Does anyone know how engagement is defined/calculated in FollowerWonk?
-
In a comparison of Twitter accounts, FollowerWonk shows something called Engagement % Rate. I've looked but I cannot find any information about how this score is calculated or what it is based on. Does anyone know?
-
Hi Anthony,
This is a common rate among other Twitter and Facebook tools.
I believe the formula for FollowerWonk is as follows: Engagement Rate = # Of Replies + Retweets / # of followers x 100
So in a day you have 10 replies and 5 retweets = 15. Divide that by the number of followers times by 100. Then that's your percentage.
Credit: http://www.socialbakers.com/blog/467-formulas-revealed-the-facebook-and-twitter-engagement-rate
Hope this helps.
Tom
-
If i'm not mistaken then it is based upon the amount of people who retweet your content. Could be other factors at play though.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Question about pruning your website/blog for SEO
Hey all, So I checked out "The What, Why, and How of Pruning Your Website for SEO" and recently read ahrefs well known article on seo strategy and both really focused on the idea of removing poorly performing pages on your site for an SEO boost. I've asked this question in a few different ways before but I was hoping to get some more insight into this. If my company's blog has thousands of posts going back 5 years, 99% of which only really had pageviews on the day of their release and then after that receive no traffic, direct or organic, am I better off getting rid of (301) 99% of these posts and only sticking to/improving important/performant posts? Does anyone know how other blogs/sites deal with these sorts of issues. Where one function of the blog is to provide informative articles and the other function to post little tidbits (with barely any copy and rapid relevancy decay rate) meant to promote interaction with the blog community (like polls or one line contest winner announcements). Is this an issue of misusing the blog? For example, should the blog just be used for articles and all contests etc. be moved to social media? Thanks in advance for your insights, Roman
Social Media | | Dynata_panel_marketing0 -
Did anyone's +1s disappear?
I recently noticed that all the plus ones on our company Google+ page disappeared. Now there's only Followers and Views. Does anyone know what happens to the plus ones?
Social Media | | TMI.com0 -
2013 - Google Places/Business to Google Plus Local
Hi, Much of the reading I've done has suggested that existing Google Places/Business Page (with "About" and "Photos" on top) will be automagically "upgraded" to Google Plus Local pages (with "About" and "Photos" and "Reviews" and all the other Google Plus items). However, is there a way to force an upgrade? I have a Google Places/Business Page and when I go to "manage page" it basically wants me to create a separate Google + Page for the Business. Is this the correct thing to do? Do I need to create a Google + Page for the company first, and then try to merge the Places listing with the new Google + Page for the business? Thank your for helping me clear this up!
Social Media | | Titan5520 -
Best option for Facebook Page/Usernames?
Hey guys My first post here! currently trialling seomoz and impressed so far 🙂 My question relates to a choice of Facebook page/username for a client whose preference is to refer to their online business name by the domain name, where this business name includes his two most important keywords. So as an example: firstsecondthird.co.uk Now in terms of seo that's fine as search engines factor in keywords in the domain name, and even referring to domain name in website copy does not seem to pose too many issues. However on Facebook I've noticed that if we go with page name of: FirstSecondThird (obsiously we can't add .co.uk - I've used camel case for readability) then when using the facebook search the page does NOT get listed for any of the keywords as it appears it only matches on whole strings. So I'm going to recommend that he changes Faceook page name to First Second Third (with spaces) even though client does not really like this option. Do you guys think that makes sense? Also if I do make that change should I also go with fixed Username of First-Second-Third i.e. with hyphens or stick with one long string i.e. FirstSecondThird, which matches the domain name? Any advice appreciated. PS hope this is under right topic- several others seemed applicable Thanks
Social Media | | redactuk0 -
Anyone tried out facebook like services from Fiverr?
Fiverr offers services like 1000 likes for $5!!! (and they seem to deliver) Sounds great but what is the catch? Has anyone tried out these type of services and more importantly what are the potential penalties?
Social Media | | Wallander0 -
Anyone do SEO for facebook business pages? I'm having trouble with timeline layout.
I am working on my facebook business page and am frustrated with the new "timeline" facebook layout which really does not make sense as a business page. I have not found a way to change it to a traditional layout and have read some posts that said facebook does not allow you to go back from timeline. Does anyone have a good layout suggestions for a facebook business page with SEO in mind? Thanks.
Social Media | | frankthetank20 -
Youtube SEO: Does your channel name / user name matter?
My predecessor left me a gift of what is arguably the worst kind of Youtube channel name: Our company's name condensed to an acronym with some additional gibberish that may or may not have meant something to her. In short: Our channel name will never be searched for, will never provide any ranking boost. Now our Youtube success has been very marginal so far: 31 subscribers, 7,300 video views. Given that situation, should I seriously consider scrapping my channel and starting something new with a keyword targeted channel name? Or does channel name matter so little that I should hold on to my 7300 video views?
Social Media | | AdoptionHelp0 -
Dud facebook likes / fake profiles.
I've seen a few companies pop up offering 'facebook likes' for sale. I'm assuming these are all dud accounts that are subject to get deleted in a second if facebook catches on. Anyone else have something to add?
Social Media | | qlkasdjfw0