How would you deal with eCommerce sorts?
-
I am reviewing a website that has different activities, and there are many ways to sort them. The issue is that the website is essentially displaying the same information, but in different sorts. Take a look at this search page:
http://www.kijubi.com/AC-Fishing
You are looking for fishing trips here, but you can sort it by city, region, and category. I have decided to "no index" some of these sorts, but I am afraid they might be picking up some long tail traffic on the city and region sorts. For example, "newport beach fishing trips", something like that.
Any suggestions on how to deal with removing all of these duplicate sorts, while still maintaining the traffic that may be received by sorting with some long tail terms?
-
Nice answer
-
I'd expand on Ryan's suggestion as a consideration to just say that you need to be aware that Google continues to work on figuring out how to tap into AJAX accessed content. They may be bad at it now (they are), yet one day they could eventually have it figured out, at which point the duplicate content issue comes back.
Might not be in the next short while - maybe never, yet something to be aware of.
-
Good answer.
-
I would change the sorting to be dynamic, probably with AJAX. That way your users still get the feature but you're not duplicating your content across URLs. I'd target the long tail with landing pages, rather than re-sorted copies of my content.
-
we found ourselves in this very position and it was at a point where we were looking out for issues for a site not indexing.
We removed it but then again you find many examples where it isnt a major issue. Maybe try to combat that with canonicals ?
-
I always recommend clients implement either noindex/follow on sort methods, or block sorting altogether (the first choice being preferred). If there are specific sort methods that consistently provide valuable conversions, these can be considered to be set up as a separate "evergreen" link on the site, but where you would need to add unique content to the page - enough to ensure it reduces (as much as possible) the duplicate content factor.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How to deal with this duplicate content
Hello our websites offers prayer times in the US and UK. The problem is that we have nearby towns where the prayer times are the same and the pages (exp : https://prayer-times.us/prayer-times-lake-michigan-12258-en and https://prayer-times.us/prayer-times-lake-12147-en) are in duplicate . Same issue for this page https://prayer-time.uk/prayer-times-wallsend-411-en How can we solve this problem
On-Page Optimization | | Zakirou0 -
Duplicate content? - Ecommerce reviews loading the same products on every page
Hello there! I use a plugin on my ecom site that shows customer reviews - not product reviews but general shopping experience reviews. The plugin also loads links and short descriptions of products those customers bought. Having installed it site-wide, on every page there are short descriptions of the same products. Of course, as people leave new reviews the content changes (but it doesn't happen very often). So the question is: Is having links and short descriptions of the same products on every page harmful for SEO in this case? I'd be grateful for any insight into this matter.
On-Page Optimization | | thpchlk0 -
ECommerce Website Internal Links
We run an ecommerce website... approx 8K products. When using the page grader, MOZ tools consistently tell me that I have too many Internal Links on the page.
On-Page Optimization | | Ampweb
These are caused from our fairly large menu system, and probably from the sub-category links on the category landing pages as well. I was reading an article that mentioned a no-follow on these Internal links would not really solve the "Too many internal links issue", so wanted to check if anyone has ideas or should I just dis-regard this MOZ suggestion that there are too many in this type of environment?0 -
SEO before products on ecommerce site
Our company plans to quickly launch an e-commerce site to sell religion themed banners (religionbanners.com). We'll have our products up on the site in about a week. Should I block Google from accessing the site during this period? Is there anything wrong with starting simple SEO tasks such as submitting the site map on Google Search Console prior to us having the products on the site?
On-Page Optimization | | art_litho0 -
What are the best eCommerce sites from an SEO perspective?
We're working hard on improving our website right now, and would love to get the community's examples of the best eCommerce sites out there, from an SEO and a general customer-centric design perspective...
On-Page Optimization | | reddogmusic0 -
Dealing with updating blog posts
I run a travel and culture blog which means that I write about a lot of upcoming events which recur each year. Usually I title (and slug) the page with the event name and date. When it comes to update the article the next year, sometimes it's as little as changing the date, other times more has changed and it needs to be substantially re-written. Until now, what I've done is update the title, content, and then re-posted (sometimes altering the slug where it's needed to be done). Sometimes it works fine and Google keeps me ranking well, but other times the changes dont get such a great response. I have these options (as far as I can see). Which do you think is best? 1. To create a new article each year and put a message at the start of the previous one to say, click here to read about the 2012 event 2. To continue what I'm doing updating, changing the slug, and re-posting (ie changing the date). 3. To write a new article and insert a 301 redirect. I need to make sure the article appears as a new article in my RSS feed and also on the homepage. Look forward to your ideas! Thanks
On-Page Optimization | | ben10000 -
ECommerce Product Meta Descriptions vs. Product Descriptions
Wondering if using on-page product descriptions as the individual product meta descriptions is a best practice for an eCommerce site? Instead of writing two product descriptions (one regular and one meta), I am thinking if the product copy is SEO rich, we'd be good to use just the one for both purposes. Thoughts? Ideas? Suggestions? Seems that many companies follow this practice. Thanks!
On-Page Optimization | | kennyrowe1 -
Strategy for dealing with keyword variants
I'd like your opinion on the strategy of dealing with key phrase variants: I've got a page that is ranking in the top 10 and top 3 for about 10 different variations of the same phrase. Seomoz gives it terrible grades for all but one of the keyphrases. Which course of action do you recommend : ----------- create new pages ------------ Create new pages for each variant and get them to grade A. If I go this route what sort of cross linking scheme should I use between this pages? ---------- improve existing page ----------- Try to make my single page rank better for all the phrases by doing extra on-page work so the page has a better grade for all of the variants? Many thanks for your ideas and opinions.
On-Page Optimization | | PillarMarketing0