Best Social Sharing Platform for B2b sites
-
Guess that title of the question says it all. What is the best social platform for dull b2b sites? The kind of content that you wouldn't want to share with your friends and family.... Not that type of content before anyone gets the wrong idea
-
Result!
-
Thanks Mat, you have actually given me a great idea for an article.
-
I've just watched a stunning video about how to de-rag a pump in 2.5 mins! OK - I'll admit you've got a challenge on your hands.
I'll assume for a moment that a link based piece that focuses on all the innuendo surrounding pump deragging is out of the question. However I can't help think that there is a slightly naughty tumblr to be had here pulling off some meme type images.
The video I just watched seemed to be based entirely on the sales pitch of speed. Is that something that you could do an interesting thing around? Maybe a video of a deragging race? Or one of someone deragging a pump in less time than it takes to boil a kettle (ending with them sitting down for a cup of tea to underline the time saving).
Probably not quite right - but it shows that dull topics don't have to be presented in a dull way.
-
Thanks Mat. Maybe I was approaching the question the wrong way round. I should make the dull content more interesting rather than trying to promote dull content.
If you're interested Google 'pump de-ragging' this is the kind of $£** I have to deal with.
btw: FollowerWonk is a great tool.
-
I know it's easier said then done, but is there something you can do to make it interesting ? Think some sort of interesting infographics or something that could make it interesting enough to be shared. That reminds me of another seomoz user, who's active here and also written about it - http://www.seomoz.org/blog/a-small-success-story-inspired-by-seomoz-and-its-contributors
-
Wow - sounds like a fun project! Are people really going to share anything that dull though? Sounds like the content is the issue not the platform.
I'll assume you mean "niche" rather than "dull". If it is interesting to the target audience then you have a chance. If not then you're stuffed whatever platform you use. So - interesting, but only if you are the right type of geek.
You just need to find where those geeks are hanging out. I tend to find twitter is good for those smaller niche groups, but that is partly because they are easier to find thanks to tools like followerwonk. It is very dependent on the niche though.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Does Facebook Messages count as a social signal factor?
Hi, We know that social signals are usually referred to as a webpage's collective likes, comments or shares. But what about the Facebook messages generated from the messenger plugin on a web page? Especially on a business page, if one business page receives hundreds of Facebook messages through a landing page or blog page, does that count as social shares? And how effective is social signals are for a website in 2020? Although social engagement is always good for any website, my question is, how logical is it to purchase "social signal gigs" from konker or Fiverr or other gig markets? We run a social media marketing company in Australia, our website: https://www.playchat.com.au and we get a lot of messages every day through the messenger add on from our home page. Will that make any difference whatsoever? Looking forward to hearing from you. I appreciate any help you can provide.
Social Media | | DV4sd4550 -
Best Twitter for SEO Accounts
Every few months I clean out my Twitter account to cut the noise and refocus on SEO. Please help me by leaving feedback for your top five SEO related Twitter accounts to follow!
Social Media | | RLG0 -
What is a good amount of social shares per week / day?
As the title says. What is your idea of a good amount of social shares to be given per day or week or month for a website?
Social Media | | Zoolander1 -
B2B Social Media Creeping
I recently posted an (insightful) comment in a LinkedIn group. I can see that someone from this group has taken a look at my profile, so I'm assuming that they read my comment and they were at least a little intrigued as to who exactly I was. I would regard this person as a prospect. Maybe a slightly unlikely prospect as there's a couple thousand miles that separate us geographically. I'm wondering what sort of etiquette/best practices there are for connecting somehow with this person/company. Initially I thought I'd follow them on Twitter, maybe like them on Facebook, but they have no such presence. I like the idea of connecting with them that way because it's a 'soft' connection - not too aggressive. Doing something like emailing or calling and saying 'Hey, saw that you looked at my LinkedIn profile', seems creepy & desperate. Even sending an invitation to connect seems a little too forward. I feel the only thing to do is to continue to involve myself in this group by posting thoughtful & insightful comments in order to get noticed further that way.
Social Media | | stevefidelity0 -
Building links to a Twitter/social account
I've seen plenty of articles about using Twitter to build links, but how about building links to a Twitter account? Does registering on sites and directories like Topsy, Twellow and Klout help? We can link to Twitter accounts on our own websites and other social profiles, and use it as our link on blog comments etc, but is there anywhere else specific?
Social Media | | Alex-Harford0 -
Does social media work with boring clients?
OK, I'm not being rude, but I have a few clients who work in areas that really don't stimulate people - they are just needed. Examples are: Accountants
Social Media | | Gordon_Hall
Chartered Surveyors
Forklift truck suppliers Not the most inspiring list... So my question is whether to pursue the whole social media side of SEO with them. I mean, who wants to "like" their chartered surveyor? Do they have anything interesting to "tweet" about? If anyone has experience of this type of field, then any suggestions would be greatly appreciated,0 -
Incentivisation Strategies for Social Sharing of Product Pages
Hey, What are some great tips for gaining social shares on ecommerce product or category pages? I understand great images and video will go along way, but it's difficult on a large scale ecommerce store. Receiving an offer for sharing something is great - I honestly cant think of a way to track this strategy in a large scale manner. I can send an email after a purchase making an offer to go back to the page to share, but how would I track this? Thanks.
Social Media | | LukeyJamo0 -
Buying Facebook Shares?
Would it be considered buying links if you asked your Facebook fan base to share a specific product page, and by doing so they will be entered to win a drawing? How would Google look at this? And could we expect a significant increase in rankings as a result? Or would it just be a temporary "what's trending?" boost you think?
Social Media | | JerDoggMckoy1