moment on a site. the page is called weight loss hypnotherapy http://www.clairehegarty.co.uk/weight-loss-hypnotherapy and i have around 130 links going to the page where as a site which is much higher than me in google has only around 5 links.
I cannot understand with being new to seo how this can happen, can anyone please explain what i need to do to improve my ranking please.
here is the site i am talking about that is higher than me www.weightlosshypnotherapy.co.uk/
any help would be great
can anyone also give me a good example of a page before it has been optimised and a page after it has had this done.
-
I was thinking of the same exact page to post in reply when I scrolled down to find that you'd already posted it.
This is dead on.
I absolutely can't wait for search engines to stop placing so much emphasis on domain keywords. I can't tell you how many times I get the dead fish stare from a client when they learn that their business name that they've had for 25 years is NOT the best domain name for their business website.
-
You'd do well to study this a bit http://www.seomoz.org/article/search-ranking-factors#metrics-1
It has many answers to your Q.
-
The age of the site and authority of the site is also very important. If your competition have an old site and the five back links are of a really high quality, that may very well outweigh your back links. However, if the site is well respected and old, has great content and offers visitors the answers to their search combined with keywords in their URL, they will be very strong!
-
i have around 130 links going to the page where as a site which is much higher than me in google has only around 5 links.
It's not how many you have. It's their quality.
PeterM22 points to another good reason - there KW domain is exact match.
-
One possible reason is that weightlosshypnotherapy.co.uk is an exact match domain. The keywords are in the domain name. Google tends to rank these domains much higher, all other things being equal, especially if they are aged exact match domains.
Hope this helps
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Massive drop in linking domains - please advise!
Hi guys! Our site www.carwow.co.uk appears to have been punched in the face by the latest Moz update. It's claiming our #linking root domains has dropped from 225 to 135 and has subsequently hit our DA from 38 to 35. We haven't disavowed any links and our off-site strategy has been going well the past 2 months. Search performance has increased by around 15% (around 5k sessions) and rankings have improved week on week. Any idea if this is a Moz error? That's almost a 50% drop in linking root domains. Thanks, James
Moz Pro | | Matt.Carwow0 -
Where is the link prospecting tool?
I feel like last year when Moz was still SEOMoz I used a beta tool that would help you build a bunch of queries for link prospecting. You would tell it what your sites about and a few other pieces of information, and it would give you a list of google queries to get you started (ie inurl:directory <industryname> +"add site"</industryname>). However, I'm having a hard time finding this tool, or any reference to it on the web. It's also possible that it wasn't a moz tool but I'm misremembering where I found it. Does anybody have any idea what I'm talking about?
Moz Pro | | brettgus1 -
Inbound Links to Subdomains
Hi I want to gather a list of sites that are linking to individual blog items. Is there a way of gathering this data easily in Open Site Explorer? I've tried putting in the url/blog domain in the search box, and this just brings up those sites that link to the blog home page. I want to see all the inbound links that link to ALL subdomains within a particular URL. Any help appreciated. thanks
Moz Pro | | goodge0 -
How often does the competitive link checker get updated?
I just found a link in the competitive link checker that links to a couple of my competitors. The checker says that i do not have a link on that page, but there is one.. i recently (last week) obtained that link. So that raises the question: how many times is the competitive link checker updated? kind regards
Moz Pro | | JarnoNijzing0 -
Internal link question - compared with my competitors
Dear all, I started to working on SEO on my website http://www.techstation.it and I have some thing that I would clarify. I see a lot of differences between internal links of my website and my competitors that usually are placed a bit better. (Please check attached image). They have A LOT of internal links, about 2.000+ instead 137 (mine), that's wrong in my SEOMOz dashboard. Every news and article page has 120-130 links to other contents. About teh external followed links: Mine: 1,674 #1: 2,018 #2: 316 (????) - this is placed really good for some competitive keywords #3 (best ranked): 7,905 links I have two more points that I would fix: Articles ranking We were one of the first 5-6 website that published at the launch day the review of Intel Core i7 3960X CPU and started with a ranking in the last first page results, a few days alter in the second and now we are at the end of the second page. This happens .. I think... every time 😕 All my article pages are graded with "A grade" in the control panel. So what should I do for increase my rankings? Thank you very much in advance! Alex
Moz Pro | | techstation0 -
Getting PA & DA off of a list of links
I have a list of links that I want to get PA and DA for each individual link, can this be done in some way other than one at a time? I've heard this can be done with excel and using api but I don't know the specifics of this.. Help would be appreciated
Moz Pro | | Fergclaw2 -
Link Diagnosis and Open Site Explorer
I work at a web design firm that's starting to offer SEO to its clients. They want to keep costs down until the SEO side becomes more established, so I've been using mostly free tools to do the SEO. I've been using a website called LinkDiagnosis.com to check backlinks for clients. It says the data is provided by SEOmoz, so I thought it must be pretty reliable. However, I just signed up for the PRO trial to test out all of SEOmoz's tools (& hopefully convince my company to sign us up), and I find that the link information between the 2 tools can be vastly different! Sometimes the number of unique linking domains is very close, but other times it can be off by hundreds, even thousands, with Open Site Explorer typically providing the higher numbers. Is the Link Diagnosis tool really powered with data from SEOmoz, or does it just receive a portion of the data, since it's a free tool? I'm just trying to figure out what will be the most reliable solution for me to keep using, and the discrepancies between the two tools has caused me to question the reliability of both. Thanks, Hector
Moz Pro | | hmunoz0 -
Domain Authority: Sites with lower numbers get higher ranking.
We had a question about your online tools for http://pro.seomoz.org/campaigns/30642 The Domain Authority for http://pucherinsurance.com/ is 67: Higher than most of our competitors such as <cite><cite>bluecross.ca which has a rank of 54. </cite> </cite> We show up lower in the actual search results. An example phrase would be Visitors to Canada health Insurance. We get an A grade for onsite reports and we are working on the duplicate content and titles. We appear to be doing everything right but still rank lower than expected. Any thoughts?
Moz Pro | | northerncs0