Linking out?
-
First of all, sorry this Q is all in one block, but iPads don't like this site or vc/vs. When using the SEOmoz on-site keyword optimizer tool, it suggests at least one link to be to an off-site page. Would it be considered a link exchange if we linked out to an niche SUPER Authority sit that had a link back to our website? It seems like a naturally good strategy, but I'm afraid google may not agree. If the answer is no, there are many similar sites that mention our company in ver good ways, awards, etc.., but with no links. I would think this is a no-brainer. Personally I would like to eventually harvest all this press coverage to benefit our site. Btw, I was grey before I learned about SEOmoz, just like the rest of our niche. Now I'm shooting to be Snow White! Hopefully it works out. I also wrote two landing pages that I tried to SEO the right way. I would love to hear your feedback to know if they are truly effective and if they are actually white. I think they are, but don't know "all" the rules of being white http://jamproa.com/ideology/product-innovation.php http://jamproa.com/industrial-design/what-is.php Thanks!
-
EGOL, I would have responded directly to your response, but found yet another bug between this site and the iPad. I wrote to tech support, but the response was, well...., not so favorable. To answer your question, yes I tried it. The short story is it takes 15 or 16 keystrokes to accomplish what should be one keystroke. I don't want to rock the boat too hard about the iPad issues because I'm a newb. I think it's an easy fix. If any administrators monitor this, feel free to tap my shoulder at MOZcon. I would be happy to help get it fixed. This is a great forum and I want to thank everyone for sharing their wealth of knowledge and experience so freely. I will try to reciprocate whenever I feel my comments could be helpful. Thanks Again!
-
Thank You so much! I watched/listened to the whole video, and even listened to parts of it twice. Thanks Again! David
-
You should be fine linking out to a site that links back to you when there is reason to do so (relevant information, helpful to user, etc.). Cyrus covered this very well in the latest White Board Friday.
http://www.seomoz.org/blog/external-linking-good-for-seo-whiteboard-friday
-
Can you link out to an authoritative site that has a positive review about your product?
Yes, Then you can feature that link as a "testimonial" or "endorsement" - if that applies.
I am very careful linking out and when possible always try to link to sites that are much better known than my own. This builds credibility with your visitors and is an improvement to your content rather than linking down to a lesser known site.
For your formatting problem.... did you try adding a couple of break tags between paragraphs?
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Nofollow links on our site menu
Hi Our site's front page has almost 900 internal links on it (it's an ecommerce site with about 25,000 products). A lot of these are on a pretty involved dropdown menu, which is on every page. I can't really do anything to get this figure down (its outside my remit), but one thing the developers have done is make all the menu links nofollow on the mobile version of the menu (site is responsive) - otherwise there would be even more links! My question is as to whether doing this for the mobile menu is a good idea, in terms of SEO?
Technical SEO | | abisti21 -
Spammy nofollow links
Hello, One of our clients - a cleaning business - has a heck of a lot of spammy nofollow links pointing to their site. The majority of the links are from comments or 'pingbacks', most with the anchor text 'cheap nfl jerseys' or 'cyber monday ugg boots'. After researching the subject of spammy nofollow links, it seems there is a lot of uncertainty regarding the negative affect these could have on your SEO efforts. So I guess my question to the community is: if your site was suddenly hit by a plethora of spammy nofollow links, what would you do and why? Cheers, Lewis
Technical SEO | | PeaSoupDigital0 -
Site-wide Links
Hey y'all, I know this question has been asked many times before but I wanted to see what your stance was on this particular case. The organisation I work for is a group of 12 companies - each with its own website. On some of the sites we have a link to the other sites within the group on every single page of that site. Our organic search traffic has dropped a bit but not significantly and we haven't received any manual penalties from Google. It's also worth mentioning that the referral traffic for these sites from the other sites I control is quite good and the bounce rate is extremely low. If you were in my shoes would you remove the links, put a nofollow tag on the links or leave the links as they are? Thanks guys 🙂
Technical SEO | | AAttias0 -
Unnatural links to your site--impacts links
Hi, I just recive a "nice" Massage at my WMT- Unnatural links to your site—impacts links _Google has detected a pattern of unnatural artificial, deceptive, or manipulative links pointing to pages on this site. Some links may be outside of the webmaster’s control, so for this incident we are taking targeted action on the unnatural links instead of on the site’s ranking as a whole. Learn more._Did someone here came across any massage like this before?if so, any suggestion on what to so next?Whould love for some help! Thanks
Technical SEO | | Tit0 -
Link building to ROOT domain OR to WWW.?
Hello, Here I come with one more 'sensitive' question, hoping that you SEO gurus could give some input on. My title explains pretty much what I'm wondering about, but let me give you some short data. I have from .htaccess file set that all traffic goes to WWW.mydomain.com. I know that it is 'better' for search engines not to have duplicate destinations as that can give decreased page rank because of 'double content'. As for search engines http://domain.com and http://www.domain.com is totally different domains. Now wondering one thing: If I build a several thousands of backlinks at various sources, blogs, directories, web sites etc etc. - shall I link to domain ROOT or shall I include WWW prefix? When looking at Moz Keyword Analysis for my domains, I can see a block about 'Linking Root Domains' and 'Page Linking Root Domains'. But no 'www' variable (sub-domain) there. As I have already set canonical part so everything shows with WWW on my website - what logic shall I use when building backlinks? How will search engine translate the link juice in regards I wrote above? Thanks in advance, great forum!
Technical SEO | | SEOisSEO0 -
Sitewide Links delete or add nofollow
This question has been asked before, and I’ve read most of the answers. However, things are somewhat different, as we are a web hosting company and have many clients that link to us site wide in the footer, as well we have a website builder application where we control the footer links on our end user's websites. Most use just our “domain name” or “Powered by Domain” Should we remove them? It does provide visitors some value as they can tell where the website is hosting, has been developed or how to sign up for our website builder or web hosting services. Right now, they are all follow, and we are working on cleaning up our link profile so looking for some great advice on how to proceed. Our link profile is very large since we are a web hosting company that has been around for 10 plus years. Thanks in advanced for your recommendations.
Technical SEO | | goodhost0 -
Page for Link Building
Hello Guys, My question is about a link building process. We all know that some directories/sites do require a reciprocal link. Does it make any sense to creat a page in website exclusively to reciprocal links? And what we do with this webpage in terms of indexing, do folow, crawling...etc. Any sugestions are more then welcome 🙂 Tks in advance! PP
Technical SEO | | PedroM0 -
External Links on a Front Page
Does anyone have any links to information about external links on a front page ? I am advising a client that this is not the best idea and that they could be put in a different place but can't find any proof of this.
Technical SEO | | marcelo-2753980