SEO impact of overseas data center
-
Hi there,
I currently host a number of sites from data centers in the UK and Hong Kong but now have the need to develop a site specifically for an Australian audience. While our server in Hong Kong can probably provide an acceptably fast service to Australia i'm concerned that its location outside of Australia will negatively affect our local SEO efforts. Am i right to be concerned about this?
Any help is greatly appreciated.
Thanks, Dave
-
Happy to help!
-
Hi Tim,
Thanks very much for your help. You've answered my question perfectly.
Dave
-
Hey Dave,
Google has an article about this over on their Webmaster Tools blog - http://googlewebmastercentral.blogspot.com.es/2010/03/working-with-multi-regional-websites.html
In short, yes, it does have a small impact on how Google determines where your website would be considered relevant, but they also look at country specific TLDs and your geo-targeting settings in Webmaster Tools.
In my experience, it's not something to be overly concerned about. If you can easily get your site hosted in Australia, go for it, if not, you'll probably do just fine.
Tim
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Transferring a site to wordpress and its effect on SEO
I have a site that is hosted on a very old platform and would like to move it to WordPress. We are a surf shop and the summer months are the busiest for us. I want like to make sure that if I transfer my site that it won't hurt our rankings in any way. What would the best way of doing this be? i.e start building the WordPress site and once it is finished, point the domain to it? Will this have any ramifications for our rank? Thank you!
Technical SEO | | FierceFrame0 -
Coming soon SEO
Hi, I was wondering what is the best practice to redirect all the links juice by redirecting all the pages of your website to a coming soon page. The coming soon page will point to the domain.com, not to a subfolder. Should I move the entire website to a subfolder and redirect this folder to the coming soon page? Thanks
Technical SEO | | bigrat950 -
Improving SEO Structure of a Page
Our site is an online Marketplace for Services. Naturally, we have a lot of unique content in the form of :
Technical SEO | | Ideas2life
a) Job Posts
b) Profiles of Service Providers We also have 2 very important pages:
a) The Job Listing Page
b) The Service Provider Page The Listing pages have very valuable H1 Titles, but everything else is duplicate content. To capture those keywords currently in H1, we have created a different landing page for each category page, and we`ll optimize around that, so these H1s are not that big of a deal any more. These landing pages are the key to our SEO strategy and we are building new content every day to help them rank I want to make the Listing Pages No Index Follow. This way they pass Juice to Jobs, and Profiles which have unique contents, but are not indexed themselves. Is this a bad idea? I have been thinking about doing this for over a year but it never felt important enough to be worth the risk of accidentally screwing up We `ll soon do a new on page flow optimization and that's why I am considering this again. Thank you so much in advance Argyris0 -
Ranking overseas
I have a well established website that I market as the busness being based in London, how hard would it be for me to start ranking for phrases in America? (An increasing amount of our work is being carried out in America.) What exactly would it entail? Thanks in advance.
Technical SEO | | onlinechester0 -
Multiple domain SEO strategy
Hi Mozzers I'm an AM at a web dev. We're building a new site for a client who sells paint to different markets: Paint for boats Paint for construction industry Paint for, well you get the idea! Would we be better off setting up separate domains - boatpaintxxx.com, housepaintxxx.com, etc - and treat each as a searate microsites for standalone SEO activity or have them as individual pages/sub doms from a single domain - paints4all.com or something? From what i've read today, including the excellent Beginners Guide - I'm guessing there's no definitive answer! Feedback appreciated! Thanks.
Technical SEO | | rikmon0 -
Image Size for SEO
Hi there I have a website which has some png images on pages, around 300kb - is this too much? How many kbs a page, to what extent do you know does Google care about page load speed? is every kb important, is there a limit? Any advice much appreciated.
Technical SEO | | pauledwards0 -
Redirect links add seo value?
Does anyone know if urls on the 'Websites' part of a LinkedIn public profile create any SEO value (meaning, does page rank flow)? The links looks like this: <a href="/redirect?url=http%3A%2F%2Fwww%2Espeechpad%2Ecom%2Fpage%2Fspeech-to-text&urlhash=Xk3F" target="_blank" title="New window will open" name="overviewsite">speech to texta>
Technical SEO | | scanlin0 -
How does having an SSL impact search optimization?
My site has a forced redirect on the home page to https://. But that's only on the home page...other site pages are visible. How does this impact search engines crawling my site?
Technical SEO | | AquariumDigital0