Advice On Promoting A Hosting Site
-
hi,
I hope some of you might be able to give me a few pointers here. A friend of mine has started a web hosting company in the UK. Not an affiliate but actually owns a data centre, Now he has a great deal of experience in running hosting in other countries but all his work came from large corporate companies and not from the net.
The UK hosting he wants to promote from online sales as well. Now I know his site needs considerable work (http://www.cloudwebsters.co.uk) but I want to be able to give him some advice on the best ways to get started promoting his site.
Obviously content is a key to success, but not sure how he can incorporate lots of content into the site as it is effectively e-commerce.
Looking at sites such as UK2.net they have a lot of pages on the site but they are all minimal content. such as http://www.uk2.net/glossary/moreuk2/ which only has a couple of sentences on them. Is this really the way to go for the site, my feeling is no as it does not offer any real quality but your opinions are appreciated.
Thanks
Jenson
-
Well, UK2.net does have a LOT of links, so there is that....
Also, if the competition is doing well without much content I would think that having as much relevant content as possible (which would presumably be more than the competition) would give your friend a leg up, right? I mean the competition is doing well without it because it appears no one in that particular industry really uses much content and if no one is using it than its worth is moot. I would tell your friend to use as much RELEVANT content as possible - I would certainly tell him to utilize schema.org formatting everywhere possible and start a good, on-going link building campaign.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How will it affect my site SEO, if I get backlink from a hign spam score percentage site like 70 % .
**Above how much percentage of spam score should I avoid getting backlinks. **
Link Building | | ShashankDubey10 -
Can a page be penalised by Google but not the entire site?
I have recently given some content to another site for a link. When I originally checked the site, it was indexed by Google and seemed ok. However, when I tried to check that the catergory page that my content was posted on was indexed, I received and error message from Google, however the homepage is still being indexed by Google. Is that the sign of a penalty or not?
Link Building | | AAttias0 -
Backlinks from Open Site Explorer not updated
Hi folks! I was checking the backlink profile for my website - wishpicker.com - we got linked to by a large number of prominent websites in the last couple of months. For some reason, this does not seem to show up when I do a backlink search on OSE. Is there something that I need to do here/ fix? Thanks in advance!
Link Building | | AB_Newbie0 -
Host a wordpress blog as a folder or external site?
I've been speaking to our developers as I want to introduce a blog. My intention is to host the blog as part of our existing site, so the url becomes www.example.com/blog I have a personal wordpress blog and I love it, the amount of plugins, themes and ease of use makes it a fantastic platform. I spoke to my developers and requested if they could install Wordpress within a folder of our existing website. This gives me control to do plugins, custom themes etc. Straight forward I thought, but I didn't get a straight forward reply. They went on that it would require two linux php servers, a load balancer between them, and set up and configuration would take 5 days. Their day rates are high, so 5 days is a lot of money. This got me thinking, what if I hosted it externally and linked from our website, so the blog URL would be www.myblog.com This gives me the power to have a wordpress blog for cheap and use all the fantasic plugins to optimise the site (Yoast, Schema plugins etc). I know for SEO, it's better to host it as part of your existing site, the ranking juice remains in your area and it further helps strengthen the site. But then i'm thinking, if the wordpress stand alone blog works out, it will end up being a great external linker, further boosting my existing site's presense. Have any of you faced any similar problems? Thoughts?
Link Building | | Bio-RadAbs0 -
A tool to post to all bookmarking sites
Hi, does anyone know if there is a tool that you can use from your desktop to post to all bookmarking sites at once. Ping fm was really good but now it has changed and not as good. So now i am looking for a good online tool where i can post to all of my bookmarking sites to help increase visitors to our site. It seems a lot of the good tools are going which includes Posterous any help would be great
Link Building | | ClaireH-1848860 -
Trying to get links to a pdp of an ecommerce site
hi all i am working for a ecommerce site doing seo and i am thinking of starting a blog for one of the brands im trying to rank for on the site and then have some links from the brandreview.co.uk/blog to the pdp page of the ecommerse site that im working for, is this a good way to go about things
Link Building | | Westernoriental0 -
Does it hurt your site to syndicate content on other sites?
Does publishing an article from your site on other sites hurt your site if you require a link back to your site? If website B, C, and D publish an article found site A, but they link back to site A, does that hurt or help site A?
Link Building | | nicole.healthline0 -
One client, one b2b site and one b2c site - linking relationship
I have a client that has 2 websites in a particular industry. The first website concentrates on advertising services and products to other organisations/companies but does not sell anything online. The second website is an ecommerce site with many products from the same industry and is more a b2c operation. Would it be considered ok to add maybe 5 footer links from one to the other and vice versa? considering that they are footer links and will ultimately increase total links pointing to both site exponentially. Both sites are hosted in the same location.
Link Building | | Gareth_Cartman0