How to Integrate a Wordpress Blog into my Website
-
We are looking at integrating a blog into our website. Unfortunately, our content management system is very clunky and not set up to quickly publish blog style content.
I'd like to use Wordpress and set up the blog as a subdomain of my company website. Our URL is www.blockandcompany.com so the blog URL would be www.blog.blockandcompany.com.
Is it correct to say that if the blog is set up this way, the search engines will see the regular website and the Wordpress hosted blog as one big site? I want to use the blog to write keyword-rich content, but I don't want to divide my SEO "equity" between two separate sites.
Any advice?
-
Thanks everyone for your responses. I can see that it is best to simply use www.blockandcompany.com/blog versus www.blog.blockandcompany.com.
In checking again with the company that runs my site, I was told there are problems running a site based on Coldfusion (which my site runs) and Wordpress (with is PHP based). I guess they don't play well in the same environment so that is why they are recommending hosting the blog on a different server and using a subdomain. Looks like I'm stuck doing it this way.
-
Corte if your CMS is as clunky as imagine that it prevents you from installing Wordpress in a subfolder, then changing your CMS may be the single best thing you do for your SEO.
-
I also agree that it should be setup as www.blockandcompany/blog
-
I would suggest to create a folder and name it "blog", and depending on your host server, it may has easy wordpress installation. Otherwise, you can just manually upload all the wordpress application files into that folder.
Your blog URL will be www.blockandcompany.com/blog
Your Wordpress dashboard log in URL will be www.blockandcompany.com/blog/wp-admin
-
Maybe this is the time to change your content management system so that you can get your blog into a folder?
Placing your blog in a folder is what most SEOs recommend (Seomoz blog and this forum are in folders - probably done this way to aggregate SEO equity rather than divide it)
Of course, you can always start the blog on a subdomain and redirect to a folder when you eventually get rid of the clunky CMS.
-
Why use a sub domain when you can easily use a folder called blog within the current site?
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Can anyone recommend a good reliable blogging platform for a small to medium sized manufacturing and services company?
I've been asked by my manager to investigate the best blogging platform for our company website. On a recent CIM course it ways suggested that Wordpress is not necessarily reliable. Could anyone advise? The blog is required to provide a space for current industry news, casestudies etc. It is also envisaged that the blog will allow comments. I've only got good things to say about Wordpress, but have only used the platform for my own small SEO company.
Content Development | | Catherine_Selectaglaze1 -
Would it be smart to have 2 different blogs on our site?
I run Wick Video - where we make animated videos for businesses. We are toying around with making blog/video content geared toward marketers, _and _creating blogs/tutorials geared toward designers and animators. Since it's two totally different groups, we've had the idea of making two separate blogs. Is that a good idea? Any websites currently doing this well?
Content Development | | WickVideo0 -
Help getting a Wordpress.com site to rank
Hi all, I have a blog for my site, but it hasn't been integrated into our site yet (that will happen in the next few months when we do some site changes). For now, it sits on a Wordpress.com site, and links from my website. I post a couple times a week, have social media linked to it, and feed posts to aggregators regularly. I also comment and like other Wordpress.com sites, but it just isn't ranking. Do I just need to stay persistent? It's been up for a month now, but still only getting a few hits a day. Any advice?
Content Development | | b4cab0 -
Starting a brand new blog today - Is it still Wordpress?
Hi I started a blog in 2006 on Blogspot, then everyone moved onto Tumblr and Wordpress, but in August (just) 2013, what should I be starting my brand new blog on? I dont want to have to migrate in a matter on months.
Content Development | | xoffie0 -
Same content on site blog as a separate blog. Will unpublishing on one blog evade duplicate content issues?
I just discovered my client was posting the same content as the site I'm working on for him on a separate blog. I don't want to run into duplicate content issues. Both are Wordpress sites. Will it suffice to simply unpublish duplicate entries on the other blog and leave the posts as drafts?
Content Development | | locallyrank0 -
3rd Party Commenting System for Wordpress Blog
I'll be starting a new blog within a week, for that i'm thinking to implement a 3rd party comment system instead of default wordpress comment system. I'm thinking of Livefyre or Facebook Comment System. Mostly my heart is saying to go for Livefyre. I'm in such a niche where i need more likes and sharing, so do you advice me to got for Facebook Commenting System. What do you guys suggest and recommend. which is better? Pls do advice, thanks 🙂
Content Development | | gurrambharath0 -
Blogging Software Compatible with asp.net server?
I’m in the works of setting up a company blog right now but I’m struggling to find a great blogging software (preferably free). I’d like to keep the blog in a folder, so energyacuity.com/blog, but I’ve been told I need to find a blogging service that is compatible with asp.net so we can download it (?) to our server…meaning wordpress is out of the question. Does anyone have any recommendations?
Content Development | | abernatj1 -
What are the best reasons not to use Wordpress as a CMS?
I'm a big fan of Wordpress (.org) as a content management system. However, I recognize that Wordpress isn't necessarily the best CMS for all ocassions. For those of you who don't like Wordpress, I'm interested in understanding your strongest reasons against. So, why not Wordpress?
Content Development | | Gyi0