Keywords on Title Tag and Meta Description?
-
I have question regarding the use of keywords on title tag and meta description. I will take my website as example...
- Title Tag: Web Design Company & Digital Marketing Agency in Jakarta
- Meta Description: Coriate is a full-service website design & Internet marketing firm in Indonesia. We offer the best web solutions and SEO service in the industry.
My questions:
- Is it good? Because I followed Blue Fountain Media. They don't use same keyword on title tag and meta description. You can see on title tag I use "web design" while on meta description I use "website design". Or should I use "web design" on meta description too?
- Blue Fountain Media doesn't use their company name on title tag. But when I search "Blue Fountain Media" on Google, it only showed their company name. How? Their title tag was "Website Design Company & Digital Marketing Agency in NYC | BFM".
- Is it necessary to use H1? Because as you can see on my company website Coriate there's no H1.
-
1. So I guess I'm okay with it, right? It is okay to use different term and do not repeat keyword on title tag and meta description.
Yes
2. Title tag or meta description? Because on your response, you bold "Blue Fountain Media" on meta description. I have my company name Cordate on meta description. So should be okay right?
I would use the company name in the Title tag of the home page. But yes you will be okay with it in the meta description.
- So what do you suggest? Should I edit the text on the slider so it becomes H1? But the thing is it is sliding. Is it okay for SEO? Or should I add H1 before slider or just remove the slider?
Yes (I don't like sliders but partly for that reason) if you are going to use a slider add a H1 make sure its stays the same
See
**https://yoast.com/opinion-on-sliders/ **
This is the best slider if you ask me Soliloquy if you are going to use one.
All the best,
Tom
-
Thank you for your response! So in summary...
1. So I guess I'm okay with it, right? It is okay to use different term and do not repeat keyword on title tag and meta description.
2. Title tag or meta description? Because on your response, you bold "Blue Fountain Media" on meta description. I have my company name Coriate on meta description. So should be okay right?
3. So what do you suggest? Should I edit the text on slider so it becomes H1? But the thing is it is sliding. Is it okay for SEO? Or should I add H1 before slider or just remove the slider?
-
I think that you fast and good questions I hope that you take a look at the information given below and I strongly suggest you read the information I have included in the URLs.
https://www.youtube.com/watch?v=vS1Mw1Adrk0
- Is it good? Because I followed Blue Fountain Media. They don't use same keyword on title tag and meta description. You can see on title tag I use "web design" while on meta description I use "website design". Or should I use "web design" on meta description too?
#1
in the description I would recommend writing it so that the reader gets the best idea of what you offer and services. To me web design and website design a the same thing however you might gain something by using different term that is still extremely relevant to what you offer as a company.
The description is for people and you have to consider that most people will understand that web designed & website design would consider them the same if not identical.
You write the description for the viewer/visitor like you do everything in search
http://moz.com/learn/seo/meta-description
https://support.google.com/webmasters/answer/35624?hl=en
http://googlewebmastercentral.blogspot.com/2007/09/improve-snippets-with-meta-description.html
here is some information as to why you are getting that result.
The Google blog post describes key attributes of what Google considers making a good meta description, factors its says may increase the odds that your meta description tag will get used. They include:
- Unique meta descriptions on each page of your site
- Show facts about the content on the page that are not represented in the title
- Make the description easy to read
- Dynamic sites can dynamically generate descriptive meta descriptions easily
- Make sure your descriptions are quality and represent the content on the page
2. Blue Fountain Media doesn't use their company name on title tag. But when I search "Blue Fountain Media" on Google, it only showed their company name. How? Their title tag was "Website Design Company & Digital Marketing Agency in NYC | BFM".
#2
I would include the company's in the homepage title tag
The reason Google comes back with blue fountain media as a result is it is in the content from the website more importantly it is in the description. along with Google changing the results to better suit the search query. So when somebody searches "blue fountain media" and the URL , site content along with the description contain the term searched for it is going to return that to the person who queried it as a top result because for this particular term it is the most relevant result
<title>Website Design Company & Digital Marketing Agency in NYC | BFM</title>
Blue Fountain Media" is a results-driven web design & online marketing firm in New York City, serving companies worldwide." >
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
I have updated title 4 days ago but still still showing old title and description on Google serps, How to resolve it?
I have updated the title tag but not showing, Please have look at the view source for this website- https://m.yolobus.in/ I want to show this title and description- <title>Online Bus Ticket Booking | YoloBus India</title> But showing the wrong title and description on google SERP- Title - YoloBus :: Home Description - Delhi Lucknow; Lucknow Delhi; Delhi Gorakhpur; Varanasi Lucknow; Gorakhpur Delhi; Delhi Delhi; Bangalore Bangalore; Manali Manali; Chennai Chennai 7mHsdmu
On-Page Optimization | | AnkitS.19900 -
Ensuring that Google Display my Meta Descriptions
Hello, I have a few pages that appear in SERPs with the page copy as opposed to the meta descriptions I wrote, is there any way to try & force the meta descriptions to be displayed? Its a WordPress site using Yoast
On-Page Optimization | | jasongmcmahon0 -
Title tag
Hello, To rank on China bike tour. Is it ok to write in the title "Explore china on a bike tour - My company name bike tours" Or do I need to absolutely "China bike tour" in the title tag ? Thank you,
On-Page Optimization | | seoanalytics1 -
Avoiding Duplicate Title Tags and Duplicate Content
Hi - I have a question on how to both avoid duplicate title tags and duplicate content AND still create a good user experience. I have a lot of SEO basics to do as the company has not done any SEO to this point. I work for a small cruise line. We have a page for each cruise. Each cruise is associated with a unique itinerary. However the ports of call are not necessarily unique to each itinerary. For each port on the itinerary there are also a set of excursions and if the port is the embark/disembark port, hotels that are associated. The availability of the excursions and hotels depends on the dates associated with the cruise. Today, we have two pages associated with each cruise for the excursions and hotels: mycruisecompany.com/cruise/name-of-cruise/port/excursion/?date=dateinport mycruisecompany.com/cruise/name-of-cruise/port/hotel/?date=dateinport When someone navigates to these pages, they can see a list of relevant content. From a user perspective the list I see is only associated with the relevant date (which is determined by a set of query parameters). Unfortunately, there are situations where the same content is on multiple pages. For instance the exact same set of hotels or excursions might be available for two different cruises or on multiple dates of the same cruise. This is causing a couple of different challenges. For instance, with regard to title tags, we have <title>Hotels in Rome</title> multiple times. I know that isn't good. If I tried to just have a hub page with hotels and a hub page with excursions available from each cruise and then a page for each hotel and excursion, each with a unique title tag, then the challenge is that I don't know how to not make the customer have to work through whether the hotel they are looking for is actually available on the dates in question. So while I can guarantee unique content/title tags, I end up asking the user to think too much. Thoughts?
On-Page Optimization | | Marston_Gould1 -
Blank Title and Description Tags
Hi guys. Some times web platforms that I do work on have pages that I normally do not optimize. They more often than not have blank meta titles and meta descriptions. If I put titles and descriptions on these pages, no matter how minor, would it help the site as a whole to rank better? Thanks!
On-Page Optimization | | oomdomarketing0 -
Keyword canibalization
Hi, I'm ranking for 'bodybuilding schema' with two separate pages (see attachment). Is this a problem? I heard that's it's better to only have one page ranking per keyword. If so, how do I prevent this? Thanks! Jasper MhcOI
On-Page Optimization | | Japking0 -
If I want to rank well on one keyword would it be better to optimize multiple pages on the website for the keyword or should I only optimize one page for that keyword?
If I want to rank well on one keyword would it be better to optimize multiple pages on the website for the keyword or should I only optimize one page for that keyword?
On-Page Optimization | | CustomOnlineMarketing0 -
Changing Link Title Tags & Backlinks
On 4/19/12 I began changing the link title tags in an effort to further optimize my website. I thought they were excessively long and it would be beneficial to make them more concise. On 4/26/12 my website traffic began to fall drastically and I'm not sure if it is from google's penguin update or from changing the link title tags. I started looking into the sudden drop of traffic and realized that when I run the site explorer tool on all of the pages I changed, the URL is redirecting. It appears that the backlinks are not passing through to the new URL. Before I Changed the Link Title Tag: http://www.opensiteexplorer.org/links?site=www.beautystoponline.com%2FAndis-Professional-Hair-Clippers-s%2F102150.htm **After I Changed the Link Title Tag: ** http://www.opensiteexplorer.org/links?site=www.beautystoponline.com%2FAndis-Clippers-s%2F102150.htm So my questions are: The above example shows that the old title tag (www.beautystoponline.com/Andis-Professional-Hair-Clippers-s/102150.htm) has 43 backlinks and the new one (www.beautystoponline.com/Andis-Professiona-Hair-Clippers-s/102150.htm) has 0. Will the links eventually be attributed to the new URL. I understand that the user will still be directed to my website they click the any of the backlinks, but will the link juice pointing the old URL pass through the new one? Would it be better, in the long run, to continue optimizing the link title tags.
On-Page Optimization | | BeautyStop0