Keywords
-
Hi All,
If I had a site about a cartoon character (for example).
When I add keywords to the 'keywords' meta tag, would I be best to put specific phrases such as
Cartoon Character, Cartoon Character on TV, Cartoon Character on Television
or would the following have the same effect:
Cartoon Character, Tv, Movie, Television
I was wondering if having the above instance might be less effective as the search engines might read TV, Movie, Television as less relevant to Cartoon Character.
Hope that makes sense!
-
Hi Wayne,
Are you still looking for more information, or did the responses so far meet your needs? Let us know if you'd like more input, or mark this thread as answered. Thanks!
-
Yahoo use to be the only ones who really took this into account, but since last year when Bing started running the technical side of their engine as well this pretty much become insignificant across the board. Bing tries to be more and more like Google every day so I believe that taking time to use the tag (even though it may only take a measly minute or so) after you know the target keywords for your piece of content I still think the disadvantage of also showing your competitors what terms you are trying to rank for outweighs the hypothetical pro of thinking people still take this into account.
-
Hi,
Infact SEOmoz's Campaign Manager provides you with a critique of your web pages. If they use the meta keywords tags, it recommends that you take them out.
Regards,
Chris
-
If you do a search on SEOMoz for meta keywords you'll find that most SEOs don't put any time at all into meta keywords. In fact, there have been several posts where some SEOs have suggested going back in and removing meta keywords in order to clean up their code.
I don't use them at all. I do use a meta description though in case my page gets shared on facebook as FB uses the meta description.
-
I was aware that it did not count for much these days but it appears to me that 'every little counts' in terms of ranking etc. So its got to help in someway surely?
-
I could be wrong here but I don't really agree with Theo as (and you can test for yourself) that Bing and Yahoo will index you and will look at your meta keywords. Google will NOT and will ignore your keywords as Matt Cutts has indicated, having said that I will still put moderate keywords based on my overall site and page theme.
I have done a simple test by adding a misspelled keyword and within a week I did really well on both Yahoo and Bing and when I removed the keyword my rank has disappeared.
Now to answer your question in full I would put the following:
Cartoon Character, Cartoon Character on TV, Television Cartoon Character etc
Try not to put Cartoon Character at the beginning of the keyword put should have a variation.
-
The keywords meta tag is not being used by any of the major engines as a ranking signal.
Investing time into that is at first a waste of time, and secondly you are actually providing your competitors with valuable information about the keywords you're targeting. More on the subject in one of my presentations and on my blog.
[edit]
View the: official statement by Matt Cutts on this subject.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Why did our highly ranked keyword drop to 51+ for just one week?
One of our most important keywords (ranked 5) dropped to 51+ one week and then went back to 5 around the time we launched a new site. Why did that happen?
Technical SEO | | virtuance_photography0 -
Keyword variations on a single page
I have done the research and have compiled a list of a little over 100 keywords that are highly connected to our industry. I have used the metrics to rank those keywords and have given the top 50 of them a ranking. My intention is to use them on my site and make sure that all of my pages have a keyword focus. In doing this, I am running into some challenges. Any insight would be helpful. 1. There are numerous keywords that have simple variations in them. I am trying to figure out if each variation needs it's own page. I have read articles (here on moz) that say that one page can rank for several keywords, and other articles that say that a simple variation can need it's own page. Not sure what to do here. Below is an example of what I mean. (examples: "my long tail keyword" , "my long tail" , "my long" , "long tail" , "long tail keyword" , "keyword long tail") 2. Will it help to create a page for each one of the 50 or even the full 100? I have the opportunity to use blogs and FAQ's to assist with content creation. 3. Since my brand ranks well and is obviously tied highly into my site, do I worry about including brand terms in my keyword focus or should I just focus on those search terms?
Technical SEO | | Smart_Start0 -
Why has my keyword dropped and risen so much in only 7 days?
Sorry if this question is really obvious (or unanswerable) but my client asked me for an explanation and as a relative SEO 'noob' I couldn't really answer them. The client's site http://www.solentlep.org.uk/ dropped 29 places for the keyword LEP last week (all the other keywords had small rises and falls) and then this week has jumped back up the same 29 places. I made no changes to the site in the 7 period (as I hadn't worked out what to change) and although everything is fine now I'd still like to let the client know what caused the blip, or is it one of those things that 'nobody knows'.
Technical SEO | | bendyman0 -
Penalty on two primary keywords
Hi Seomoz, I have been strugling to get www.texaspoker.dk out of what seems to be a keyword specific penalty (we are on page 5 on "poker" and "online poker"). First I thought it was Penguin related, but I'm not so sure any longer. I have removed all the bad links to my site possible (it's not easy to get other people to remove links, I can tell you), and I have reported all the links that I would like google to "ignore" (reconsideration request) ... all in all I have requested for reconsideration 5 times, and - despite some small changes - I got the same answer every time. We violate the quality guide lines and we should be looking for unnatural links pointing to our site. If any one - by having a look at our site - have any idea what could be wrong, please don't hold back, we would love to hear your point of view. Right now we are in the middle of making our partners take off their site wide links to us (the partners you'll find if you click the flags to the right in the top of the home page). On Texaspoker.dk we only link to the partners from the home page, but maybe we should consider to take of even these links? No one is really clicking on them anyway. Another thing, which is only under consideration, is to ask our partners from Betxpert.com (with whom we have exchanged our news feed - you will find their feed if you schroll down the home page) to set the feed to "no follow" and do the same our selves. What do you think of this thought? As far as I can see, there is nothing wrong with the on page optimization, but maybe some one can see what I don't see? Again - what ever thoughts you guys may have - shoot ... i'm ready to take all bulets 🙂 Thanks in advance! Nicolai, Texaspoker.dk
Technical SEO | | MPO0 -
Link Profile, is the keyword ratio too high?
Hi, Our website (www.NutritionMission.co.uk) has dropped from 6 to 30 in the ranking for our main keyword (Nutritional Therapy). Pulling a spreadsheet off of all the inbound links looks like 41% of anchor text is related to Nutritional Therapy. Is this ratio too high for the new google update? There are also a lot of directory submissions from the SEO people we were paying before. Anyone point me on the right track to get some idea to how to work things out? ie. add more links to ratio of anchor text is lowered etc. Kind Regards, Ian.
Technical SEO | | ianwr0 -
One Page - Targeting Multiple Low Searched Keywords.
Hi, First "Question" on SEOmoz, A client has requested me to have all the traffic going to the main/home page. In total its 25 Keywords and competition is pretty low, lets say "Builder In City", all the keywords are the sames except for the citys. "Builder In London" "Builder in Birmingham" Builder in Cardiff" .. and so on. Will it be ok and do-able to target 1 homepage with 25 keywords and expect decent results.
Technical SEO | | Prestige-SEO0 -
Is there a way I can track Arabic keywords on the Arabic version of Google Qatar using SEOMOZ Rank checker?
I have a Qatari website in Arabic and I would like to know if it is possible to track the Arabic keywords using google.com.qa in Arabic using SEOMoz rank checker. When selecting the three search engines, I have no choice over the language. Only the country can be modified. Any solution?
Technical SEO | | mrlee1 -
Keywords in Vanity URL
If I set up a vanity URL that just 301's to the main site, do the search engines look at the keywords in the vanity URL when determing how to rank the site. For example, if I set up a vanity URL of www.coolnewtechgear.com, and redirect it to www.company.com/products/, would the search engines view the keywords of cool, new, tech, and gear and associate that with the page it's getting redirected to? Or does it ignore the vanity URL and only look at the content of the page itself?
Technical SEO | | ryanwats0