Same anchor text
-
I am using the same anchor text on my homepage to go to two different pages. Is this bad?
Thanks
-
I agree with the above and ensureing unique anchor text and Egol where multiple pages where you can dominate several positions in search is great. We have a main keyword that we target on several pages and use anchor text that includes that word but also targets longer tail variations. e.g. word, phrase with word, elaberate on word.
-
You have a lot of links on all of your homepage. I wouldn't use the same keyword or variations, but focus on the main keywords, and focus on your link architecture.
-
I Agree with Richard you are cannibalizing your keyword. Use a variation of the keyword or phrase in the second link.
-
I try to use keyword variations in this instance. Allows for broader keyword usage, as well as top rankings.
-
I also agree.... but take a slightly different view....
You might also be rewarded with #1 and #2.
On a limited extent keyword cannibalization is an opportunity.
So, I don't have a problem with having two, sometimes three pages on one site that target the same keyword. If that keyword is a money-maker I want to hog two positions in the SERPs. There are a few keywords where I rank #1, #2, #3, #4 and each of those pages has a different appeal.
I like it and I bet my competitors don't.
-
I would say it depends on the number of links you got on that page pointing to your 2 different pages before saying that it's "bad"... But indeed, normally you would want to use an anchor text to point on a page that is in fact related to this specific subject and suppose to have one single page build with the same main keyword.. I would personally vary the anchor text on the same page..
-
I agree with Richard... using the same anchor text in two internal links is like saying to the bots that the two linked pages are about the same topic and that the keyword expressing that topic is the same in both pages... so you will have two pages of your site fighting each other.
-
Yes, you are cannibalizing your keyword. Change the keyword to a supporting keyword. It also makes me wonder why you would need to do this? Do you have two pages with the same keyword as the main keyword?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
HTML Copy in Image Alt Text Field
Hi all, A quick question regarding HTML copy in Image Alt Text fields. An extended client has some landing pages containing infographics, but contrary to our recommendation - no intro copy or surrounding copy was used. The infographic was simply placed on the page, and all of the text of the infographic was placed into the Image Alt Text field. As far as I know, Google would still see that content in the Alt Text field and attribute it to the Infographic, although this would not be sufficient enough of an effort for the page to rank for any of the content used in that field. I'd just like to check that I am correct? And as a consequence - we should insist that they include some copy with the infographic, or alternatively, use HTML text overlays on the infographic instead of flat text in the image itself? Thanks!
On-Page Optimization | | Saatchi_HU0 -
Background Images and ALT text
We pretty much exclusively use background images for our sites. How do I add in alt text? I tried a Google search for this issue and the best answer I could find was "Use the 'title' tag in the containing div", but that was from 2010. Is there a better way to do it? And no, we're not going to switch to using standard images, because background images are way more slick for UX.
On-Page Optimization | | MichaelGregory0 -
Category Anchor Text - all the same - should I worry?
I have analyzed several websites and have come across sites that have many backlinks from their category pages and those all have the anchor text of the blog title. Should I worry that categories in WordPress can have different Titles and Descriptions and there are plugins to help with the variation. I haven't found any good recommendations regarding if the anchor text should be changed for categories or how to accomplish that. (I have scoured SEOMOZ for answers but may have missed the answer.) Thanks, Linda
On-Page Optimization | | LindaJo0 -
Link anchor text in list menus
Obviously Google likes descriptive anchor text. At least the first version on the page. But suppose you had a list of scrap yard depots on a hover site menu, would you go for the person friendly nested list, so Scrap Yard Depots Newcastle Chester Llanfairpwllgwyngyllgogerychwyrndrobwllllantysiliogogogoch Or the presumably more Google friendly; Scrap Yard Depots Newcastle Scrap Yard Chester Scrap Yard Llanfairpwllgwyngyllgogerychwyrndrobwllllantysiliogogogoch Scrap Yard
On-Page Optimization | | JamesFx0 -
Does the positioning of the text on a webpage matter for search engines?
Does the positioning of the text on a webpage matter for search engines? Do you need to place the text at the upperside of a webpage or is at the bottom also a good option?
On-Page Optimization | | HMK-NL0 -
Why DoFollow & NoFollow Attributes on Same Internal Text Links?
I want to know that, why SEOmoz have defined DoFollow & NoFollow attributes on same internal text links? Please, find out attachment to know more. Left bar have On-Page / Site Optimization link with dofollow attribute but, right section have nofollow. So, why should they have apply on DoFollow or NoFollow attribute on same text links? 6806571615_138b8765fd_b.jpg
On-Page Optimization | | CommercePundit0 -
Does it matter what text you wrap in an H1 tag?
Typically H1 tags are reserved for page headings, i.e. on a blog post the blog post title is very often the pages H1, or top-level heading as the W3C puts it. On the SEOmoz home page they currently have "SEO Software." as their H1 tag, which seems perfectly reasonable and to me fits the W3C criteria. However, what if the primary keyword for SEOmoz was "seo community" so they decided to wrap just those two words in the sentence that follows on their home page and maintain the existing style of the words "seo community" with CSS. (see attachment) Are there any arguments against doing that? Would Google be able to detect this? If so, would Google care? I do believe the overall importance of the H1 tag has lessened to a degree, however I still believe they are valuable to an extent and would love to hear anyone's thoughts. 7NZcD.png
On-Page Optimization | | TakeLessons1 -
Is this new? Anchors showing in Serps.
I was checking out a keyword today and I noticed several listings on Google that had a line underneath that said, "Jump to keyword". The "keyword" was an href name anchor on the page. Is this new? Should we be including more anchors on our pages now? It makes sense as it helps the reader to navigate the page. Here is a photo of an example: 7XwaQ
On-Page Optimization | | MarieHaynes0