Hotel Booking Engine Hosting and SEO
-
Our company hosts a booking engine that feeds to a lot of hotel properties in our area. We also own and run a site that is competing for a lot of the hotel related keywords.
We are wondering if there would be a benefit (and how much) to moving that booking engine to be hosted on that site that is competing for the hotel related keywords. On a subdomain would be easiest.
Has anyone ever dealt with something like this before? I imagine it would help from an inbound link perspective since all these hotels will be pulling information from that site and when someone books it would send them to a page on that site, but could it also be seen as an outbound link from that site which might help the property sites?
Any help with this would be really appreciated.
-
i also run a hundred hotel sites that has that, it doesnt really matter SEO wise. I would test it and look into conversions instead. Good luck!
-
We handle resort/hotel sites with different engines, From a link and ranking standpoint in the travel space I don't see a benefit to use the engine content/links to help you rank.
Sure you can pop some links in there but nothing that will let you compete in Travel. Yes you will get some inbound links but not quality links and a lot of engine stuff does not get indexed.
Then you are looking at duplicate content as well across all sites using the engine, this can be a crusher for you.
IMO the only purpose of the engine is to take the user through the booking process period. (and that is a science in itself to get people to convert)
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Building a National SEO Stratergy
Good morning Mozzers! I've just started working in-house for a local company who want to go national. I want to build a long-term strategy but the competitors all appear to be building short term strategies and I fear this is pushing the company towards following a similar approach. The competitor companies and even my company at present are trying to target "Green Widgets in TownX" and then duplicating the page and switching out TownX with TownY. Naturally there are competitors having success with this, but for how long? I really don't want to go down this route. My aim for a long term strategy would be going after "Green Widgets" and then rank naturally for "Green Widgets in TownX" with our generic green widgets page. Now if I'm told I have to go with the competitor strategy regardless of my concerns, are there any good examples of companies that have done this, without the need for being a huge brand first? I know I can obviously try to create unique content on each page and that will help prevent penalties, but it still seems a short-term strategy? Any words of wisdom would be greatly appreciated.
Intermediate & Advanced SEO | | PaulGG1 -
SEO Best practice for competitions
I am considering running a competition and wanted to get some feedback on SEO Best Practice. We will have a unique competition URL - following the completion of the competition it will be 301'd to home page Every entrant will be given a unique URL for the competition to share, if someone enters using there URL they get an extra ticket. This means we will create a large number of new unique URL's over a short period of time, the pages however will have the same content. Is this potentially bad for Duplicate content?Any advice? Perhaps a canonical tag on all unique competition entrant URLs? Any other considerations?
Intermediate & Advanced SEO | | RobertChapman0 -
Domain name match and SEO
I was asked a question today and would like a second opinion on it : Knowing that Alex wants to rank for personnal training the question is, from a SEO standpoint, which domain name would you recommend me using and why : personnaltraining.com ( IS not available) Personnaltrainingalex.com alexpersonnaltraining.com alextraining.com trainingalex.com I have my idea on this, but I'd like to have your so we can share and discuss on that. Thanks !
Intermediate & Advanced SEO | | Catalyste0 -
Is IP trust a factor in SEO
Hi If my website is on an IP address that has a bad reputation with AOL for email, would Google use that as a factor in where they place us in SERPs? If so, what should I do? Matt
Intermediate & Advanced SEO | | usedcarexpert0 -
Seo Hosting
Can anyone suggest me some seo hosting providers?But in better price like hostgator?
Intermediate & Advanced SEO | | nyanainc0 -
What are the best joomla seo plugins?
When optimizing a joomla site what is the best plugins etc for seo tweeking
Intermediate & Advanced SEO | | DavidKonigsberg0 -
What are the SEO implications of a CNAME?
(please ignore ridiculousness of hypothetical situation) Lets say Amazon had a food division which was at food.amazon.com. I partnered with Amazon's food division and now food.amazon.com will point to my website (food.com). Amazon adds a CNAME record so food.amazon.com resolves to food.com. If food.amazon.com has built up significant page rank / domain authority, will food.com be getting those benefits? Also, lets say food.amazon.com/rice has a lot of PR / authority -- will food.com benefit from the value of those internal pages?
Intermediate & Advanced SEO | | chadburgess0