Rankings Issue
-
Hey guys, and gals,
So our site http://www.motorcyclecenter.com/ is having the hardest time ranking in the big G. We've built links, optimized, and all the other basics. If you guys have a chance, could you take a glance, and tell us what you think, as to why this site is having such a hard time. Much appreciated!
-
Agree with both Andrew and Alan. Add a few lines of text such as "Welcome to Motorcyle Center. We stock America's finest motorcycle gear, motorcyle parts, biker jackets, motocross helmets and more. We're experienced motorcyle enthusiasts with over xyz years in the industry..." etc etc. Just a basic introduction to your site, what you're about and why people should shop there. The why shop with us banner is just an image, so perhaps incorporate some of that in to your SEO text. "One stop motorcycle shop - largest selection of motorcyle gear, no risk shopping on your favorite motorcycle parts" etc etc.
Also, you're page title is way too long. Try to rank for 2-3 key terms on your homepage first, then go after your secondary terms next.
Your top level categories should have better URLs. "Shop-for-men" doesn't describe anything about "Mens Motorcycle Apparel"
Hope this helps,
Brad
-
I think it will be valuable to do a competitor analysis to see what they are doing better. What is there link profile like, what keywords are they targeting, what is their page optimisation and content like etc?? This will give you some areas to focus on.
-
Hello.
I think google doesn't like some things about your site.
You rank #14 for motor cycle center.
I see you have a hidden div that contains a login box, right up in the top left corner, so the first 50 words on your page relate to your menu and that login text.
The rest of the text on your page consists of a mass of motorcycle-related words in links, but nothing in the way of text to tell the crawler what your page is really about.
Surprisingly, the on-page report gives you an A, but this report isn't smart enough to understand that you don't have any human-readable descriptive text,
I suggest you do a Crawl as Googlebot and see what it tells you.
-
I have just had a really quick look at your site and have noted a couple of things:
Correct me if I am wrong, but it doesn't look like there is any actual content (body text) on the homepage? I would have thought you would need at least a few sentences describing to visitors and google what your site is about?
Also - Are your product descriptions unique? I know I have had a lot of issues with duplicate content over the past year (since the panda update) where Google is filtering out pages that have not enough unique content. Often generic product descriptions get caught up with this. There are some good ways to help make your product page unique and more appealing - I recommend taking a look at this post .
It looks like a lot of your navigation is quite deep - for example your Parts page is 3 layers deep - http://www.motorcyclecenter.com/l/Motorcycle-Parts/932.. This might be making it tough for Google to crawl deep into your site. I know it depends on how your site is set up, but if you could have www.motorcyclecenter.com/motorcycle-parts as a landing page optimised for 'motorcycle parts' - that would be ideal to help rank.
Just a few thoughts....
Cheers,
Andrew
-
Well were being indexed well, were just having a hard time breaking onto the 1st page for a lot of our terms.
-
you might be sandboxed
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Page rank and menus
Hi, My client has a large website and has a navigation with main categories. However, they also have a hamburger type navigation in the top right. If you click it it opens to a massive menu with every category and page visible. Do you know if having a navigation like this bleeds page rank? So if all deep pages are visible from the hamburger navigation this means that page rank is not being conserved to the main categories. If you click a main category in the main navigation (not the hamburger) you can see the sub pages. I think this is the right structure but the client has installed this huge menu to make it easier for people to see what there is. From a technical SEO is this not bad?
Intermediate & Advanced SEO | | AL123al0 -
Ranking Above sub-domains
So I work for a company that has a very successful affiliate that operates under a third level domain name such as "region.company.com". Their SEO practices are very good and they rank highly in keyword searches. However "company.com" does not even though it is not a subdomain. Even after optimizing the company.com's pages etc, the regional sub domain ranks much higher for keywords and the main company fails to rank at all. Is Google discounting the main company's page? Is it a matter of trust or time? or is it something else? How can I get Google to prioritize the main company website rather than a lower level domain affiliate?
Intermediate & Advanced SEO | | Resolute0 -
Keyword Rankings: One keyword dropped, dragging other rankings down. Possible or not?
Hey moz fans, So these week I noticed significant drop in rankings... But what caught my attention is that one specific keyword dropped 18 positions, and all the other just 1-3. Print screen: http://prntscr.com/7fb4g4 Do you think it's possible that the drop of that page, that went 18 positions down, brought the whole domain down? Or is it another cause?
Intermediate & Advanced SEO | | Kokolo0 -
Effect of I-Frame on Google Rank
My commercial real estate web site (www.nyc-officespace-leader.com) allows visitors to search for office space listings. The site sources listings through a third party and they are displayed in an i-frame. The i-frame directs visitors to listing pages such as: http://listings.nyc-officespace-leader.com/getspace.mpl?sp_id=A0173921&cust_id=offspldr Atleast 10,000 of these pages have backlinks to my site. My question is the following: Could these tens of thoudands of alpha numeric URLs be detrimental to my sites ranking on Google after the Panda/Penguin updates? SIte traffic dropped from 7,000 per month to about 3,300 after the April Google update. Rewriting content for dozens of pages and adding a blog have only somewhat mitigated the negative effects of Panda/Penguin. Could Google be viewing these links from the third party lisitng provider as a negative when they viewed these links as a plus before? Any downside to removing the third party links and parsing these listings from landlord websited and displaying them as part of my site with their own URL, title tag, description tag? Obviously the new URLS would not be alphanumeric. If these links have not caused the drop in traffic last April, what could be responsible? Thanks in advance for your opinion!!! Alan
Intermediate & Advanced SEO | | Kingalan10 -
Domain Issue
Starting a new local travel guide site. Would like to buy a domain and have found one with decent Domain Authority and Trust, but they want $2500 for the domain which I feel is a bit steep since I will be not using any of the content and it is generating hardly any revenue now. . I would rather not start from scratch with no links and no trust. I have a few questions.... -Any suggestions on sites to look for domains or strategy for finding and offering to buy? Any guidelines on how to value domains? If I but it and change registration do I risk losing all the value? Cold I just change technical contact info? Any other suggestions are welcome. Thanks.
Intermediate & Advanced SEO | | Reportcard0 -
Ranking Ranking Factors!
When you look at the keyword analysis, you see the following ranking criteria: - | Page Authority | Page Linking Root Domains | Domain Authority | Root Domain Linking Root Domains | How do you rank the importance of each of these factors from 1-4? For example, PA, PLRD, RDLRD, DA Please explain. How many of these factors do you normally need to get within top 5?
Intermediate & Advanced SEO | | inhouseseo0 -
Local SEO (Rankings) + UK-wide SEO (national rankings) - achieving both
Hi All, For clients wishing to sell online / generate leads nationally, yet still want to have a local online presence to attract town / county-wide customers, I've often placed Town / County locations within both the Title Tag (or just County if space is limited) and Meta Description, plus within the Hx headings, Alt-text and within the footer of every page. My question is, does adding the location of the client within these fields really infringe their attempts to rank nationally, as some nationally ranked pages have no mention of location while others have their location (Town, County or Both) shown within them? Any help, insight or feedback greatly appreciated 🙂 Happy New Year Tony
Intermediate & Advanced SEO | | Tony-Dimmock0 -
Page URL Issue
Hey Friend, I am having sort of a problem. I currently have a subpage with the url of: /musclecars/ I also have a subpage at /muscle-cars/muscle-car-restoration.html Obviously my main url is not listed here. My problem is I am trying to rank for the term Muscle Cars but the first URL does not have the keywords seperated so I rank no where. If I type MuscleCars into google I rank though (but nobody types the keyword in like that). So my question is can I create muscle-cars.mydomainname.com and rank well with that? Or is it better to just use mydomainname.com/muscle-cars/ even though that second term I am ranking for already has that in its url?
Intermediate & Advanced SEO | | shandaman0