Why domain authority increase
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Hi all
Our domian authority has increased from 39 to 42 last week. We have been improving our metadata and removing bad backlinks recently.
Is there any other reason or updates last week that would have resulted in this increase?
Thanks
Gavin -
there could be several reasons.
Has Moz found new sites pointing to your domain.
Check out this link explaining the basics of Domain authority, http://moz.com/learn/seo/domain-authority
but as they look at links and Moz Trust it could be a case of you getting a few good links, and removing a few bad links.
Also note that a drop is not always a bad thing and really you should compare your score against your competitors.
Your DA has increased by 3, but if all your competitors has increased by 4 then in theory you are worse off, but this also applies, if you drop by 1 and ur competitors drop by 2 then you have gained even though you have dropped so I would always recommend benchmarking yourself against your competitors and not using it as a stand alone number.
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