Domain Question
-
Which would be best for a client: (for promoting the product and SEO)
Product on existing business website:
business.com/category/productnameor
a completely new domain name for the product:
productname.comThanks for your feedback.
-
Hiya,
It really depends on what you want, personally I favor having on the site (option1) that way any SEO work you do helps build up the whole domain.
Here are some options to help you (only rough)
Option 1. - Create the product onsite
Pro's - helps build up whole domain, less work needed between two sites. Already existing site can help rankings.
cons - can clutter site, can backfire with any badly done SEO on the whole domain
option 2. - Create a sub domain (e..g sub-domain.example.com)
Pros - Can still help build you brand and gain association of site
Cons - link juice doesn't tend to flow between subdomains meaning more work
Option 3. - Completely separate domain
Pros - Can keep it separate from main domain (different link strategies etc.)
Cons - Absolutely no link juice flowed between it and main domain could double the effort to maintain two domains Fresh sites can be harder to rank
This is what I came up with in a couple of min and one else feel free to add to my pro's & con's as i'm sure i missed some bits and pieces.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Directing a domain.com/BLOG to a different host
Hello,
Web Design | | SharonEKG
i cant seem to figure out how to approach this matter. we have a website and a domain setup in one place and we wanted to setup a blog for that website on a different hosting, what do i have to do to link between the two to make it so when a user type domain com /blog he will get to our blog that is hosted on a different hosting plan? with the blog hosting plan we received a temporary domain that does not expire but i have been told that if i redirect to that temporary domain it wont work correctly also, if we do manage to go through that process will accessing the blog will the URL show domain com/blog or will still show the temporary given domain? is my only option is buying a new domain and just link between the two? Thanks!0 -
To delete or not? That is the question..
In the case of an eCommerce store with a large catalogue of branded goods the inventory is constantly being adjusted as products become discontinued. Each year most fashion brands have 2 or 3 launches. At this same time they will delete some (not all) of previous years collections. Once we have sold through the remaining inventory of last season's products the question is how to proceed? a) delete products to avoid customers landing on page, then only to be disappointed when product is no longer available to purchase.. b) keep products however mark as discontinued / no longer available and show a link to a similar product if applicable.. I am coming around to the opinion that b) provides a better user experience. However will this growing catalogue of old products (pushed to bottom of category page) help keep content of site full and have SEO advantages? If this is the case then that helps confirm b) as best choice??
Web Design | | seanmccauley0 -
Creating a new website, but I'd like to control it under a different domain.
I'd like to control it under the domain of another website with a higher DA. Can I create the new website (website A) and do an immediate re-direct to another website (website B)? Or would I be better at putting it as a subdomain? Such as www.websitea.websiteb.com? Cheers all, Rhys
Web Design | | SwanseaMedicine0 -
Client has franchisees on separate sub domains
Hi, a large client of mine has all of his franchisee network on sub domains and on separate wordpress websites (multi-sites). I have advised him that the best way forward is to use the main company .com domain and create sub folders for all of his franchisee areas. Does anyone foresee any problems with this going forward or do you have any advice to offer. I'd be interested in hearing what your verdict is on the subdomain vs subfolder war. Many thanks
Web Design | | johnos-journey0 -
Do I need to 301 redirect www.domain.com/index.html to www.domain.com/ ?
So, interestingly enough, the Moz crawler picked up my index.html file (homepage) and reported duplicate content, of course. But, Google hasn't seemed to index the www.domain.com/index.html version of my homepage, just the www.domain.com version. However, it looks like I do have links going specifically to www.domain.com/index.html and I want to make sure those are getting counted towards my overall domain strength. Is it necessary to 301 redirect in the scenario described above?
Web Design | | Small_Business_SEO0 -
Does Google count the domain name in its 115-character "ideal" URL length?
I've been following various threads having to do with URL length and Google's happiness therewith and have yet to find an answer to the question posed in the title. Some answers and discussions have come close, but none I've found have addressed this with any specificity. Here are four hypothetical URLs of varying lengths and configurations: EXAMPLE ONE:
Web Design | | RScime25
my-big-widgets-are-the-best-widgets-in-the-world-and-come-in-many-vibrant-and-unique-colors-and-configurations.html (115 characters) EXAMPLE TWO: sample.com/my-big-widgets-are-the-best-widgets-in-the-world-and-come-in-many-vibrant-and-unique-colors-and-configurations.html (126 characters) EXAMPLE THREE: www.sample.com/my-big-widgets-are-the-best-widgets-in-the-world-and-come-in-many-vibrant-and-unique-colors-and-configurations.html (130 characters) EXAMPLE FOUR: http://www.sample.com/my-big-widgets-are-the-best-widgets-in-the-world-and-come-in-many-vibrant-and-unique-colors-and-configurations.html (137 characters) Assuming the examples contain appropriate keywords and are linked to appropriate anchor text (etc.,) how would Google look upon each? All I've been able to garner thus far is that URLs should be as short as possible while still containing and contextualizing keywords. I have 500+ URLs to review for the company I work for and could use some guidance; yes, I know I should test, but testing is problematical to the extreme; I look to the collective/accumulated wisdom of the MOZVerse for help. Thanks.1 -
Show root domain (that is 301 redirected) in SERP?
Hi, If I have the domain name www.businessname.com.au pointing (using 301 redirect) to a particular page on a business directory site (eg www.bizdirectory.com.au/businessname), is it possible to have the URL www.businessname.com.au displayed in the Google search results rather than the destination page of www.bizdirectory.com.au/businessname? Thanks in advance,
Web Design | | blackrails
Adam0 -
WordPress blog hosted on GoDaddy domain mapping help
We set up a WP blog that's hosted through GoDaddy. For various reasons, we purchased a URL to use to get through the technical build and set up and are trying to map that to a subdomain of our company website. (We can't host it on our own server, unfortunately). My question is: for WP blogs hosted via WP you can buy a domain mapping upgrade and I'm trying to find a similar plugin that could offer the same thing that would apply to our GoDaddy hosting and point to our subdomain (GD apparently doesn't offer the domain mapping). Anyone have any thoughts, please?
Web Design | | josh-riley0