Keeping my rank on SERPs
-
I recently ranked on yahoo, #4 for my keyword! It has taken 2 months and finally, out of the blue, there I am. This is my first time actually attempting an SEO campaign. At first I was listed for my keyword, then i started dropping after a few days. Then I made a new post, included those keywords, and I got back up to rank #4 again (for the new post). Why is this happening? Do I have to make a new post every 4-5 days to keep myself listed on the yahoo first page serps?
-
Well i have a variety of keywords I am targeting. I don't try to hit more than 2 per page (i think that is correct). As of today, even my 2nd post has fallen out of the rankings with yahoo. I know I can get on there, but it appears I cannot maintain it without continually posting (using my keyword). I want to get there and stay, at least for the most part. This business it not a "highly SEOd" business. Most of my customers competitors are there because they have been there for years. They only occasionally change their website.
-
Ah I see, what keyword are your posts targeting? And what keywords are you targeting for your home page?
-
Well, I have the keyword on my homepage. This page however has never been in the SERPS. So randomly last week I wrote a post that was basically just an advertisement. Most of the posts actually contain some content and pictures. This one however was written just to "promote" the business. It was loaded with the keyword (and others). That page is the one that showed up on Yahoo.
However, a few days later I wrote another article using the same keyword. This article had content in it. This article replaced the original "promotion" post.
The page I want them to visit is the homepage. This has all the goods on it. When I write posts new content is displayed on the homepage (so it is updated). But Yahoo is not taking that page. Perhaps I would have less bounce if I could get my main page ranked.
But having ANY page in the SERPs is good at the moment, I am just confused as to why Yahoo is taking my posts and not my main page. They are viewing the post as new content (which it is) and not regarding my home page!
Thanks,
-
Decrease your bounce rate. If users search for "your keyword," click on your site find it irrelevant and immediately return to SERP, your ranking will decrease.
The first thing I would try would be to improve your landing page.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
No matter what we seem to do, we can never get higher up on Googles ranks. What gives?
We are in independent car dealer in a small(ish) town in Arkansas. No matter what we do, we can never seem to get past the second or third page on Google's ranks. We have a blog, we pay for SEO help from dealer vendors, we have consistent information on our site, etc. etc. . I'm at a loss. I don't know what else to do. Based on our Moz Site Crawl report, we have 185 pages that have duplicate content. However, these are pages that publish our auto check reports for inventory that potential customers request from our site. I guess these auto check reports expire because when I click on the link from the Moz report it says it can no longer be displayed and to contact the dealer (http://www.rathautoresources.com/autocheck.aspx?vin=1C6RR7KT4DS539140)
Reporting & Analytics | | RathAuto0 -
Yahoo and Bing Ranking Hits
Morning, Has anyone else in the UK seen a massive ranking shift on Bing and Yahoo over the last week? One of our eccommerce client's main keywords was ranking #3 and #11 on Bing and Yahoo respectively last week, but today they've dropped to #32 and #35. It seems rather strange as pretty much all of the main keywords have increased on Google. In fact, pretty much all of the Google rankings are the highest they've been since the SEO campaign commenced in October/November! Cheers, Lewis
Reporting & Analytics | | PeaSoupDigital0 -
Alexa Rank and Sem Rush Rank
Just wondering if these rankings even matter? One will go up while the other goes down.. and the Alexa ranking doesn't seem to follow any rhyme or reason in relation to the data I see in Google analytics. Anyone else using these tools? Is one a better indicator of a websites health than the other or should we scrap both from our reports?
Reporting & Analytics | | unikey0 -
Why would our client's site be receiving significant levels of organic traffic for a keyword they do not rank for?
We have a client that has received 100+ organic visits for the keyword 'airport transfers', yet the site does not rank in the top 100 search results for this keyword. We have checked that it is not untagged PPC traffic. Truly baffling. Can anybody help?
Reporting & Analytics | | mrdavidingram0 -
Advanced Web Ranking Proxies
Hey, How can i set up multiple proxy server for Advanced Web Ranking? I managed to block everyone from Google the last time I used this 😕 Thanks, Luke.
Reporting & Analytics | | NoisyLittleMonkey0 -
Local site rankings have dropped off first page but Universal went up.
My site was performing first page locally on 6 of 20 keywords, and universally on 3 of 20 keywords. We started a link building campaign and optimization about 3 weeks ago. When I looked at the rankings today I was happy to see that 16 of 20 keywords were in the top 20 rankings universally, but not happy to see that only 1 of the 25 words were ranking locally now. I lost my local ranking on 5 very important keywords. I realize that you can not rank first page for both local and organic but its as if I traded my first page local ranking for a universal ranking that appears lower on the page. Maybe someone could point me in the right direction.
Reporting & Analytics | | whmgatx0 -
Best use of Keyword Rankings report
is there a guide for getting the most out of the keyword ranking tool? I currently have 250 or so keywords, some move up, some move down on a weekly basis but generally trend up. That's about as much info as I gain from it though. anyone got any good tips? thanks
Reporting & Analytics | | benj450 -
Why Does This Page Rank Badly?
Hi, The page in question is: http://www.toymart.com/details.php?id=1764 The problem is that this and most of the other 10,000 pages used to rank well but now are really struggling.
Reporting & Analytics | | ToyMart3
I am begining to suspect that I have some sort of Google penalty but I cannot know for sure.
I believe I comply with all Google guidelines and I think the SEO is good.
Possibly the eBay affiliate links are the problem but they form a large part of the content and user experience.
The page gives a price guide for items in different conditions and has various other tools for the user. Any thought would be appreciated. Thanks for your time in advance. Alan0