What can I do with my PRO subscription to improve my SEO?
-
I use WordPress on several sites, I use many SEO plugins...
I joined this PRO membership, and I used seo site explorer to find the backlinks to my sites.
Now is there anything else I can do in Seo Moz to improve my sites?
Maybe something Im missing? How else can I use my seo moz membership to improve my sites SEO ?
Thanks.
-
All of the SEO tools help you to conduct research and analysis to enable you to make decisions when doing onpage and offpage optimisation. The purpose of the tools is to help you make the best decisions based on insight so you can improve your sites performance.
There's the answer. The tools combined with an investment of time and carefully study - they apply what you learn - are what you need. No magic bullets.
Even if you learn everything and apply it perfectly you might not have success. The reason is that - at difficult levels of competition, SEO becomes a battle of resources.
-
You also get access to two other awesome tools - FollowerWonk and Fresh Web Explorer. Here are two links that can help you find link prospects with them:
http://www.seomoz.org/blog/seomoz-pro-member-you-now-get-followerwonk-free
http://greenlaneseo.com/blog/2013/03/low-hanging-links-using-fresh-web-explorer/ -
There are many, many ways that SEOmoz can help improve your sites performance in SERPS but none of those are direct. Having a pro subscription to SEOMoz, or any service will never affect your rankings.
SEOmoz is really just a set of measurement tools to show you how well your optimisation efforts are working.
So, if you are optimising one particular webpage for one particular keyword you can set that up as a campaign and watch how you are progressing, allowing you to monitor against your competitors.
All of the SEO tools help you to conduct research and analysis to enable you to make decisions when doing onpage and offpage optimisation. The purpose of the tools is to help you make the best decisions based on insight so you can improve your sites performance.
Use all the tools available in the Research tools section and learn how to use each one. Also there's a lot of help in the beginners guide.
You can use the tools to show you any errors on your site, duplicate content warnings, keyword analysis etc. All of this will help you go back and make your site a better place.
The report card tool is exceptionally helpful.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Lightboxes and SEO
Do lightboxes (AKA popup boxes when you click "learn more" type CTAs) have any negative effect on SEO? We are looking at revamping our sites to have more of a tiled approach, and a lightbox with summary content popping out with additional CTAs, directing to pages with more information or free trial pages. Is there any downside to this approach from an organic perspective? is there anything specific to keep in mind when creating these if not?
Intermediate & Advanced SEO | | Chris81980 -
Can you combine YouTube and on-site hosting as part of a Video SEO strategy?
My question is sparked by how Moz uses its Whiteboard Friday videos. We are currently capturing video stories from our customers. Its excellent and engaging content we'd love to share with a wider audience. I'm puttting together a strategy for video SEO to drive traffic to our site and Moz's approach intrigues me. As we know, the world of video rich snippets changed in 2014 - their appearance in universal search reduced dramatically and what remained was almost entirely (90%+) YouTube snippets. Useless if you're looking to drive traffic to your own site. Of course, it's still possible to earn SERPs for video in Google video search, but I imagine the search volume is greatly reduced. From what I can see, first Moz host their Whiteboard Friday video on Wistia, complete with transcript and whiteboard capture. Suprisingly, I see no Schema markup for video. Can anyone shed a light as to why this might be a good idea? 3-6 months later the same video is then uploaded to youtube, with the same title and a similar description. The end result is multiple SERPs in universal search, almost always in the following order: the original post on Moz a YouTube result complete with a video rich sippet This has me asking the following questions - I have some theories - but i'd love your input: Why use two platforms to upload and host the video? Why not just YouTube? Why avoid using Schema on the Wistia video hosted on the original post? Surely, this would allow an additional result in Google Video Search? Why wait 3-6 months after the first post to upload the YouTube video?
Intermediate & Advanced SEO | | RobertChapman0 -
Reviews and Other Content in Tabs and SEO
Hello, We are redesigning our product page and have considered putting our customer reviews in a 'tab' on the page, so it is not visible to the user until they click on the tab. Are there any SEO implications of this? Right now, we do have problems with this because we use a third party tool for our reviews and they are in javascript, so they do not get crawled, but going forward we will be using our native platform. We want the text of the reviews to get crawled and indexed. Thanks.
Intermediate & Advanced SEO | | Colbys0 -
Images and SEO
Hi, I would like some opinions on the topic of using images for SEO. I have come across a few sites that I see have very few backlinks, but have decent pagerank and seem to rank well for certain keywords. One such site I looked at had very little content other than tons of images (It was a joke blog that focussed on funny images, funny pics etc) and now I am starting to question whether hotlinking images assists in SEO? are there any benefits to having someone using one of your images (hosted on your site) ? I do recall reading somewhere that someone hotlinking an image is akin to a link. Any truth in this?
Intermediate & Advanced SEO | | rightmove0 -
SEO Provider
At the risk of opening the flood gates, I'm posting this in hopes of finding a SEO provider on this site. I'm currently a member, and have learned a lot through this site, but I'm still having issues ranking higher. Because of this, I have come to the conclusion that I need a dedicated SEO company/professional who can help our company reach the next level. I'm open to suggestions of companies that you have used, or please feel free to throw your hat into the ring. Thanks in advance! AW
Intermediate & Advanced SEO | | TheCTC0 -
HTML entities and SEO
I recently came across an article on HTML entities that discussed how their appear in search results. The same article also mentioned that their use might be considered spam. Since I know nothing of them (other than what I read in the one article) are they a good or bad idea to make meta descriptions stand out from the crowd?
Intermediate & Advanced SEO | | casper4340 -
How do I make my URLs SEO friendly?
Hi all, I am aware that overly-dynamic URLs hurt a website's SEO potential and I want to fix mine. At present they look like this: http://www.societyboardshop.co.uk/products.php?brand=Girl+Skateboards&BrandID=153 What do I need to do to fix them please... do I add some code to the htaccess file? Many thanks, much apreciated. Paul.
Intermediate & Advanced SEO | | Paul530 -
Page Titles SEO Title
Hi, I run an e-commerce store and within the CMS I define the SEO title, SEO description and SEO keywords for each item. I spoke to a SEO firm who advised me to start every product title with the colour, as this will reduce the duplicate page titles and serve me well in the future. Whats everyones view on this? Does naming something Grey Armani Jeans | Armani Jeans from Designer Boutique stand up better against Armani Jeans Grey | Armani Jeans from Designer Boutique? Any help or tips on how to format the page titles and descriptions would be great. Thanks Will
Intermediate & Advanced SEO | | WillBlackburn0