Why do in-site search result pages rank better than my product pages?
-
Maybe this is a common SERP for a generic product type but I'm seeing it a lot more often. Here is an example SERP "rolling stools".
The top 4 results are dynamic in-site search pages from Sears, ebay and Amazon (among others). I understand their influence and authority but why would a search return a dynamic in-site SERP instead of a solid product page.
A better question would be - How do I get my in-site SERPs to rank or how do I get my client's page to rise above the #5 spot is currently ranks at?
Thanks
-
Thanks Keri. That gives me some ideas for my next steps. I won't go against Google's guidelines but if I can generate a few pre-generated search pages that would be helpful to my visitors then I may get a win-win.
-
Ben S, Ben W is asking why other sites with search result pages are ranking above his product pages, and how he might get his search result pages (from search within his site) ranking. The noindex and canonicalizing won't help him in that case.
Ben W, I don't have a good answer for you on that. It's frustrating, especially when Google says they don't want to see search results from a site in their search results. I remember removing the noindex from some pre-generated keyword result pages on a non-profit site about three years ago and watching our traffic greatly increase, and wondered why I had followed what Google said for so long before that.
-
Hi Ben,
- Are the pages canonicalized?
- Have you considered no indexing search results?
- Do you have links pointing to search result pages?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Are localised results affecting search query volumes?
As the questions says. I've had some conversations with colleagues of mine and they definitely feel that search query volumes are being heavily affected by localised results - and even more so recently. So, for instance, you may have a Google UK rank of 3 for a keyword yet be hardly visible in other parts of the UK because of the localised-based results. Thoughts?
Algorithm Updates | | Webrevolve0 -
Test site is live on Google but it duplicates existing site...
Hello - my developer has just put a test site up on Google which duplicates my existing site (main url is www.mydomain.com and he's put it up on www.mydomain.com/test/ "...I’ve added /test/ to the disallowed urls in robots.txt" is how he put it. So all the site URLs are content replicated and live on Google with /test/ added so he can block them in robots. In all other ways the test site duplicates all content, etc (until I get around to making some tweaks next week, that is). Is this a bad idea or should I be OK. Last thing I want is a duplicate content or some other Google penalty just because I'm tweaking an existing website! Thanks in advance, Luke
Algorithm Updates | | McTaggart0 -
SEO ANALYSIS ON A NEW SITE
Hi just would like if anyone could help me in provide some seo analysis on a new website http://www.ppilegalservices.co.uk/ main keyword is mis-sold ppi Its a very competitive keyword but not being able to come on google result in long tail keywords as well, Just got ranked on brand keywords like PPI LEGAL Services. Also running out of ideas as to how to create quality content any tips please? many thanks
Algorithm Updates | | conversiontactics0 -
Elaborate Search Results
Please see the attached image. My question : How can I have such results showing for my own website? I mean what should I do to make this happen? 3ZQfr.jpg
Algorithm Updates | | KS__0 -
When Google crawls and indexes a new page does it show up immediately in Google search - "site;"?
We made changes to a site, including the addition of a new page and corresponding link/text changes to existing pages. The changes are not yet showing up in the Google index (“site:”/cache), but, approximately 24 hours after making the changes, The SERP's for this site jumped up. We obtained a new back link about a couple of weeks ago, but it is not yet showing up in OSE, Webmaster Tools, or other tools. Just wondering if you think the Google SERP changes run ahead of what they actually show us in site: or cache updates. Has Google made a significant SERP “adjustment” recently? Thanks.
Algorithm Updates | | richpalpine0 -
What determines rankings in a site: search?
When I perform a "site:" search on my domains (without specifying a keyword) the top ranked results seem to be a mixture of sensible top-level index pages plus some very random articles. Is there any significance to what Google ranks highly in a site: search? There is some really unrepresentative content returned on page 1, including articles that get virtually no traffic. Is this seriously what Google considers our best or most typical content?
Algorithm Updates | | Dennis-529610 -
Google personalize search results ...
Hi cant find the right term or word for it but google seems to personalize my search results according to my previous searches so that the rankings i get for a certain term isnt correct. Can i turn that off somehow ?
Algorithm Updates | | danlae0 -
Will google punish us for using formulaic keyword-rich content on different pages on our site?
We have 100 to 150 words of SEO text per page on www.storitz.com. Our challenge is that we are a storage property aggregator with hundreds of metros. We have to distinguish each city with relevant and umique text. If we use a modular approach where we mix and match pre-written (by us) content, demographic and location oriented text in an attempt to create relevant and unique text for multiple (hundreds) of pages on our site, will we be devalued by Google?
Algorithm Updates | | Storitz0