Traffic drops considerable at midnight
-
Hi can any one tell me why traffic drops at the same time each day, at around midnight until 8.30 am website traffic drops off. We target the UK and the USA, we have geo target set for the UK in webmaster.
Thanks for your help
-
Thanks LindaLV, not sure what to do now, it's all gone rather confusing..
-
I don't use geotagging myself so I cannot speak from experience, but I would imagine that if you are telling Google that your users are UK users, Google would be less likely to serve your pages when UK users are expected to be asleep.
-
Hi LindaLV, The site used to get a lot of traffic from the USA during the (UK night time). So I was wondering if geotaging the site for the UK is not a good idea? What do you think
-
No, you do not need to delete paused ppc campaigns. I believe Kevin is referring to the practice of setting active ppc campaigns to not run during certain hours that are less likely to convert. The campaign is still active, it is just automatically paused at certain times.
Why do you think it is odd that traffic would drop off from late night to early morning? I think that is a fairly typical pattern...
-
Hi guys and thanks for getting back to me.
We are based in the UK.
We do have some paused ppc campaigns which we used to run from 9 am till midnight.
Could this really be a factor and if so is it best to delete old ppc campaigns.
Tai
-
Could be for a number of reasons (type of site, ppc expense pauses and etc.). If you are located in the states, 8:30 am est is typically the start of the day and midnight is the end of the day --on the west coast.
-
Which time zone is the midnight-8:30am traffic drop?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Drop in google.com / referral trafic
Hi, On one of our sites (after the release of a new version, including redirections), we've seen a drop in referral trafic from google.fr (france). I know that this trafic usually comes from Google Images but it doesnt seem to be the case this time. The referal path is "/" and not "imgres" as it usually is when it comes from google images. The search trafic hasnt dropped tough... The site is a job listing site. We also saw a drop from indeed.com, I guess their crawler got lost in our new site... Any idea on the possible google site it could come from? Thank you,
Reporting & Analytics | | AdrienLargus0 -
Seeing massive spikes in direct traffic with 100% bounce rates
Hi all, Looking through Analytics yesterday, I saw that my website had a huge increase in direct traffic in sessions. However, they apparently spent 0 seconds on the website in total so that raised plenty of red flags. Does anyone have reasons why this might be? Spam or bug? Thanks in advance!
Reporting & Analytics | | Whittie0 -
How drop off works in google analytic for enhance ecommerce?
Hello Guys, I have implemented enhance ecommerce ( i.e. - https://developers.google.com/tag-manager/enhanced-ecommerce ) Now i have query how drops off actually works? Like i visited the my site, then product page then checkout step 1 page after that i close the checkout step 1 page that means checkout step 1 drop off will appear in google analytic? right? John
Reporting & Analytics | | varo0 -
Mobile redirect causing traffic drop? Can I move analytics code to capture them as visitors before redirecting them?
Yesterday I implemented a mobile redirect as I don't have a mobile version of my site. As a result I've seen a drop in traffic which makes sense as my redirect script is at the top of the page. If I were to move the redirect script below the analytics code would that allow me to still track mobile users? Would this affect my bounce rate though?
Reporting & Analytics | | SamCUK0 -
How to see organic traffic only?
Im having trouble separating our organic traffic vs our PPC. When I go into Analytics>Traffic>Sources>Search>Organic, its giving me numbers that are not accurate. I believe whats happening is that its not able to distinguish our bing organic/ppc. Is using Webmaster tools Search Queries a more accurate way to determine organic search volume?
Reporting & Analytics | | DemiGR0 -
Anyone notice a drop in results using site operator?
I set our site's preferred domain back on January 28. We had a www and non www domain being indexed. Since then, I've seen the number or results for our site site operator (site:) decline dramatically. Not sure if this is a good thing or bad thing. So, I'm trying to see if it's unique to our site. My gut is that the numbers are probably leveling out to where they should be and the duplicates are falling out, but I would think that as I see number of results for non www decline, the number of results for www would increase. Any thoughts? Anyone else seeing fluctuations in results using site: ? Lisa
Reporting & Analytics | | Aggie0 -
Sudden drop in direct visit?
I'm having a sudden drop in direct visit on 12th January by 50% and never go up again since then. I dont change anything in my website, just regular posting. Could someone give me any idea about this? Thank you
Reporting & Analytics | | apps-foundry0 -
Has anyone noticed a dramatic drop in direct visits year over year in GA across multiple sites?
I monitor about 10 websites in GA. Many of these sites are in a stable phase of their lifecycle. I've noticed this year that direct visits on all my sites and even friends sites have dropped by 20-60%. Has anyone seen any explanation for this or noticed this when compared to previous year? In every instance I have no penalties, notices, anything and the drop is made up completely of "direct visits".
Reporting & Analytics | | bradwayland0