Please give me advice on how to get this page back into search engines
-
Hi. Before we had our site www.in2town.co.uk upgraded, we had this section on the first page of google and even though it does not badly with other search engines, with google we are not in the top fifty.
the page is http://www.in2town.co.uk/gastric-band-hypnotherapy
i would be so grateful for advice on how to get this section back into google
i am also concerned that i have a category called gastric band hypnotherapy, what i mean is,
as you can see from above, we have the category name which is gastric band hypnotherapy and then the article name, just wondering if this is damaging us.
any help to sort our ranking issue our would be amazing
-
cheers for that
-
Hi - I think changing it back couldn't hurt to minimize the possible over-optimization signals.
-Dan
-
hi, the title of the menu link was Hypno Gastric Band for some reason the developer changed it to gastric band hypnotherapy. do you feel this should be changed back or come up with a new menu link
-
Hi Tim
Yup, take a look at this screenshot --> http://screencast.com/t/6j9zPt8ck1YL - that menu link did not exist on your old site (to my knowledge). This creates 100's of internal links on your new site with the anchor text "gastric band hypnotherapy" targeting a page /gastric-band-hypnotherapy - which also has exact match backlinks pointing to it.
Just my theory, but I believe possibly the addition of this sitewide internal link may have been enough to trigger some sort of overoptimization signal to Google.
-Dan
-
the developer which i got rid of, was supposed to make sure that the staging was not indexed, i have put a do not follow in the robots file last week as i was not aware of the problem before that, not sure how to now get google to get rid of all the staging, i have been trying to find out in my site where he has redirected the staging but cannot find the place, this is causing me problems as many live articles under staging are going to the home page, so i really do not know what to do now.
can you explain more on the below
the new site has a sitewide anchor text link "gastric band hypnotherapy" in the main menu, whereas the old site did not. Google takes the overoptimized back links, adds it up with the new overoptimized internal links and that could have triggered something.
since the upgrade the whole site bombed in the rankings while before that the site was fine
-
Hi There
When you upgraded the site did the URL change or did it stay the same? I noticed you also have a lot of your staging site indexed (probably unintentionally) but I would suggest getting that noindexed.
I do see they all redirect to the homepage of your site, but this might not be the best thing to do, since there is not a great topic relevancy going from deep pages redirecting to the homepage. I would just add meta robots noindex tags to them and not redirect them.
I think I answered my question, as I see the archive.org version of the page from a few months ago - the URL is the same but just with capital letters. This is sending through a 301 redirect, but I doubt enough is lost with that.
Unfortunately your back links seem to have an unnatural amount of commercial anchor text, especially for the page in question. So I am willing to bet perhaps when you upgraded the site, it may have "stirred the pot" a little and Google looked a little closer at the site.
I think the "final straw" may have to do with the fact the new site has a sitewide anchor text link "gastric band hypnotherapy" in the main menu, whereas the old site did not. Google takes the overoptimized back links, adds it up with the new overoptimized internal links and that could have triggered something.
Another question - did your rankings drop sitewide? Just for this page?
-Dan
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Page grader says we are keyword stuffing but we arn't. Page source shows different story.
Hi community! We have just run a page grader for the keyword 'LED Bulbs' on whichledlight.com and it comes up that we are keyword stuffing! However, a brief look at the source for the homepage and there's only 6 times that LED Bulbs pops up. We do have the non plural version of the word 'LED Bulb' on the page 27 times.. do we think that would contribute to the keyword stuffing? Thanks!!
On-Page Optimization | | TrueluxGroup0 -
Looking for advice on rewriting page that is currently ranked.
Hi, we put up a page 2 years ago (available from our home page) that is currently ranking in top 5 for a few of the key words we built it for. The challenge is we did this quickly and know we can (and actually have) built out a better quality, informative page. The content while similar is completely rewritten. Does anyone have experience in rewriting low quality pages that are ranking well? Essentially we are trying to step up our game and build up our quality from a human perspective, but unsure what/if any would happen with our SEO and keywords we are currently ranking for. Thanks!
On-Page Optimization | | redfishking0 -
Exstinguishing Page Rank?
Hi Guys, Here is a thought. Google gives more weight to links in content, less to navigation etc.. Therefore if they say give 50% of a pages rank to a link within content and 50% to the the other elements. What happens to the total pagerank from a page if you have not utilized in page content links? (is it lost) If this is the case, and you have a site that does not use content links on every page, are you loosing value (and hard earned) pagerank. Google did mention sometime back about pagerank being exstinguished with the nofollow tag. I would be interested to hear what others think? Cheers Scott
On-Page Optimization | | Jurnii0 -
Is On Page SEO Dead?
Hey Guys, Search Engine Roundtable has published a short post about this a few days ago, quoting senior member at WebmasterWorld forums who said: "The way I see it, on-page text today is for the "relevance" part of the total algorithm. The whole algorithm is, in broad strokes, "relevance + connectedness + quality". After you've clearly stated the relevance of the page, then the rest of your ranking power comes from elsewhere. I've added on-page bold tags with no effect. I've added or changed h1 elements with no effect. Not too long ago, those might well have done something, but that's not the game anymore. And moving from a table layout to a CSS-P layout today might get you nowhere, too. It all depends how deeply complicated the table layout was, I think." http://www.webmasterworld.com/google/4408395.htm Is it true? Is on-page SEO really dead? What do you think?
On-Page Optimization | | ShivaS0 -
Should H1s be used in the logo? If they are and it is dynamic on each page to relate to the page content, is this detrimental to the site rather than having it in the page content?
On some sites, the H1 is contained within the logo and remains consistent throughout the site (i.e. the company name is in the of the logo). If the h1 in a logo is dynamic for each page (i.e. on the homepage it is company name - homepage) is this better or worse to have it changed out on the logo rather than having it in the page content?
On-Page Optimization | | CabbageTree0 -
SEO Value of Within-Page Links vs. Separate Pages
Title says it all. Assuming that you're talking about similar content (let's say, widgets), which is better: using within-page links for variations or using separate pages? I.e., do we have a widget page and then do in-page links to describe green, blue, and red widgets, or separate pages for each type of widget? In-page pro: more content on a single page, thus more keywords, key phrases, and general appearance of real content. In-page con: Jakob Neilsen says they're confusing. Also, for SEO, you only get one page title, rather than a separate page title for each. My personal bias is for in-page, since I hate creating dozens of short pages for what could be on one page, but my suspicion is that separate pages are better for SEO.
On-Page Optimization | | maxkennerly0 -
On page links?
Hi all, Ive be going through the pages in my site getting rid of errors so i can the work of a clean slate and get the best for my site. However, i have a large amount of pages which is flagged up by seo moz pro tool as too many on page links. How bad is this in terms of seo rankings? Thanks
On-Page Optimization | | wazza19850 -
Can I have a strong brand category page and a strong product page?
It seems Google base and other Comparison Shopping Engines like to see the brand in the product name. But, on my category page for that brand, website optimizer tells me including the brand name with each product is cannabilizes links. For example; I have a page for jewelerABC with 20 pieces of jewelry listed as well as original content about jewelerABC. I do not currently name these products as xyz by jewelerABC. This page comes up nicely in the serps. But in Google base The top listings for jewelry by jewelerABC seem to have every product named xyz by jewelerABC or JewelerABC xyzs. What is the best way to optimize.for both? Stephen
On-Page Optimization | | stephenfishman0