Tool based websites after Panda and Penguin
-
I have several sites that I classify as "tool" based sites. These type of sites includes anagram solvers for word games, ip address lookups and other various based tools. I like to specialize in these kind of sites because frankly I am not a blogger and hate to write.
Before Panda I was doing fairly well, I had many users coming to my sites everyday. The Panda update "tips" that I read all over including on google sites seems to always refer to articles and how to deal with those. The only problem is that I am not an article based site. Yes I have content that describes my tools, but we are talking 1 to at most 2 paragraphs per page. I know Panda effected my ratings because I lost ranking with some big keywords. Since then I have been able to gain some ground, but I am having a hard time trying to figure out what exactly google wants from a site like me. The main path I am getting from Panda is concentrating on the users, and what will make their experience better. I focus on that whenever I make a change. I figure the easier I make it for them, the happier they are going to be.
I am wondering what you guys think about some things I can look into creating or focusing on to enhance my site. I use social media heavily (FB, tweets, posterous, blog, RSS Feed) already, but is there something else I can look at that might help me that I am not seeing. I seem to be running out of ideas.
- Maybe add more content to my pages?
- Check link structure (its pretty basic as it is)
- add more article based blog posts?
Just want some ideas, I will send my URL to anyone who wants to take a look and see what I may be missing.
C
-
EGOL's "Free Beer" post is awesome. I think what I am suffering from is just the other sites are more authoritative than me. That's an awesome recommendation What kind of title you think I should go with?
-
Cesar :
I looked at your Scrabble Dictionary site. (Nice).
I probably wouldn't blog but would spend time trying to involve the user with the site and try to build loyalty or continue to build authentic socials. (On other info search sites, forums seem to do pretty well and moderating the UGC to exclude spam is far easier than sustaing a blog.)
The scrabble game is buried in a secondary page and takes a LONG time to load. (The ads for "Buy A Link" which appear to delay the game loading up in Java do not help.)
I'd consider moving the game to the home page or at least makiing it more prominent as a choice on the home page. Then, I'd consider awarding some sort of prize (a Scrabble game?) to whoever scores the highest on site that month. If you can restrict the prize to those in your FB community, you'd limit the CPU drain and gain community in FB. (Sort of a take off on EGOL's "Free Beer").
Just my .02 drachma/euro.... We'll see what far more experienced people suggest.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
When will link farms and back sites be penalized or when will the website using them as backlinks be penalized?
After doing some backlink searching on competitors, I see a great deal of competitor's backlinks are obvious linkfarms and just completely unrelated to their field. Also I see a lot of forum comments using links are showing as backlinks, upon inspecting the html element I see they're " no follow " links. Why are they showing up as backlinks with link equity then?
Link Building | | Deacyde0 -
Looking for a Search Tool to Help with Finding Potential Networking Opportunities.
I am looking for a more effective way to network with similar websites to mine in order to try and do some guest posting or networking and I was wondering if anyone had some good tools for locating those potential sites? Thanks.
Link Building | | BasketballHQ0 -
How do you use anchor text post Penguin?
I have a client with several businesses within the same industry - Each of these businesses have their own websites. So, I have a few questions with this in mnd: **When using anchor text (exact keyword phrases) on his website pages, how many links are safe to use per page? And if I want to interlink between his businesses, is it better to use exact keyword phrases to link or just a straight URL link for those other businesses? **When guest blogging or using an external blog of our creation, is it best to use exact keyword phrases (and how many) or URL links? I want to make sure I am not over linking - help? thanks a lot
Link Building | | BenjaminDonley0 -
Which tool is best for analyzing link prospect urls
Hi Mozers, I am currently looking for the best tool for analyzing bulk urls which are potential link prospects. I would like information on seo quality metrics like rel=nofollow etc. Your advise is much valued. Thanks, Fuad
Link Building | | Fuad_YK0 -
Best Link Building technique using SEOMoz tools & Open Site Explorer
Hi, We've been with SEOMoz for a year or two now, but have have kept an eye out for productive link building tools to help the team. To be honest we're struggling with Open Site Explorer because, although it enables us to discover competitors links it doesn't provide much link management functionality. A simple example would be the ability for Open Site Explorer to show links to domains which my clients already have in a different colour, so that we don't waste time exploring dead ends. I'd be very interested to hear tips how other people use the SEOMoz tools to manage their link building as I suspect we may be missing a trick or two... Thanks in advance!
Link Building | | JonathanSmith0 -
Google Webmaster Tools Link Count
What are your thoughts on the link information provided by GWMT? It often takes quite a bit of time for the links to show up, and some quality links are never shown. Is it cause for concern if your link count is lower in GWMT than, say OSE? Any implications worth noting?
Link Building | | ericbramlett0 -
I'm aware that spamming tools can lead to ruin..what do you use as a backlink strategy.
But I have had some luck with bookkmaRKING DEMON, and understand the pitfalls of massive submission, but I deal in facts not generalities. If the goal is to mix your links accross the pages in your site, and mix the DA quality, or pr of the links, and have them contextual as well as comments, directories, etc. who cares how it is done as long as it appears natural 1. Linkvana claims to be a posting service for you. you put text in with your link and it posts to relevant sites, the same as you would do manually. For my context links I see this as a better way than begging people to give me a link, or wasting time kissing butt of reporters (kike i did in the past). Anyway there is good and bad with everything. I want to know if anyone knows of anyone who used linkvana and what their experiences is ? And more importantly.... WHAT DOES EVERYONE USE AS A COMPLETE BACK LINK STRATEGY? Thanks
Link Building | | joemas990 -
SEO Tool to search mass URLs (for link qualification)
Hi, I have been using OSE and have a compiled list of backlinks to my competitor's sites. The next step would be to go through and qualify all of these links for a link opportunities for my client's site. To save me a lot of time, I require a tool that will search all of these pages (say 1000) for specific keywords in tags or body content. A search query might be - site:(URL list) intitle:directory site:(URL list) "add site" etc Any ideas would be great. Thanks.
Link Building | | DigitalLeaf0