Press Release Sites
-
Ok, I am getting a lot of conflicting information about press release sites. i have been doing press release's for a while (mostly manually), I have also tried a few companies that claim to do it well (never do). After the Panda update the PR sites I have been using are just not as effective. Does anyone else have this problem or are there better PR sites that can be recommended.
-
The best way to make a press release effective is to have a media or blogger read it, and call you. I would work on establishing relationships with those people via twitter and blogs, and then sending a link to the press release. One good link on a radio, TV or high level blog is far more valuable than what you are suggesting.
I think the days of using many, many type web tactics to build links are fading. we need to think like PR people.
I know, this isn't much help. To answer your question directly, assuming your release has some merit besides links, I would use the sites the pro's use like www.marketwire.com/
-
Press release sites should have been, and should always in the future, be about sending out a press release, not "farming for links".
Having said that, a well crafted press release, with a maximum of one or two links in the content, can provide value still to this day from an SEO perspective. To the degree of previous years? No. Enough to warrant, yes, from a sustainable SEO best practices perspective, because a full arsenal of efforts is what appears to be most natural to search engines. And that's vital.
-
Hi...
The ability of gaining an SEO advantage by utilizing article sites, and to a lesser extent PR sites, was all but abolished by the Panda/Farmer updates. It can be disheartening since many spent so much time, money, and effort trying to get a leg up producing content for these sites.
Only Google knows for sure, but my speculation is that certain PR sites are better than others, and the ones I am thinking about usually are of the paid variety. The need for payment usually prevents spammers from utilizing the service, and from the things I have read, these paid PR sources end up sending the PR's to quality sites that have high local and organic authority.
My guess is that MANY people have had this problem, and it is time to build better content on local sites and social media, and build strong relationships that will help build trust and authority.
The more I learn about SEO, the more I realize it's all about the basics, and doing them correctly.
Best of luck.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Merging 5 Sites
Hi there We have 5 separate sites which handle different regions/niches that we work in, and we are planning to merge into one so we have a logical path for 301 redirects. The sites have DA's as follows: Site 1 - DA 36
Intermediate & Advanced SEO | | ben10001
Site 2 - DA 31
Site 3 - DA 29
Site 4 - DA 27
Site 5 - DA 20 Does anyone have any experience with how the DA would flow through to the new site? Each site currently relates to a different niche that we work with, and we are planning to keep the content structured similarly, probably like this: https://newtoplevelsite/site1/products, https://newtoplevelsite/site2/products and so on. That makes 301 redirects easy and also gives us more control in managing users and different teams in Wordpress. We would link the different niches through the top menu and links within the pages. Is there a better solution? Would it make more sense to have https://newtoplevelsite/products/site1, https://newtoplevelsite/products/site2, and so on? Thanks for the ideas0 -
Redirecting an Entire Site to a Page on Another Site?
So I have a site that I want to shut down http://vowrenewalsmaui.com and redirect to a dedicated Vow Renewals page I am making on this site here: https://simplemauiwedding.net. My main question is: I don't want to lose all the authority of the pages and if I just redirect the site using my domain registrar's 301 redirect it will only redirect the main URL not all of the supporting pages, to my knowledge. How do I not lose all the authority of the supporting pages and still shut down the site and close down my site builder? I know if I leave the site up I can redirect all of the individual pages to corresponding pages on the other site, but I want to be done with it. Just trying to figure out if there is a better way than I know of. The domain is hosted through GoDaddy.
Intermediate & Advanced SEO | | photoseo10 -
Site Structure - Is it ok to Keep current flat architecture of existing site pages and use silo structure on two new categories only?
Hi there, I have a site structure flat like this it ranks quite well for its niche site.com/red-apples.html site.com/blue-apples.html The site is branching out into a new but related lines of business is it ok to keep existing site architecture as above while using a silo structure just for the two new different but related business? site.com/meat/red-meat.html site.com/fish/oceant-trout.html Thanks for any advice!
Intermediate & Advanced SEO | | servetea0 -
Is my site penalized by Google?
Let's say my website is aaaaa.com and company name is aaaaa Systems. When I search Google aaaaa my site do not come up at all. When I search for "aaaaa Systems" it comes up. But in WMT I see quite a few clicks from aaaaa as keyword. Most of the traffic is brand keywords only. I never received any manual penalty in WMT ever. Is the site penalized or regular algorithm issues?
Intermediate & Advanced SEO | | ajiabs0 -
Why is my site not getting crawled by google?
Hi Moz Community, I have an escort directory website that is built out of ajax. We basically followed all the recommendations like implementing the escaped fragment code so Google would be able to see the content. Problem is whenever I submit my sitemap on Google webmastertool it always 700 had been submitted and only 12 static pages had been indexed. I did the site query and only a number of pages where indexed. Does it have anything to do with my site being on HTTPS and not on HTTP? My site is under HTTPS and all my content is ajax based. Thanks
Intermediate & Advanced SEO | | en-gageinc0 -
Site not progressing at all....
We relaunched our site almost a year ago after our old site dropped out of ranking due to what we think was overused anchor text.... We transferred over the content to the new site, but started fresh in terms of links etc. And did not redirect the old site. Since the launch we have focused on producing good content and social, but the site has made no progress at all. The only factor I can think off is that one site linked to us from all of their pages, which we asked them to remove which they did over 3 months ago, but still showing in Webmaster tools.... Any help would be appreciated. Thanks
Intermediate & Advanced SEO | | jj34340 -
SEO for an exponentially growing site?
Hey Mozers! I was having a quick chat with a friend the other day on doing SEO for a site that grows in page size at an exponential rate and was just wondering how you would go about optimizing it? The example that we used would be a site that allowed users to upload videos and then have people vote on two videos against each other. So, if there are 100 uploaded videos and each of them are pared up with the other 99 to create a unique voting/battle page which has it's own unique URL, the site can get very large, VERY quickly. Meaning if just one more video is uploaded there would be How exactly would you go about optimizing the site? My biggest area of confusion would be generating sitemaps. I'm aware of best practices with large sitemaps (i.e. having a sitemap of sitemaps, not going over 50k in entries per sitemap etc..) But, how would you go about creating the sitemaps for this website if it's growing at an exponential rate, if at all? If you have any other questions feel free to ask and I'll clarify it. Thanks! 😃 **TL;DR How would you optimize a site that grows at an exponential rate? **
Intermediate & Advanced SEO | | JordanChoo0 -
SEO for bigcommerce site
I have a site on bigcommerce platform .from Where do i need start SEO for these types of ecommerce sites.Looking for Experts ideas . Thank you.
Intermediate & Advanced SEO | | innofidelity0