How do big brands manage Instagram?
-
I'm trying to find a guide or how to for using instagram for social media marketing. While there are many guides and articles out there talking about strategy I haven't found any that talk about the 'nuts and bolts' of how companies and brands use it. For instance, I manage social media for a $2B corporation, Instagram appears to only really work as a mobile app. My company's social media policies prohibit me from creating an official corporate account on my personal phone, and there do not appear to be any practical desktop or cloud based solutions to using Instagram. So how do big brands like Frito Lay and Starbucks manage these accounts on a day to day level?
-
Company iPad or tablet device?
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google+ Brand Page in Knowledge Graph
We've been unsuccessfully trying to get our brand's Google+ page listed in the Knowledge Graph for our brand. I believe that our markup on our website is correct. Can anyone advise on why we can't get this to pull up in the knowledge graph? Google+ page: https://plus.google.com/+Tacticalgearcom Knowledge graph for TacticalGear.com: https://www.google.com/search?sourceid=chrome-psyapi2&ion=1&espv=2&ie=UTF-8&q=tacticalgear.com&oq=Tac&aqs=chrome.0.69i59j0l2j69i57j0l2.2831j1j7
Social Media | | cat5com0 -
Facebook & Instagram outage.
So mozzers, you think we will get the truth on why facebook and Instagram went down once they get it back up? so far their outrage has been almost an hour.... your pal, chenzo
Social Media | | Chenzo0 -
Instagram # not working
Ok I have a client with a branded hashtag that is only working part of the time on Instagram. Client posts don't show up when the hashtag is searched and only partial people in their community have their posts saved. We would like to find more fans of the brand who are already using Hashtags. I looked through all their help info but couldn't find a place to report it. Any thoughts?
Social Media | | BCutrer0 -
Hootsuite Vs Sprout Social for social media management
Can you please tell me if hoot suite or sprout social is a better option when it comes ot managing social media? Corn
Social Media | | netlover0 -
How do search engines understand what social pages are official pages of my brand? If my Facebook page name is not my brand name (even though there are links from website to page and vice-versa) will that confuse search engines?
My question is about social shares, and how search engines understand what profiles are linked to what businesses?
Social Media | | PlanetDISH0 -
How do you guestimate facebook brand searches?
Buongiorno from Weherby Uk 🙂 With brands all clamouring to get a stake in Facebook I wonder how many people actually search for brands on facebook. For example www.evian.com promote their facebook page on their bottles but how could you work out how many searches are entered in the facebook search box for evian as illustrated here:http://i216.photobucket.com/albums/cc53/zymurgy_bucket/facebook-search-volumes.jpg So my question is please: "How do you work out search volumes for search entries via facebook"? Thanks in advance 🙂
Social Media | | Nightwing0 -
Whats the SEO value of getting Likes to your brand's Facebook Page (not your site's URLs being Liked)?
UPDATED: I meant to say SEO VALUE, not just business value Lets say I have a site - www.company.com, and I set up a Facebook Page - www.facebook.com/company. I understand the SEO value of having the domain www.company.com "Liked", using the FB Like button on my homepage lets say, or the same goes for individual pages - www.company.com/page. My question is rather about having my Facebook Page - Facebook.com/company "Liked". Are those likes counted by the engines as a strong signal that www.company.com should rank well? Or only that the Facebook Page - Facebook.com/company should rank well in searches for that company?
Social Media | | Jeff.Gold-315371 -
Twitter profile: Personal photo vs brand graphic image
We are promoting our company on twitter, and currently using a high quality brand graphic image. We see others who use the personal photo of "evangalist" who manages the twitter account. Any advice on what works best here to encourage user engagement? A more generic "brand" identity graphic versus a real person's photo? Of course this is in conjunction with doing all of the other good Twitter things, but curious what folks recommend on the profile image.
Social Media | | sftravel0