Does Google take email server IP blacklists into account?
-
This is just a hypothetical, but would Google use information from email server blacklists to determine the quality of a website?
The reason is that we're planning to code in an e-mail queuing system for our next CMS, and we would put SPF and DKIM in place. We wouldn't be sending any bulk e-mails (we use Constant Contact for this), but we might be sending personalised follow up e-mails, unpaid order emails and that sort of thing.
There's no reason to think we'll be blacklisted, but from experience I know that these email blacklist directories quite often give false positives when an e-mail server is incorrectly configured. So the risk is that we might get blacklisted by mistake when we start using this new feature.
Would Google take this into account as part of the algorithm?
And if so, would the damage be permanent? (I.e. does getting removed from the blacklist mean Google will stop thinking we're a low quality / spammy site)
-
I have never read any evidence that would support a blacklisted mail server to influence rankings. Many websites also share an ip address, and to penalize one would penalize all. However, banning sites based on a shared ip address does occur. So in short, I would say you shouldn't do it to be safe.
Good read: http://www.seomoz.org/ugc/the-penguin-update-how-google-identifies-spam
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
NO Meta description pulling through in SERP with react website - Requesting Indexing & Submitting to Google with no luck
Hi there, A year ago I launched a website using react, which has caused Google to not read my meta descriptions. I've submitted the sitemap and there was no change in the SERP. Then, I tried "Fetch and Render" and request indexing for the homepage, which did work, however I have over 300 pages and I can't do that for every one. I have requested a fetch, render and index for "this url and linked pages," and while Google's cache has updated, the SERP listing has not. I looked in the Index Coverage report for the new GSC and it says the urls and valid and indexable, and yet there's still no meta description. I realize that Google doesn't have to index all pages, and that Google may not also take your meta description, but I want to make sure I do my due diligence in making the website crawlable. My main questions are: If Google didn't reindex ANYTHING when I submitted the sitemap, what might be wrong with my sitemap? Is submitting each url manually bad, and if so, why? Am I simply jumping the gun since it's only been a week since I requested indexing for the main url and all the linked urls? Any other suggestions?
Web Design | | DigitalMarketingSEO1 -
Google Search Console Block
Am new to SEO. My clients site was completed using Yoast premium and then used Google search console to initiate the crawl. Initially setup an http:// property and all seemed good. Then i removed that under search console an created an https:// did the render and it appears google has put a block and placed their own robots.txt file which basically has rendered the site useless. Feedback most appreciated.
Web Design | | BoostMyBiz0 -
No cache meta tags - does it help Google get back and reindex faster?
I saw these meta tags on a site and am trying to figure out their benefit. These meta tags are on the home page, product pages, every page of the site. Will it cause search engine bots to come back and index pages faster? Will it cause slower page loading in browsers if nothing is cached? http-equiv="pragma" content="no-cache"/> http-equiv="cache-control" content="no-cache,no-store,must-revalidate"/> http-equiv="expires" content="0"/>
Web Design | | CFSSEO0 -
E-commerce customer registration fields during account sign up
I work for an online print company and recently we were considering adding a field titled "industry" so that we could figure out what industry our customers are coming from. Has anyone seen anything either in favor or against adding this field during the customers account registration process. We understand that less is best however feel that it is important to better serve our customers. Any information on this subject would be very useful.
Web Design | | PrintPlace.com0 -
Google result showing old Meta Title / Description even though page view source shows new info.
Hey guys! I'm struggling with why Google is ignoring my Meta Title / Description. I made a pretty drastic change to both about a week ago and on the results it hasn't changed. I'm on first page with several keywords and I think this weird caching is hurting me on where I'm at on the page. Thoughts / Ideas?
Web Design | | curtis_williams0 -
Does Google count the domain name in its 115-character "ideal" URL length?
I've been following various threads having to do with URL length and Google's happiness therewith and have yet to find an answer to the question posed in the title. Some answers and discussions have come close, but none I've found have addressed this with any specificity. Here are four hypothetical URLs of varying lengths and configurations: EXAMPLE ONE:
Web Design | | RScime25
my-big-widgets-are-the-best-widgets-in-the-world-and-come-in-many-vibrant-and-unique-colors-and-configurations.html (115 characters) EXAMPLE TWO: sample.com/my-big-widgets-are-the-best-widgets-in-the-world-and-come-in-many-vibrant-and-unique-colors-and-configurations.html (126 characters) EXAMPLE THREE: www.sample.com/my-big-widgets-are-the-best-widgets-in-the-world-and-come-in-many-vibrant-and-unique-colors-and-configurations.html (130 characters) EXAMPLE FOUR: http://www.sample.com/my-big-widgets-are-the-best-widgets-in-the-world-and-come-in-many-vibrant-and-unique-colors-and-configurations.html (137 characters) Assuming the examples contain appropriate keywords and are linked to appropriate anchor text (etc.,) how would Google look upon each? All I've been able to garner thus far is that URLs should be as short as possible while still containing and contextualizing keywords. I have 500+ URLs to review for the company I work for and could use some guidance; yes, I know I should test, but testing is problematical to the extreme; I look to the collective/accumulated wisdom of the MOZVerse for help. Thanks.1 -
Title tag on Google starts with company name then :
Can someone help me and tell me why Google picks up and shows the title tag as for example: SEOmoz**: SEO Software. Simplified.** Then if you click through and look at the cache version of the page it shows the title tags as just SEO Software. Simplified. So without the SEOmoz: at the start. http://webcache.googleusercontent.com/search?q=cache%3Awww.seomoz.org%2F&aq=f&oq=cache%3Awww.seomoz.org%2F&aqs=chrome.0.57j58.3052&sourceid=chrome&ie=UTF-8 Its probably something really easy and I'm going to kick myself when someone tells me but I can't figure out why?
Web Design | | i3MEDIA1 -
Google Analytics
Hi Folks I'm currently measuring multiple goals with Google analytics. At the end of the month I compare the Analytics numbers with my actual, from a diffident data base, and there is often a variance. My questions are; 1- Is there an accepted Delta % in goals eg: + or - 10% 2- Is there a resource that anybody found incredibly useful on this topic 3- does anybody have any tips on trouble shooting here? Thank you in advance
Web Design | | Intrested0