Link to overall brand pages
-
On our website we have two ways to get in a brand environment. We have general brand pages and brand pages divided by category. At this moment the category brand pages get the most SEO value, because we have a link on our homepage to these pages (via the mega dropdown). The problem is that we would like to assign the SEO value to the general brand pages (with all the articles) instead of the category brand pages (with only articles within a category). We prefer to optimize the general brand page without a link to this page on the homepage for now.
for example;
Those two pages have the most SEO value
www.debijenkorf.nl/herenmode/diesel
www.debijenkorf.nl/damesmode/dieselbut we would like to assign value to;
www.debijenkorf.nl/dieselDo you have a solution for this problem?
Thank you in advance!
Kind regards,
-
In my clothing retail e-commerce experience, I had much the same issues. Most people tend to search more refined than just a brand name, and men's or women's is a pretty basic distinguisher.
That said, I'd do a couple things: 1) figure out what keywords you want to target and make sure your copy's robust and 2) linkbuild. Especially with luxury brands, there are tons of fashion blogs to partner with, and it's pretty amazing what you can get by sending someone an article of clothing.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Duplicate Page Content
Hello, After crawling our site Moz is detecting high priority duplicate page content for our product and article listing pages, For example http://store.bmiresearch.com/bangladesh/power and http://store.bmiresearch.com/newzealand/power are being listed as duplicate pages although they have seperate URLs, page titles and H1 tags. They have the same product listed but I would have thought the differentiation in other areas would be sufficient for these to not be deemed as duplicate pages. Is it likely this issue will be impacting on our search rankings? If so are there any recommendations as to how this issue can be overcome. Thanks
Technical SEO | | carlsutherland0 -
Transferring link juice on a page with over 150 links
I'm building a resource section that will probably, hopefully, attract a lot of external links but the problem here is that on the main index page there will be a big number of links (around 150 internal links - 120 links pointing to resource sub-pages and 30 being the site's navigational links), so it will dilute the passed link juice and possibly waste some of it. Those 120 sub-pages will contain about 50-100 external links and 30 internal navigational links. In order to better visualise the matter think of this resource as a collection of hundreds of blogs categorised by domain on the index page (those 120 sub-pages). Those 120 sub-pages will contain 50-100 external links The question here is how to build the primary page (the one with 150 links) so it will pass the most link juice to the site or do you think this is OK and I shouldn't be worried about it (I know there used to be a roughly 100 links per page limit)? Any ideas? Many thanks
Technical SEO | | flo20 -
Explain me the SEO impact when a website has more internal link compared to less internal links
A website that I am working on has more than 200 internal links (Its because of the design and various kind of service that we offer). I want to know its SEO impact. I also want to know the SEO impact when a website has less internal links compared to more internal links
Technical SEO | | BoniSatani0 -
What to do when you want the category page and landing page to be the same thing?
I'm working on structuring some of my content better and I have a dilemma. I'm using wordpress and I have a main category called "Therapy." Under therapy I want to have a few sub categories such as "physical therapy" "speech therapy" "occupational therapy" to separate the content. The url would end up being mysite/speech-therapy. However, those are also phrases I want to create a landing page for. So I'd like to have a page like mysite.com/speech-therapy that I could optimize and help people looking for those terms find some of the most helpful content on our site for those certain words. I know I can't have 2 urls that are the same, but I'm hoping someone can give me some feedback on the best way to about this. Thanks.
Technical SEO | | NoahsDad0 -
Page rank 2 for home page, 3 for service pages
Hey guys, I have noticed with one of our new sites, the home page is showing page rank two, whereas 2 of the internal service pages are showing as 3. I have checked with both open site explorer and yahoo back links and there are by far more links to the home page. All quality and relevant directory submissions and blog comments. The site is only 4 months old, I wonder if anyone can shed any light on the fact 2 of the lesser linked pages are showing higher PR? Thanks 🙂
Technical SEO | | Nextman0 -
Affiliate links
Is there a best practice for linking out to affiliates URLs post panda? I know some believe it can be a factor.
Technical SEO | | PeterM220 -
What's the max number of links you should ever have on a page?
Our homepage has a few hundred links and our index pages(pages that link to our spintext pages) have about 900 links on them with no content. Our SEO guy said we have to keep the links under 1000 but I wanted to see what you guys think.
Technical SEO | | upper2bits0 -
Page that has no link is being crawled
http://www.povada.com/category/filters/metal:Silver/nstart/1/start/1.htm I have no idea how the above page was even found by google but it seems that it is being crawled and Im not sure where its being found from. Can anyone offer a solution?
Technical SEO | | 13375auc30