High percentage of nofollow links
-
Hi,
I've just created my first campaign and noticed that on the competitive analysis our website is having a lot of nofollow links: more than 50% I did some research on the web to learn more about nofollow links, but I don't understand why this percentage is so big especially compared to the other websites in the analysis (less than 10%)?
Anyone any ideas?
Thanks!
-
Check out today's White Board Friday . In the last couple minute Rand goes over some of the benefits of no-follow links. Most natural links are probably no-follow. Facebook, Twitter, Wikipedia, Blogs etc... It's natural to have a high percentage of these links, while you can certainly focus on getting more followed links, DON'T STOP DOING WHAT YOU'RE DOING!
-
Look at the sources that your no follows are coming from using open site explorer and that will tell you firstly where they are coming from. Although not knowing your business or site, I would hazard a guess they are either from blog comments, or syndicated content that is getting picked up from an rss feed.
Then undertake a link building campaign to gain more followed links - as you select sites to acquire links from, take a look at the site first and see if it generally follows or no follows. Obviously if they are follows, great, if not, not so great.
No follows are not all bad - if they are from a high traffic site and are getting clicks, they are serving their purpose. It is reasonably well acknowledged now that no follows are taken into account by the SE's now as social media has grown.
Of course followed links are preferable - but as the SE's change to limit page sculpting, they are now giving more weight to no follows than they used to.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Will noindex pages still get link equity?
We think we get link equity from some large travel domains to white label versions of our main website. These pages are noindex because they're the same URLs and content as our main B2C website and have canonicals to the pages we want indexed. Question is, is there REALLY link equity to pages on our domain which have "noindex,nofollow" on them? Secondly we're looking to put all these white label pages on a separate structure, to better protect our main indexed pages from duplicate content risks. The best bet would be to put them on a sub folder rather than a subdomain, yes? That way, even though the pages are still noindex, we'd get link equity from these big domains to www.ourdomain.com/subfolder where we wouldn't to subdomain.ourdomain.com? Thank you!
Reporting & Analytics | | HTXSEO0 -
Domain Authority and Links drastically decreased in less than a month
I'm fairly new to SEO, and am left completely perplexed about why our two SEO client's links and DA decreased so drastically in so little time. Looking at their stats on Moz, between May and June, their DA's went down by 3-5 (which, they were fairly low to begin with), and external links were halved! This is rather concerning to me as building their external links has been my focus for the past few months for both of them. There are a number of tweaks that I could make to site structure in terms of meta descriptions and page title length (though I can't fix that as the clients want to keep the titles as is), however there are no critical errors. I have also placed a lot of filters on both of their Google Analytics pages as they were getting what I just now realized was a ton of spam, though I don't see how that would affect anything. I just can't imagine what lead to all of those external link suddenly dropping. I imagine the drastic drop in those lead to the DA decrease, but again, I'm very new, so I'm not certain. Any help at all would be greatly appreciated. I have been panicking quite a bit since I've seen this!
Reporting & Analytics | | everestagency0 -
Page Name Tracking - Without UTM links
Hello, Our current site is fully html with no cms. We're moving to a newer version today with a typo 3 cms. My one worry is as follows; On some pages an internal link opens a jquery lightbox, inside the lightbox will be a video or download link. I cannot simply add a standard event url like I wanted to (utm_ link) as the pages are linked via the cms pointing to different pages, not the url's. We really need the following appearing in Analytics, whether its an event or landing page; The click of the light-box link The click of the video OR download link inside the lightbox. I would really, really appreciate any help on this as the new website is going live today, regardless whether this has been resolved. Thank you very much in advance of any replies. twY8s8B.jpg
Reporting & Analytics | | Whittie0 -
Links from PA/DA of 1
My immediate thought is that a link from a website that has a PA/DA of 1 for both or either metric would be absolutely worthless, but I just wanted to make sure. Could this also be from it being recently indexed? Also is there a rule of thumb that anybody knows, or tries to follow at least? Obliviously the higher the better, but for example; A PA/DA of 15 and below is SPAM A PA/DA of 30 and above is GOOD A PA/DA of 50 is GREAT PA/DA of 80 is AMAZING PA/DA of 100 is GODTIER
Reporting & Analytics | | HashtagHustler0 -
Difference in incoming links between web masters tool and moz
Why are incoming links to my site in Google Webmasters tools totally different then in MOZ? Which is correct? According to Google as of this week I have hundreds of links coming from linkarena (dot) com (Never heard) Does any one know who they are or if they are hurting me? I definitely did not pay them to put me on there. It looks like a German site. Thank you.
Reporting & Analytics | | omakad0 -
Is it possible to link two Analytics accounts to one AdWords account
Hi Is it possible to link two Analytics accounts that I have admin access to to the one AdWords account in my MCC. Thanks
Reporting & Analytics | | BeattieGroup0 -
Can I view lost links?
Hello! One of the blogs I'm tracking has literally lost like half of the number of external followed links. So, I have two questions really 1) is that common at all? it seems odd that that many would be removed 2) is there a way to see the specific links that were lost? Thanks!
Reporting & Analytics | | yandl
Kevin0 -
Quantifying link building efforts
Does anyone have a way to quantify the value of link building efforts? I am trying to devote resources to improve our link building initiatives but is there any way to correlate it to page rank etc? I know you can't tie it down directly but any rough gauge or studies in the past that people may be aware of? Any thoughts on how you would tackle this question? I need to demonstrate the value it provides in a slightly more scientific manner than saying "it just helps". Thanks,
Reporting & Analytics | | NicB1
Nic0