Tracking competitors in search engines
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Hi Mozzers,
I'm using Advanced Web Rankings (AWR) to track my site and a number of competitors in Google - seeing how rankings and brand visibility change from week to week. I didn't set this up from scratch and I'm worrying with all of the recent algorithm changes that I might well be tracking the wrong competitors.
Is there a tool or methodology I can use to find the biggest players in the market? I'm in the travel market so there's lots of choice and I track the large sites but want to be sure I'm aware of smaller/mid-sized sites gaining visibility without me tracking them via a platform like AWR.
Many thanks!
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Try out http://www.semrush.com - gives you competitors and how they do in rankings overall.
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